Exa

300 Michelle in other brands

High Fidelity Foundation · Liquid and cream

Depth: Lighter than 35% of the shades in our data
Undertone: Listed as neutral from its retail listing
Swatch: Reads in between warm and cool #c09069
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is It Cosmetics Tan in Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+ (likely close). In all, 198 ranges have a likely-close shade and 105 brands have one worth trying.

Closest shade in each brand

The 40 closest of 105 brands. The other 65 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

It Cosmetics

Tan · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

Likely close Swatch reads about the same
MAC

NC40 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

Likely close Swatch reads about the same · listed warm
L.A. Girl

Medium Beige · Pro.Matte Foundation

Likely close Swatch reads about the same
Gucci

360W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

Likely close Swatch reads about the same · listed warm
Perricone MD

Nude · No Makeup Foundation Serum Broad Spectrum SPF 20

Likely close Swatch reads about the same
surratt beauty

10 Surreal Skin · Surreal Skin Foundation Wand

Likely close Swatch reads about the same · listed warm
VDL

V07 Cool Undertone · Perfect Lasting Foundation

Likely close Swatch reads about the same · listed cool
e.l.f. Cosmetics

4 Medium Neutral · Halo Glow Liquid Filter

Likely close Swatch reads about the same · listed neutral
Too Faced

Butterscotch · Born This Way Pressed Powder Foundation

Likely close Swatch reads about the same · listed warm
Milani

Warm Sand · Conceal + Perfect 2-in-1 Foundation + Concealer

Likely close Swatch reads about the same · listed warm
Urban Decay

41 · Hydromaniac Glowy Tinted Hydrator Foundation

Likely close Swatch reads about the same · listed neutral
Makeup Revolution

F10.2 · Conceal & Define Full Coverage Foundation

Likely close Swatch reads about the same · listed neutral
Guerlain

055W · L'Essentiel Natural Longwear Foundation SPF 20

Likely close Swatch reads about the same · listed warm
Beauty Bakerie

323 Warm · InstaBake Aqua Glass Foundation

Likely close Swatch reads about the same · listed warm
bareMinerals

24.5 Maple · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

Likely close Swatch reads about the same · listed cool
PÜR

TN3 Sand · 4-in-1 Pressed Mineral Powder Foundation SPF 15

Likely close Swatch reads about the same · listed neutral
Sephora Collection

29 Medium Camel Intense · 10 Hour Wear Perfection Foundation

Likely close Swatch reads about the same · listed warm
L'Oréal

Sun Beige · True Match Lumi Healthy Luminous Makeup

Likely close Swatch reads about the same
Armani Beauty

9 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

Likely close Swatch reads about the same · listed olive
Wet n Wild

Caramel · PhotoFocus Liquid Foundation

Likely close Swatch reads about the same
Lancôme

450 Suede N · Teint Idole Ultra Wear 24H Long Wear Foundation

Likely close Swatch reads about the same · listed neutral
Morphe

F3.10 Warm · Fluidity Full-Coverage Foundation

Likely close Swatch reads about the same · listed warm
Fenty Beauty

11 · Eaze Drop Lightweight Blurring Skin Tint

Likely close Swatch reads about the same
NYX Professional Makeup

Soft Beige · Can't Stop Won't Stop Foundation

Likely close Swatch reads about the same
Kevyn Aucoin

12 Deep EF · Foundation Balm

Likely close Swatch reads about the same
Estée Lauder

2C4 Ivory Rose · Double Wear Stay-in-Place Makeup

Likely close Swatch reads about the same · listed cool
Maybelline

Honey Beige · Dream Radiant Liquid Foundation

Likely close Swatch reads about the same
jane iredale

Cognac · PurePressed Base Mineral Foundation Refill

Likely close Swatch reads about the same
Pat McGrath Labs

17 Medium · Sublime Perfection Foundation

Likely close Swatch reads about the same · listed neutral-warm
Lorac

16 · PRO Soft Focus Longwear Foundation

Likely close Swatch reads about the same · listed warm
Haus Labs

260 Light Medium · Triclone Skin Tech Medium Coverage Foundation

Likely close Swatch reads about the same · listed olive
Becca Cosmetics

Amber · Skin Love Weightless Blur Foundation

Likely close Swatch reads about the same · listed neutral
Smashbox

3.2 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

Likely close Swatch reads about the same · listed neutral
The Ordinary

3.1 Y · Coverage Foundation

Likely close Swatch reads about the same · listed warm
Essence

80 Cool Chai · Pretty Natural Hydrating Foundation

Likely close Swatch reads about the same · listed cool
Hourglass

Nude · Vanish Seamless Finish Foundation Stick

Likely close Swatch reads about the same · listed neutral
Dermablend

40W Sienna · Smooth Liquid Camo Foundation

Likely close Swatch reads about the same · listed warm
Yves Saint Laurent

BD65 · All Hours Longwear Natural Matte Foundation

Likely close Swatch reads about the same · listed neutral-warm
Anastasia Beverly Hills

320N · Luminous Foundation

Likely close Swatch reads about the same · listed neutral-cool
Catrice

055 Warm Bamboo · HD Liquid Coverage Foundation

Likely close Swatch reads warmer · listed warm

Closest shade in the other 65 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in High Fidelity Foundation

310 Brandy (lighter)
290 Seb (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.