ZOEVA

270N Honest in other brands

Authentik Skin Natural Luminous Foundation · Liquid and cream

Depth: Lighter than 36% of the shades in our data
Undertone: Listed as olive from its retail listing
Swatch: Reads in between warm and cool #d38d53
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Clinique WN 94 Deep Neutral in Even Better Clinical Serum Foundation Broad Spectrum SPF 25 (likely close). In all, 130 ranges have a likely-close shade and 104 brands have one worth trying.

Closest shade in each brand

The 40 closest of 104 brands. The other 64 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Clinique

WN 94 Deep Neutral · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

Likely close Swatch reads about the same · listed neutral
Rare Beauty

370N · Liquid Touch Weightless Foundation

Likely close Swatch reads about the same · listed neutral-warm
L'Oréal

488 - Caramel · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

Likely close Swatch reads about the same
Givenchy

N09 · Matissime Velvet Radiant Mattifying Fluid Foundation SPF 20

Likely close Swatch reads about the same · listed warm
MAC

NC44 · Studio Fix Soft Matte Foundation Stick

Likely close Swatch reads about the same · listed warm
Flower Beauty

M5 Caramel · Light Illusion Liquid Foundation

Likely close Swatch reads about the same
Maybelline

Toffee · Fit Me Dewy + Smooth Foundation

Likely close Swatch reads about the same
KVD Vegan Beauty

57 Medium W · Lock-It Foundation

Likely close Swatch reads about the same · listed warm
Charlotte Tilbury

10 WARM · Airbrush Flawless Foundation

Likely close Swatch reads about the same · listed warm
Smith & Cult

340 Warm · Veiled Threat Weightless Micro-Blurring Foundation

Likely close Swatch reads about the same · listed warm
J.Cat Beauty

Golden Beige · Aquasurance Compact Foundation

Likely close Swatch reads about the same · listed warm
Laura Mercier

14 · Smooth Finish Foundation Powder

Likely close Swatch reads about the same · listed warm
Natasha Denona

YP11 - Dark Yellow Peach · Hy-Glam Serum Foundation

Likely close Swatch reads about the same · listed warm
Lancôme

420 Bisque · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

Likely close Swatch reads about the same
Dose Of Colors

123 Medium Tan · Meet Your Hue Foundation

Likely close Swatch reads about the same · listed warm
Urban Decay

70WO · Stay Naked The Fix Powder Foundation

Likely close Swatch reads about the same · listed warm
Pacifica

18WT Warm Tan · Alight Clean Foundation

Likely close Swatch reads about the same · listed warm
Kosas

Medium Tan Warm 250 · Revealer Skin-Improving Foundation SPF 25

Likely close Swatch reads about the same · listed warm
jane iredale

M10 · Beyond Matte Liquid Foundation

Likely close Swatch reads about the same · listed warm
Too Faced

Golden Beige · Born This Way Matte 24 Hour Foundation

Likely close Swatch reads about the same · listed warm
Fenty Beauty

310 · Pro Filt'r Soft Matte Longwear Foundation

Likely close Swatch reads about the same
Ulta Beauty

Tan Warm · Velvet Matte Longwear Foundation

Likely close Swatch reads about the same · listed warm
Tarte

46S Tan-Deep Sand · Amazonian Clay Full Coverage Foundation SPF 15

Likely close Swatch reads about the same · listed warm
NARS

MD3 Càdiz · Sheer Glow Foundation

Likely close Swatch reads about the same · listed neutral
Cover FX

60 G+ · Power Play Foundation

Likely close Swatch reads about the same · listed olive
Bobbi Brown

6.75 Golden Almond · Skin Foundation SPF 15

Likely close Swatch reads about the same · listed warm
Wet n Wild

Cream Beige · PhotoFocus Stick Foundation

Likely close Swatch reads about the same
Yves Saint Laurent

BD70 · All Hours Longwear Natural Matte Foundation

Likely close Swatch reads about the same · listed warm
beautyblender

3.70 Warm/Olive · Bounce Liquid Whip Long Wear Foundation

Likely close Swatch reads about the same · listed olive
Milani

Toasted Chai · Screen Queen Foundation

Likely close Swatch reads about the same
Armani Beauty

10 · Neo Nude Foundation

Likely close Swatch reads about the same · listed warm
bareMinerals

19 Toffee · BAREPRO Performance Wear Powder Foundation

Likely close Swatch reads about the same · listed warm
Estée Lauder

5N2 Amber Honey · Double Wear Stay In Place Matte Powder Foundation

Likely close Swatch reads about the same · listed neutral-warm
UOMA Beauty

T1W Bronze Venus · Say What?! Foundation

Likely close Swatch reads about the same · listed warm
Dermablend

45W Honey · Smooth Liquid Camo Foundation

Likely close Swatch reads deeper · listed warm
Juvia's Place

420 Havana · I Am Magic Foundation

Likely close Swatch reads cooler · listed warm
Smashbox

3.2 · Studio Skin 24 Hour Oil-Free Hydra Foundation

Likely close Swatch reads lighter · listed neutral
It Cosmetics

42 Tan Neutral · Your Skin But Better Foundation + Skincare

Likely close Swatch reads about the same · listed neutral
Sephora Collection

44 Y · Best Skin Ever Liquid Foundation

Likely close Swatch reads about the same · listed warm
Dior

051 Praline · Diorskin Forever Undercover Foundation

Likely close Swatch reads cooler · listed warm

Closest shade in the other 64 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Authentik Skin Natural Luminous Foundation

260W Harmony (lighter)
280N Honour (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.