Foundation Shades

MAC

NW25 in other brands

Pro Longwear Nourishing Waterproof Foundation · Liquid and cream

Depth
Lighter than 46% of the shades in our data
Undertone
Listed as cool from its retail listing
Swatch
Reads cooler than most shades this deep #e0976a
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Too Faced Warm Nude in Born This Way Matte 24 Hour Foundation (likely close). In all, 141 ranges have a likely-close shade and 104 brands have one worth trying.

Closest shade in each brand

The 40 closest of 104 brands. The other 64 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Too Faced

    Warm Nude · Born This Way Matte 24 Hour Foundation

    Likely close Swatch reads about the same · listed warm

  2. Natasha Denona

    RP6 - Tan Rosy Peach · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral

  3. L'Oréal

    W5.5, Medium · True Match Super-Blendable Foundation

    Likely close Swatch reads about the same

  4. J.Cat Beauty

    Soft Taupe · Aquasurance Compact Foundation

    Likely close Swatch reads about the same

  5. bareMinerals

    18 Pecan · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral-warm

  6. Milk Makeup

    Golden Honey · Blur Liquid Matte Foundation

    Likely close Swatch reads about the same · listed warm

  7. Dose Of Colors

    121 Light Medium · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed cool

  8. Yves Saint Laurent

    B70 · Touche Eclat All-In-One Glow Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  9. It Cosmetics

    Rich · Celebration Foundation Illumination

    Likely close Swatch reads about the same

  10. NARS

    Syracuse · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed warm

  11. Dior

    045 Hazel Beige · Diorskin Forever Undercover Foundation

    Likely close Swatch reads about the same · listed neutral

  12. Il Makiage

    212-66080 80 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed warm

  13. Smith & Cult

    290 Warm · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed warm

  14. Charlotte Tilbury

    10 COOL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed cool

  15. Gucci

    330W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

  16. Rare Beauty

    330N · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral

  17. Tarte

    Light-Medium Beige · Amazonian Clay Full Coverage Airbrush Foundation

    Likely close Swatch reads about the same · listed cool

  18. Au Naturale

    Lucia · Zero Gravity C2P Foundation

    Likely close Swatch reads about the same · listed olive

  19. MAC

    NW22 · Studio Fix Soft Matte Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  20. Cover FX

    50 G+ · Power Play Foundation

    Likely close Swatch reads about the same · listed olive

  21. Ulta Beauty

    Tan to Deep Warm · Adjustable Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  22. Clinique

    WN 92 · Even Better Refresh Hydrating and Repairing Foundation

    Likely close Swatch reads deeper · listed neutral-warm

  23. Lancôme

    260 Bisque N · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads about the same

  24. Morphe

    Hint of Cappuccino · Morphe 2 Hint Hint Skin Tint

    Likely close Swatch reads about the same · listed neutral

  25. UOMA Beauty

    T3W Honey Honey · Say What?! Foundation

    Likely close Swatch reads about the same · listed olive

  26. Maybelline

    322 Warm Honey · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  27. Revlon

    330 Natural Tan · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

  28. Fenty Beauty

    320 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed cool

  29. Wet n Wild

    Amber · PhotoFocus Stick Foundation

    Likely close Swatch reads deeper

  30. Bobbi Brown

    Warm Honey · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  31. COOLA

    Golden · Rōsilliance Organic BB+ Cream SPF 30

    Likely close Swatch reads about the same · listed warm

  32. Becca Cosmetics

    3N2 Noisette · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  33. Perricone MD

    Golden · No Makeup Foundation Serum Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  34. Catrice

    030 Neutral Sand · True Skin Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

  35. beautyblender

    3.75 Warm · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads warmer · listed warm

  36. Milani

    Sand · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads warmer

  37. Tom Ford

    5.5 Bisque · Traceless Foundation Stick

    Likely close Swatch reads about the same

  38. Laura Mercier

    9 · Smooth Finish Foundation Powder

    Likely close Swatch reads warmer · listed cool

  39. KVD Vegan Beauty

    54 Medium C · Lock-It Foundation

    Likely close Swatch reads about the same · listed cool

  40. Make Up For Ever

    R410 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 64 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Pro Longwear Nourishing Waterproof Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.