Foundation Shades

Ulta Beauty

Medium To Tan Olive in other brands

Complexion Crush Foundation · Liquid and cream

Depth
Lighter than 37% of the shades in our data
Undertone
Listed as olive on the brand's website
Swatch
Reads in between warm and cool #ca8e5d
Data
Ulta Beauty's own website, October 2026 (how we collect it)

The closest shade in another brand is bareMinerals 25 Cinnamon in BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20 (likely close). In all, 248 ranges have a likely-close shade and 111 brands have one worth trying.

Closest shade in each brand

The 40 closest of 111 brands. The other 71 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. bareMinerals

    25 Cinnamon · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed neutral-warm

  2. Sephora Collection

    44 Y · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  3. Laura Mercier

    Praline · Flawless Lumière Radiance-Perfecting Foundation

    Likely close Swatch reads about the same · listed cool

  4. Cover FX

    G70 · Natural Finish Foundation

    Likely close Swatch reads about the same · listed warm

  5. Dose Of Colors

    122 Medium Tan · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed warm

  6. KVD Vegan Beauty

    170 Tan · Lock-It Powder Foundation

    Likely close Swatch reads about the same

  7. Dermablend

    65W Golden Bronze · Cover Creme Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  8. Essence

    120 Beige · I Love Flawless Skin Foundation

    Likely close Swatch reads about the same

  9. Make Up For Ever

    Y434 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  10. Tarte

    40H Tan Honey · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  11. MAC

    NC42 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed warm

  12. Clé de Peau Beauté

    BF50 Tan Buff · Radiant Cream Foundation SPF 25

    Likely close Swatch reads about the same · listed warm

  13. beautyblender

    3.70 Warm/Olive · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed olive

  14. Wet n Wild

    Cream Beige · PhotoFocus Stick Foundation

    Likely close Swatch reads about the same

  15. Urban Decay

    70WO · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads about the same · listed warm

  16. Max Factor

    84 - Soft Toffee · Miracle Pure Skin-Improving Foundation

    Likely close Swatch reads about the same

  17. Milani

    Golden Tan · Screen Queen Foundation

    Likely close Swatch reads about the same · listed warm

  18. KIKO Milano

    5WO Warm Olive · Skin Lover Intensive Serum Foundation

    Likely close Swatch reads about the same · listed olive

  19. NARS

    Moorea · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed olive

  20. Charlotte Tilbury

    11 NEUTRAL · Beautiful Skin Foundation

    Likely close Swatch reads about the same · listed neutral

  21. Clinique

    WN 92 Toasted Almond · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed neutral-warm

  22. jane iredale

    Warm Brown · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed warm

  23. Fenty Beauty

    300 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads about the same

  24. L'Oréal

    320 Cool · Infallible Cushion Foundation

    Likely close Swatch reads about the same · listed cool

  25. Maybelline

    332 Golden Caramel · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  26. Rimmel London

    350: Golden Honey – Warm undertones · Lasting Finish 35 Hour Foundation

    Likely close Swatch reads about the same · listed warm

  27. Rare Beauty

    380W · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed warm

  28. Yves Saint Laurent

    BD70 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed warm

  29. Gucci

    350W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

  30. It Cosmetics

    Rich · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same

  31. Ulta Beauty

    Medium To Tan Neutral · Moisturizing Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  32. J.Cat Beauty

    Golden Beige · Aquasurance Compact Foundation

    Likely close Swatch reads about the same · listed warm

  33. Lorac

    16 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  34. Armani Beauty

    8.5 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  35. Morphe

    F2.80 Warm · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  36. W3LL People

    Dark Golden · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed warm

  37. Lancôme

    430 Bisque C · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed cool

  38. Pat McGrath Labs

    17 Medium · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  39. Shiseido

    360 Citrine · Revitalessence Skin Glow Foundation SPF 30

    Likely close Swatch reads about the same

  40. Beauty Bakerie

    325 Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral

Closest shade in the other 71 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Complexion Crush Foundation

Colours come from Ulta Beauty's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.