Foundation Shades

Hourglass

No. 4 Beige in other brands

Veil Fluid Makeup · Liquid and cream

Depth
Lighter than 41% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads in between warm and cool #cd9775
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is e.l.f. Cosmetics 25 Light Neutral in Soft Glam Satin Foundation (likely close). In all, 223 ranges have a likely-close shade and 106 brands have one worth trying.

Closest shade in each brand

The 40 closest of 106 brands. The other 66 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. e.l.f. Cosmetics

    25 Light Neutral · Soft Glam Satin Foundation

    Likely close Swatch reads about the same · listed neutral

  2. Clinique

    Voloptuous Vanilla · Chubby in the Nude Foundation Stick

    Likely close Swatch reads about the same · listed neutral-warm

  3. Wet n Wild

    Classic Beige · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

  4. Cover FX

    G60 · Power Play Foundation

    Likely close Swatch reads about the same · listed warm

  5. Dior

    5 Warm · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed warm

  6. Maybelline

    Honey · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

  7. ILIA

    12 Kokkini · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads about the same · listed warm

  8. Bobbi Brown

    Natural Tan · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed olive

  9. Tarte

    35N medium neutral · face tape foundation

    Likely close Swatch reads about the same · listed neutral

  10. Lancôme

    350 Dore 10 N · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads about the same

  11. Laura Mercier

    Pecan · Silk Crème Moisturizing Photo Edition Foundation

    Likely close Swatch reads about the same · listed neutral

  12. Shiseido

    360 Citrine · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed olive

  13. Givenchy

    Y310 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  14. florence by mills

    LM070 · Like a Light Skin Tint

    Likely close Swatch reads about the same · listed neutral

  15. KVD Vegan Beauty

    145 Medium · Lock-It Powder Foundation

    Likely close Swatch reads about the same

  16. Kevyn Aucoin

    11 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

  17. Sephora Collection

    56 Mahogany · MicroSmooth Baked Powder Foundation

    Likely close Swatch reads about the same

  18. CoverGirl

    M60 Natural Beige · TruBlend Matte Made Liquid Foundation

    Likely close Swatch reads about the same

  19. NYX Professional Makeup

    Medium Buff · Total Control Pro Drop Foundation

    Likely close Swatch reads about the same

  20. Yves Saint Laurent

    BD65 · Touche Eclat Le Teint Radiant Liquid Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  21. Amorepacific

    208 Medium Yellow · Color Control Cushion Compact Broad Spectrum SPF 50+

    Likely close Swatch reads about the same · listed warm

  22. W3LL People

    Medium Pink · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed cool

  23. Fenty Beauty

    380 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  24. Guerlain

    055C · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  25. bareMinerals

    5W Tan Nude 3 · Blemish Rescue Salicylic Acid Loose Powder Foundation

    Likely close Swatch reads about the same · listed warm

  26. NARS

    Valencia · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed warm

  27. Milk Makeup

    Golden Tan · Flex Foundation Stick

    Likely close Swatch reads about the same · listed warm

  28. Make Up For Ever

    Y415 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

  29. Huda Beauty

    455R · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed cool

  30. Bite Beauty

    T105 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed warm

  31. Armani Beauty

    8 · Power Fabric Longwear High Cover Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral

  32. Beauty Bakerie

    327 Cool Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  33. Estée Lauder

    3N1 Ivory Beige · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads about the same · listed neutral

  34. Tom Ford

    5.5 Bisque · Traceless Foundation Stick

    Likely close Swatch reads about the same

  35. Gucci

    280C · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed cool

  36. Exa

    280 Mac · High Fidelity Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  37. Becca Cosmetics

    3C2 Cassava · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed cool

  38. Almay

    500 Deep Like Me · Smart Shade Skintone Matching Makeup

    Likely close Swatch reads about the same

  39. Antonym

    Dark · Certified Organic Baked Foundation

    Likely close Swatch reads about the same

  40. Perricone MD

    Golden · No Makeup Foundation Serum Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 66 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Veil Fluid Makeup

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.