Foundation Shades

PÜR

Golden Medium in other brands

4-In-1 Foundation Stick · Stick

Depth
Lighter than 73% of the shades in our data
Undertone
Listed as warm from its name
Swatch
Reads in between warm and cool #e8b789
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Kevyn Aucoin 05 Light EF in Foundation Balm (likely close). In all, 225 ranges have a likely-close shade and 103 brands have one worth trying.

Closest shade in each brand

The 40 closest of 103 brands. The other 63 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Kevyn Aucoin

    05 Light EF · Foundation Balm

    Likely close Swatch reads about the same

  2. Milani

    Soft Vanilla · Screen Queen Foundation

    Likely close Swatch reads about the same

  3. ZOEVA

    170W Fearless · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  4. Urban Decay

    50CP · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads about the same · listed cool

  5. UOMA Beauty

    T3W Fair Lady · Say What?! Foundation

    Likely close Swatch reads about the same · listed warm

  6. Benefit Cosmetics

    Shade 4 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  7. NARS

    M2.5 Sahel · Sheer Glow Foundation

    Likely close Swatch reads about the same · listed warm

  8. Bobbi Brown

    Cool Natural · Skin Long-Wear Fluid Powder Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  9. Laura Mercier

    Latte · Flawless Fusion Ultra-Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  10. Fenty Beauty

    180 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  11. Clinique

    WN 56 Cashew · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    Likely close Swatch reads about the same

  12. Rare Beauty

    210N · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral

  13. beautyblender

    3.25 Neutral · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  14. Hourglass

    Porcelain · Immaculate Liquid Powder Foundation

    Likely close Swatch reads about the same · listed warm

  15. Cover FX

    40 G+ · Natural Finish Foundation

    Likely close Swatch reads about the same · listed olive

  16. Makeup Revolution

    F5.5 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  17. MAC

    NW30 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed cool

  18. Ulta Beauty

    Medium Cool · Velvet Matte Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  19. Morphe

    F1.120 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  20. It Cosmetics

    Medium Tan · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same

  21. Sephora Collection

    20 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  22. Revlon

    310 Warm Golden · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same · listed warm

  23. Haus Labs

    120 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  24. Kosas

    Light Medium Neutral Warm 190 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral-warm

  25. Tarte

    22B Light Beige · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

  26. Charlotte Tilbury

    6 COOL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed cool

  27. Flower Beauty

    M2 Soft Sand · Light Illusion Liquid Foundation

    Likely close Swatch reads about the same

  28. Huda Beauty

    420G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed warm

  29. Milk Makeup

    Light Sand · Flex Foundation Stick

    Likely close Swatch reads about the same · listed warm

  30. jane iredale

    Sweet Honey · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed warm

  31. Wet n Wild

    Classic Ivory · PhotoFocus Stick Foundation

    Likely close Swatch reads about the same

  32. L'Oréal

    440 - Natural Rose · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

  33. Armani Beauty

    2 · Designer Lift Smoothing Firming Full Coverage Foundation with SPF 20

    Likely close Swatch reads about the same · listed neutral-cool

  34. Dermablend

    30W Bisque · Smooth Liquid Camo Foundation

    Likely close Swatch reads about the same · listed warm

  35. Pacifica

    27WM Warm Medium · Alight Clean Foundation

    Likely close Swatch reads about the same · listed warm

  36. Becca Cosmetics

    2W2 Buff · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed warm

  37. Lancôme

    270 Bisque W · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed warm

  38. Lorac

    05 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  39. Maybelline

    Golden · SuperStay Full Coverage Powder Foundation

    Likely close Swatch reads about the same · listed warm

  40. Il Makiage

    212-66050 50 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 63 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in 4-In-1 Foundation Stick

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.