It Cosmetics

Light in other brands

CC+ Cream Oil-Free Matte with SPF 40 · Skin tint, BB and CC

Depth: Lighter than 58% of the shades in our data
Undertone: Listed as warm from its retail listing
Swatch: Reads warmer than most shades this deep #cbae8f
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Laura Mercier 3C1 in Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30 (likely close). In all, 118 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Laura Mercier

3C1 · Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

Likely close Swatch reads about the same · listed cool
Givenchy

N200 · Teint Couture City Balm Radiant Perfecting Skin Tint SPF 25

Likely close Swatch reads about the same · listed neutral
Il Makiage

212-66040 40 · Woke Up Like This Flawless Base Foundation

Likely close Swatch reads about the same · listed neutral
Origins

440 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

Likely close Swatch reads about the same · listed neutral
Tom Ford

6.0 Natural · Traceless Soft Matte Foundation

Likely close Swatch reads about the same · listed warm
Maybelline

Buff Beige · Dream Urban Cover Flawless Coverage Foundation SPF 50

Likely close Swatch reads about the same
Make Up For Ever

R410 · Matte Velvet Skin Full Coverage Foundation

Likely close Swatch reads about the same · listed neutral
NYX Professional Makeup

Nude · Can't Stop Won't Stop Foundation

Likely close Swatch reads warmer · listed neutral
Elcie Cosmetics

Cameo · Micro Silque Foundation

Likely close Swatch reads about the same · listed neutral
Too Faced

Golden Beige · Born This Way Pressed Powder Foundation

Likely close Swatch reads about the same · listed warm
Natasha Denona

82W · Transformatte Pore Vanishing Matte Foundation

Likely close Swatch reads about the same · listed warm
Urban Decay

4.0 · All Nighter Liquid Full Coverage Foundation

Likely close Swatch reads about the same · listed warm
Wet n Wild

Porcelain · Photo Focus Dewy Foundation

Likely close Swatch reads about the same
Makeup Revolution

F0.3 · Conceal & Define Full Coverage Foundation

Likely close Swatch reads warmer · listed warm
PÜR

TG1 Latte · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

Likely close Swatch reads about the same · listed warm
Huda Beauty

200B Shortbread · #FauxFilter Full Coverage Matte Foundation

Likely close Swatch reads about the same
Yves Saint Laurent

B50 · Touche Eclat Le Teint Radiant Liquid Foundation

Likely close Swatch reads cooler · listed neutral
Guerlain

03N · Lingerie De Peau Natural Perfection Foundation SPF 20

Likely close Swatch reads cooler · listed neutral
Estée Lauder

2N2 Buff · Futurist Hydra Rescue Moisturizing Makeup SPF 45

Likely close Swatch reads cooler · listed neutral-warm
bareMinerals

04 Golden Fair · Matte Loose Powder Mineral Foundation SPF 15

Likely close Swatch reads cooler · listed warm
Kosas

06 Tone · Tinted Face Oil Foundation

Likely close Swatch reads cooler · listed olive
Anastasia Beverly Hills

220N · Luminous Foundation

Likely close Swatch reads about the same · listed neutral-warm
CoverGirl

M80 Caramel Beige · TruBlend Matte Made Liquid Foundation

Likely close Swatch reads about the same
ColourPop

100W Medium · Pretty Fresh Foundation

Likely close Swatch reads about the same · listed warm
Au Naturale

Biscay · Zero Gravity C2P Foundation

Likely close Swatch reads about the same · listed neutral-cool
Ofra Cosmetics

4.25 · Absolute Cover Foundation

Likely close Swatch reads warmer · listed cool
Bobbi Brown

Natural · Skin Long-Wear Weightless Foundation SPF 15

Likely close Swatch reads about the same · listed neutral
Armani Beauty

6 · Neo Nude Foundation

Likely close Swatch reads about the same · listed olive
Tarte

32G · SEA Water Foundation Broad Spectrum SPF 15

Likely close Swatch reads deeper · listed warm
Charlotte Tilbury

6 Medium · Light Wonder Foundation

Likely close Swatch reads cooler · listed neutral-warm
Kevyn Aucoin

08 Medium EF · The Etherealist Foundation

Likely close Swatch reads cooler · listed warm
Catrice

008 Fair Beige · HD Liquid Coverage Foundation

Likely close Swatch reads about the same
Exa

350 KB · High Fidelity Foundation

Likely close Swatch reads about the same · listed warm
Hourglass

Shell · Vanish Seamless Finish Foundation Stick

Likely close Swatch reads cooler · listed neutral
Revlon

210 Crème Brulee · ColorStay Light Cover Liquid Foundation

Likely close Swatch reads about the same
Morphe

F1.90 Olive · Fluidity Full-Coverage Foundation

Likely close Swatch reads warmer · listed olive
Sephora Collection

18 Light Cream · 10 Hour Wear Perfection Foundation

Likely close Swatch reads cooler · listed warm
Ulta Beauty

Fair to Light Cool · Effortless Effect Foundation

Likely close Swatch reads about the same · listed cool
Lancôme

095 Ivoire · Teint Idole Ultra Wear 24H Long Wear Foundation

Likely close Swatch reads warmer · listed warm
Benefit Cosmetics

Shade 4 Medium Neutral · Hello Happy Velvet Powder Foundation

Likely close Swatch reads cooler · listed neutral

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in CC+ Cream Oil-Free Matte with SPF 40

Medium (lighter)
Light Medium (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.