Foundation Shades

VDL

V07 Cool Undertone in other brands

Perfect Lasting Foundation · Liquid and cream

Depth
Lighter than 35% of the shades in our data
Undertone
Listed as cool from its name
Swatch
Reads in between warm and cool #c38f68
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Exa 270 Rebecca in High Fidelity Foundation (likely close). In all, 209 ranges have a likely-close shade and 105 brands have one worth trying.

Closest shade in each brand

The 40 closest of 105 brands. The other 65 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Exa

    270 Rebecca · High Fidelity Foundation

    Likely close Swatch reads about the same

  2. Too Faced

    Butterscotch · Born This Way Pressed Powder Foundation

    Likely close Swatch reads about the same · listed warm

  3. PÜR

    TN3 Sand · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral

  4. Morphe

    F3.10 Warm · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  5. Gucci

    360W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

  6. Sephora Collection

    40 Tan · MicroSmooth Baked Powder Foundation

    Likely close Swatch reads about the same

  7. Beauty Bakerie

    323 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed warm

  8. It Cosmetics

    Tan · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same

  9. Kevyn Aucoin

    13 Deep EF · Foundation Balm

    Likely close Swatch reads about the same

  10. bareMinerals

    24.5 Maple · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed cool

  11. surratt beauty

    10 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed warm

  12. Milani

    Warm Sand · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads about the same · listed warm

  13. Urban Decay

    41 · Hydromaniac Glowy Tinted Hydrator Foundation

    Likely close Swatch reads about the same · listed neutral

  14. MAC

    NC40 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed warm

  15. L'Oréal

    Sun Beige · True Match Lumi Healthy Luminous Makeup

    Likely close Swatch reads about the same

  16. Perricone MD

    Nude · No Makeup Foundation Serum Broad Spectrum SPF 20

    Likely close Swatch reads about the same

  17. Lorac

    16 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  18. Ulta Beauty

    Medium To Tan Neutral · Moisturizing Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  19. Bobbi Brown

    Warm Almond · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  20. CoverGirl

    610 Rich/Deep · Clean Fresh Skin Milk Foundation

    Likely close Swatch reads about the same

  21. Armani Beauty

    8.5 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed warm

  22. Guerlain

    055W · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  23. Wet n Wild

    Amber Beige · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

  24. NYX Professional Makeup

    Camel · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed cool

  25. Pat McGrath Labs

    17 Medium · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  26. Clinique

    WN 76 Toasted Wheat · Beyond Perfecting Foundation + Concealer

    Likely close Swatch reads about the same · listed neutral-cool

  27. Make Up For Ever

    Y445 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed warm

  28. UOMA Beauty

    T1N Bronze Venus · Say What?! Foundation

    Likely close Swatch reads cooler · listed neutral

  29. L.A. Girl

    Medium Beige · Pro.Matte Foundation

    Likely close Swatch reads about the same

  30. W3LL People

    Dark Golden · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed warm

  31. Makeup Revolution

    F10.2 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  32. Lancôme

    360 Dore 20 W · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads cooler

  33. Tarte

    42G tan golden · face tape foundation

    Likely close Swatch reads about the same · listed olive

  34. Cover FX

    3 G Medium · Custom Cover Drops

    Likely close Swatch reads about the same · listed warm

  35. Estée Lauder

    5W1 Bronze · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads about the same · listed warm

  36. BLK/OPL

    Rich Caramel · TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15

    Likely close Swatch reads about the same

  37. Fenty Beauty

    300 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads about the same

  38. Almay

    500 Deep Like Me · Smart Shade Skintone Matching Makeup

    Likely close Swatch reads about the same

  39. Maybelline

    Honey Beige · Dream Radiant Liquid Foundation

    Likely close Swatch reads about the same

  40. e.l.f. Cosmetics

    4 Medium Neutral · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed neutral

Closest shade in the other 65 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Perfect Lasting Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.