Foundation Shades

Wet n Wild

Caramel in other brands

PhotoFocus Liquid Foundation · Liquid and cream

Depth
Lighter than 34% of the shades in our data
Undertone
Not listed
Swatch
Reads warmer than most shades this deep #c18e62
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is MAC NW50 in Studio Fix Powder Plus Foundation (likely close). In all, 190 ranges have a likely-close shade and 105 brands have one worth trying.

Closest shade in each brand

The 40 closest of 105 brands. The other 65 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. MAC

    NW50 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed cool

  2. Sephora Collection

    53.5 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  3. Gucci

    370O · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed olive

  4. Lancôme

    460 Suede W · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed warm

  5. It Cosmetics

    Rich · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same

  6. Milani

    Warm Sand · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads about the same · listed warm

  7. Lorac

    16 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  8. KVD Vegan Beauty

    057 Tan · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  9. surratt beauty

    10 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed warm

  10. Becca Cosmetics

    Amber · Skin Love Weightless Blur Foundation

    Likely close Swatch reads about the same · listed neutral

  11. L.A. Girl

    Medium Beige · Pro.Matte Foundation

    Likely close Swatch reads about the same

  12. Smashbox

    3.35 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed warm

  13. Tarte

    42G tan golden · face tape foundation

    Likely close Swatch reads about the same · listed olive

  14. Perricone MD

    Nude · No Makeup Foundation Serum Broad Spectrum SPF 20

    Likely close Swatch reads about the same

  15. jane iredale

    Velvet · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed warm

  16. Fenty Beauty

    420 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  17. The Ordinary

    3.1 Y · Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  18. Too Faced

    Maple · Born This Way Foundation

    Likely close Swatch reads about the same · listed neutral

  19. bareMinerals

    24 Latte · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed warm

  20. Exa

    300 Michelle · High Fidelity Foundation

    Likely close Swatch reads about the same · listed neutral

  21. Make Up For Ever

    Y434 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  22. Clinique

    WN 76 Toasted Wheat · Beyond Perfecting Foundation + Concealer

    Likely close Swatch reads about the same · listed neutral-cool

  23. Pat McGrath Labs

    17 Medium · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  24. Dermablend

    65W Golden Bronze · Cover Creme Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  25. Urban Decay

    8.75 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  26. Rare Beauty

    340C · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  27. BLK/OPL

    Rich Caramel · TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15

    Likely close Swatch reads about the same

  28. Hourglass

    Warm Beige · Immaculate Liquid Powder Foundation

    Likely close Swatch reads about the same · listed warm

  29. Beauty Bakerie

    323 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed warm

  30. VDL

    V07 Cool Undertone · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed cool

  31. PÜR

    TN3 Sand · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral

  32. NARS

    Moorea · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed olive

  33. Kevyn Aucoin

    12 Deep EF · Foundation Balm

    Likely close Swatch reads about the same

  34. Morphe

    F3.10 Warm · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  35. Maybelline

    332 Golden Caramel · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  36. L'Oréal

    Sun Beige · True Match Lumi Healthy Luminous Makeup

    Likely close Swatch reads about the same

  37. Armani Beauty

    8.5 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  38. Estée Lauder

    5W1 Bronze · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads about the same · listed warm

  39. Ulta Beauty

    Medium To Tan Neutral · Moisturizing Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  40. Makeup Revolution

    F10.2 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

Closest shade in the other 65 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in PhotoFocus Liquid Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.