Foundation Shades

KVD Vegan Beauty

042 Medium in other brands

True Portrait Medium Coverage Shake Foundation · Liquid and cream

Depth
Lighter than 42% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads in between warm and cool #cf986b
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Bobbi Brown Golden Honey in Skin Long-Wear Weightless Foundation SPF 15 (likely close). In all, 227 ranges have a likely-close shade and 106 brands have one worth trying.

Closest shade in each brand

The 40 closest of 106 brands. The other 66 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Bobbi Brown

    Golden Honey · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  2. Tarte

    37G medium-tan golden · face tape foundation

    Likely close Swatch reads about the same · listed olive

  3. Guerlain

    05W · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  4. CoverGirl

    M10 Golden Natural · TruBlend Matte Made Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  5. Armani Beauty

    11.5 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed warm

  6. Smashbox

    2.25 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed neutral

  7. MAC

    NW22 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed cool

  8. e.l.f. Cosmetics

    34 Medium Cool · Soft Glam Satin Foundation

    Likely close Swatch reads about the same · listed cool

  9. NARS

    MD2.6 Huahine · Sheer Glow Foundation

    Likely close Swatch reads about the same · listed neutral

  10. Lancôme

    370 Bisque · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  11. Milk Makeup

    Medium Tan · Blur Liquid Matte Foundation

    Likely close Swatch reads about the same · listed olive

  12. It Cosmetics

    41 Tan Warm · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed warm

  13. Sephora Collection

    35 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  14. bareMinerals

    7.5 Dune · Complexion Rescue Hydrating Foundation Stick Broad Spectrum SPF 25

    Likely close Swatch reads about the same · listed warm

  15. Clinique

    CN 90 Sand · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed neutral-cool

  16. Kosas

    Medium Neutral 220 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral-cool

  17. Urban Decay

    7.75 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  18. UOMA Beauty

    T3N Honey Honey · Say What?! Foundation

    Likely close Swatch reads about the same · listed olive

  19. Natasha Denona

    89WY · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed warm

  20. Yves Saint Laurent

    BD60 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  21. Fenty Beauty

    300 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  22. Benefit Cosmetics

    Shade 8 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  23. Becca Cosmetics

    3W3 Olive · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed olive

  24. Beauty Bakerie

    329 Warm Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  25. Make Up For Ever

    Y405 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed warm

  26. KVD Vegan Beauty

    150 Medium · Lock-It Powder Foundation

    Likely close Swatch reads about the same

  27. Ulta Beauty

    Medium Cool · Youthful Glow Foundation Serum Drops

    Likely close Swatch reads about the same · listed cool

  28. Essence

    70 Warm Cashew · Pretty Natural Hydrating Foundation

    Likely close Swatch reads about the same · listed warm

  29. Givenchy

    P350 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  30. Cover FX

    G60 · Natural Finish Foundation

    Likely close Swatch reads about the same · listed warm

  31. L'Oréal

    Soft Sable · True Match Lumi Healthy Luminous Makeup

    Likely close Swatch reads about the same

  32. Gucci

    340N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed neutral

  33. Exa

    370 Dawn · High Fidelity Foundation

    Likely close Swatch reads about the same · listed warm

  34. Laura Mercier

    11 · Smooth Finish Foundation Powder

    Likely close Swatch reads about the same · listed neutral

  35. PÜR

    DG1 Nutmeg · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed warm

  36. Milani

    Warm Buff · Screen Queen Foundation

    Likely close Swatch reads about the same · listed warm

  37. Rare Beauty

    310W · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed warm

  38. Morphe

    F2.80 Warm · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  39. Huda Beauty

    440G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed warm

  40. Kevyn Aucoin

    10 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

Closest shade in the other 66 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in True Portrait Medium Coverage Shake Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.