Foundation Shades

Ulta Beauty

Tan Warm in other brands

Adjustable Coverage Foundation · Liquid and cream

Depth
Lighter than 72% of the shades in our data
Undertone
Listed as warm from its name
Swatch
Reads in between warm and cool #e7b68d
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Milk Makeup Light Sand in Flex Foundation Stick (likely close). In all, 244 ranges have a likely-close shade and 103 brands have one worth trying.

Closest shade in each brand

The 40 closest of 103 brands. The other 63 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Milk Makeup

    Light Sand · Flex Foundation Stick

    Likely close Swatch reads about the same · listed warm

  2. Kevyn Aucoin

    5.5 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

  3. Dermablend

    30W Bisque · Smooth Liquid Camo Foundation

    Likely close Swatch reads about the same · listed warm

  4. Bobbi Brown

    Neutral Golden · Skin Long-Wear Fluid Powder Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral-warm

  5. Makeup Revolution

    F5.5 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  6. jane iredale

    Honey Bronze · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed cool

  7. Revlon

    310 Warm Golden · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same · listed warm

  8. Cover FX

    G40 · Natural Finish Foundation

    Likely close Swatch reads about the same · listed warm

  9. Haus Labs

    120 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  10. It Cosmetics

    Medium Tan · Celebration Foundation Illumination

    Likely close Swatch reads about the same · listed warm

  11. Lancôme

    260 Bisque N · Teint Idole Ultra Longwear Foundation Stick SPF 21

    Likely close Swatch reads about the same

  12. surratt beauty

    4 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed warm

  13. L'Oréal

    440 - Natural Rose · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

  14. ZOEVA

    150C Fabulous · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed cool

  15. Milani

    Warm Beige · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads about the same · listed warm

  16. MAC

    C4.5 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed warm

  17. NARS

    M2.5 Sahel · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  18. Laura Mercier

    Bisque · Flawless Fusion Ultra-Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  19. UOMA Beauty

    T3W Fair Lady · Say What?! Foundation

    Likely close Swatch reads about the same · listed warm

  20. Clinique

    02 Alabaster · Beyond Perfecting Powder Foundation + Concealer

    Likely close Swatch reads about the same · listed neutral-cool

  21. bareMinerals

    08 Spice · COMPLEXION RESCUE Hydrating Foundation Stick with Mineral SPF 25

    Likely close Swatch reads about the same · listed warm

  22. Fenty Beauty

    250 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  23. Tarte

    42S · SEA Water Foundation Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed warm

  24. Ulta Beauty

    Medium Cool · Velvet Matte Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  25. Wet n Wild

    Soft Ivory · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

  26. Morphe

    F1.120 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  27. Huda Beauty

    405N · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  28. Benefit Cosmetics

    Shade 4 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  29. Sephora Collection

    15.5 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  30. beautyblender

    3.25 Neutral · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  31. Rare Beauty

    210N · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral

  32. Armani Beauty

    5.2 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  33. Urban Decay

    10WY · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  34. Il Makiage

    212-66050 50 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed warm

  35. Kosas

    Light Neutral Warm 130 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed warm

  36. Shiseido

    310 Silk · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  37. PÜR

    Golden Medium · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed warm

  38. Dior

    4 Warm · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed warm

  39. Becca Cosmetics

    2W2 Buff · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed warm

  40. Almay

    200 Buff · Clear Complexion Make Myself Clear Makeup

    Likely close Swatch reads about the same

Closest shade in the other 63 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Adjustable Coverage Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.