Foundation Shades

Rimmel London

200 Soft Beige in other brands

Kind & Free Glow It Up Moisturising Skin Tint · Skin tint, BB and CC

Depth
Lighter than 41% of the shades in our data
Undertone
Not listed
Swatch
Reads in between warm and cool #c8956f
Data
Rimmel London's own website, October 2026 (how we collect it)

The closest shade in another brand is Tarte 44N tan neutral in Amazonian Clay Tinted Serum (likely close). In all, 303 ranges have a likely-close shade and 112 brands have one worth trying.

Closest shade in each brand

The 40 closest of 112 brands. The other 72 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Tarte

    44N tan neutral · Amazonian Clay Tinted Serum

    Likely close Swatch reads about the same · listed neutral

  2. Max Factor

    Honey · Lasting Performance Foundation

    Likely close Swatch reads about the same

  3. Il Makiage

    212-88105 105 · After Party Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  4. CoverGirl

    L50 Fair Beige · TruBlend Matte Made Liquid Foundation

    Likely close Swatch reads about the same

  5. Armani Beauty

    8.5 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed warm

  6. Cover FX

    G60 · Pressed Mineral Foundation

    Likely close Swatch reads about the same · listed warm

  7. Yves Saint Laurent

    BD65 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  8. Ulta Beauty

    Medium To Tan Cool · Moisturizing Foundation Stick

    Likely close Swatch reads about the same · listed cool

  9. Urban Decay

    41 · Hydromaniac Glowy Tinted Hydrator Foundation

    Likely close Swatch reads about the same · listed neutral

  10. Morphe

    F2.70 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  11. NYX Professional Makeup

    Soft Beige · Total Control Pro Drop Foundation

    Likely close Swatch reads about the same

  12. Rimmel London

    060 Light Honey · Multi-Tasker Blur Booster Stick (Primer & Tint)

    Likely close Swatch reads about the same

  13. Clé de Peau Beauté

    O40 Light Tan Ocher · The Foundation SPF 22

    Likely close Swatch reads about the same · listed neutral

  14. Huda Beauty

    455R · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed cool

  15. Clarins

    03 · Skin Illusion Tinted Moisturiser SPF 25

    Likely close Swatch reads about the same

  16. Catrice

    032W · Invisible Cover Cushion Foundation

    Likely close Swatch reads about the same · listed warm

  17. Sisley Paris

    5C (5) Golden · Phyto-Teint Ultra Eclat

    Likely close Swatch reads about the same · listed cool

  18. Wet n Wild

    Classic Beige · Photo Focus Dewy Foundation

    Likely close Swatch reads about the same

  19. L'Oréal

    Buff Beige · True Match Lumi Healthy Luminous Makeup

    Likely close Swatch reads about the same

  20. KIKO Milano

    7.5NG Neutral Gold · Love Fusion 24H Moisture Radiant Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  21. VDL

    V06 Warm Rich Brown · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed warm

  22. Perricone MD

    Beige · No Makeup Foundation Serum Broad Spectrum SPF 20

    Likely close Swatch reads about the same

  23. Kevyn Aucoin

    11 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

  24. Becca Cosmetics

    3N3 Khaki · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed neutral

  25. Estée Lauder

    2C4 Ivory Rose · Double Wear Stay-in-Place Makeup

    Likely close Swatch reads about the same · listed cool

  26. Maybelline

    Honey Beige · Dream Radiant Liquid Foundation

    Likely close Swatch reads about the same

  27. MAC

    NW18 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed neutral

  28. Guerlain

    055W · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  29. Exa

    370 Dawn · High Fidelity Foundation

    Likely close Swatch reads about the same · listed warm

  30. Make Up For Ever

    Y415 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

  31. Rare Beauty

    310W · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed warm

  32. PÜR

    DG3 Caramel · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed warm

  33. Sephora Collection

    50 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  34. Too Faced

    Butterscotch · Born This Way Pressed Powder Foundation

    Likely close Swatch reads about the same · listed warm

  35. Essence

    80 Cool Chai · Pretty Natural Hydrating Foundation

    Likely close Swatch reads about the same · listed cool

  36. bareMinerals

    4N Neutral Tan · Blemish Rescue Salicylic Acid Loose Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  37. It Cosmetics

    39 Tan Neutral · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed neutral

  38. Milk Makeup

    Golden Tan · Flex Foundation Stick

    Likely close Swatch reads about the same · listed warm

  39. Beauty Bakerie

    327 Cool Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  40. Lancôme

    250 Bisque W · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads about the same

Closest shade in the other 72 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Kind & Free Glow It Up Moisturising Skin Tint

Colours come from Rimmel London's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.