Gucci

230W in other brands

Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation · Liquid and cream

Depth: Lighter than 72% of the shades in our data
Undertone: Listed as warm from its retail listing
Swatch: Reads in between warm and cool #ecb48c
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Laura Mercier Cameo in Flawless Lumière Radiance-Perfecting Foundation (likely close). In all, 228 ranges have a likely-close shade and 103 brands have one worth trying.

Closest shade in each brand

The 40 closest of 103 brands. The other 63 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Laura Mercier

Cameo · Flawless Lumière Radiance-Perfecting Foundation

Likely close Swatch reads about the same · listed cool
MAC

NW22 · Studio Waterweight SPF 30 Foundation

Likely close Swatch reads about the same · listed neutral
It Cosmetics

Tan · Bye Bye Lines Sheer Liquid Foundation

Likely close Swatch reads about the same
Dior

025 Apricot Beige · Dreamskin Fresh & Perfect Cushion Broad Spectrum SPF 50 Refill

Likely close Swatch reads about the same · listed warm
J.Cat Beauty

Natural · Aquasurance Compact Foundation

Likely close Swatch reads about the same
Fenty Beauty

250 · Pro Filt'r Soft Matte Powder Foundation

Likely close Swatch reads about the same · listed warm
Too Faced

Nude · Born This Way Undetectable Medium-to-Full Coverage Foundation

Likely close Swatch reads about the same · listed cool
NARS

M2.25 Lanai · Natural Radiant Longwear Foundation

Likely close Swatch reads about the same · listed neutral
bareMinerals

04 Aspen · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

Likely close Swatch reads about the same · listed neutral-cool
jane iredale

Caramel · Liquid Minerals A Foundation

Likely close Swatch reads about the same · listed warm
Tarte

42S · SEA Water Foundation Broad Spectrum SPF 15

Likely close Swatch reads about the same · listed warm
Ulta Beauty

Medium to Tan Warm · Adjustable Coverage Foundation

Likely close Swatch reads about the same · listed warm
Kevyn Aucoin

06 ST · Stripped Nude Skin Tint

Likely close Swatch reads about the same
Smith & Cult

190 Warm · Veiled Threat Weightless Micro-Blurring Foundation

Likely close Swatch reads about the same · listed warm
Yves Saint Laurent

BD50 · Touche Eclat All-In-One Glow Foundation

Likely close Swatch reads about the same · listed neutral-warm
Bobbi Brown

Neutral Honey · Skin Long-Wear Fluid Powder Foundation SPF 20

Likely close Swatch reads about the same · listed neutral
Make Up For Ever

Y375Golden · Matte Velvet Skin Blurring Powder Foundation

Likely close Swatch reads about the same · listed warm
KVD Vegan Beauty

45 Light W · Lock-It Foundation

Likely close Swatch reads about the same · listed warm
Smashbox

0.5 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

Likely close Swatch reads about the same · listed cool
L'Oréal

Natural Buff · Infallible Pro-Glow Foundation

Likely close Swatch reads about the same
florence by mills

F020 · Like a Light Skin Tint

Likely close Swatch reads about the same · listed neutral
Shiseido

310 Silk · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

Likely close Swatch reads about the same · listed neutral
Pacifica

29CM Cool Medium · Alight Clean Foundation

Likely close Swatch reads about the same · listed cool
Almay

200 Buff · Clear Complexion Make Myself Clear Makeup

Likely close Swatch reads about the same
Milk Makeup

Light · Flex Foundation Stick

Likely close Swatch reads about the same · listed warm
Armani Beauty

5.5 · Neo Nude Foundation

Likely close Swatch reads about the same · listed warm
Milani

Warm Beige · Conceal + Perfect 2-in-1 Foundation + Concealer

Likely close Swatch reads about the same · listed warm
Clinique

CN 52 Neutral · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

Likely close Swatch reads about the same · listed neutral
Natasha Denona

P3 - Light Peach · Hy-Glam Serum Foundation

Likely close Swatch reads about the same · listed warm
Charlotte Tilbury

7 COOL · Airbrush Flawless Foundation

Likely close Swatch reads about the same · listed cool
Il Makiage

212-66050 50 · Woke Up Like This Flawless Base Foundation

Likely close Swatch reads about the same · listed warm
Huda Beauty

405N · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

Likely close Swatch reads about the same · listed neutral
Sephora Collection

13 P · Best Skin Ever Liquid Foundation

Likely close Swatch reads about the same · listed cool
Rare Beauty

220C · Liquid Touch Weightless Foundation

Likely close Swatch reads about the same · listed neutral
UOMA Beauty

T2W Fair Lady · Say What?! Foundation

Likely close Swatch reads about the same · listed warm
Wet n Wild

Soft Beige · PhotoFocus Liquid Foundation

Likely close Swatch reads about the same
Haus Labs

120 Light · Triclone Skin Tech Medium Coverage Foundation

Likely close Swatch reads warmer · listed warm
Maybelline

230 Natural Buff · Fit Me Matte + Poreless Liquid Foundation

Likely close Swatch reads about the same
Dermablend

30W Bisque · Smooth Liquid Camo Foundation

Likely close Swatch reads warmer · listed warm
Kosas

Light Cool 150 · Revealer Skin-Improving Foundation SPF 25

Likely close Swatch reads about the same · listed cool

Closest shade in the other 63 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

220N (lighter)
240W (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.