Foundation Shades

Ulta Beauty

Light To Medium Warm in other brands

Complexion Crush Foundation · Liquid and cream

Depth
Lighter than 71% of the shades in our data
Undertone
Listed as warm on the brand's website
Swatch
Reads in between warm and cool #e7b483
Data
Ulta Beauty's own website, October 2026 (how we collect it)

The closest shade in another brand is Tarte 22B Light Beige in Amazonian Clay Full Coverage Foundation SPF 15 (likely close). In all, 272 ranges have a likely-close shade and 109 brands have one worth trying.

Closest shade in each brand

The 40 closest of 109 brands. The other 69 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Tarte

    22B Light Beige · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

  2. Maybelline

    250 · Super Stay Lumi-Matte Foundation

    Likely close Swatch reads about the same · listed warm

  3. Clarins

    110.5W · Skin Illusion Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  4. Fenty Beauty

    180 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  5. MAC

    NC20 · Studio Fix Soft Matte Foundation Stick

    Likely close Swatch reads about the same · listed neutral-warm

  6. Clinique

    WN 44 Tea · Even Better Makeup Broad Spectrum SPF 15

    Likely close Swatch reads about the same

  7. Laura Mercier

    Shell · Flawless Lumière Radiance-Perfecting Foundation

    Likely close Swatch reads about the same · listed cool

  8. Huda Beauty

    310G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed warm

  9. Kosas

    Light Medium Neutral Warm 190 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral-warm

  10. Bobbi Brown

    4 Natural · Skin Weightless Powder Foundation

    Likely close Swatch reads about the same · listed olive

  11. It Cosmetics

    Medium Tan · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same

  12. Max Factor

    33 - Crystal Beige · Miracle Pure Skin-Improving Foundation

    Likely close Swatch reads about the same

  13. Sephora Collection

    20 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  14. KIKO Milano

    N40 Neutral · Full Coverage 2-in-1 Foundation & Concealer

    Likely close Swatch reads about the same · listed neutral

  15. ZOEVA

    190N Generous · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed neutral

  16. L'Oréal

    257 Warm · Infallible Cushion Foundation

    Likely close Swatch reads about the same · listed warm

  17. Hourglass

    Porcelain · Immaculate Liquid Powder Foundation

    Likely close Swatch reads about the same · listed warm

  18. PÜR

    Golden Medium · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed warm

  19. Rare Beauty

    240W · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed warm

  20. jane iredale

    Sweet Honey · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed warm

  21. Wet n Wild

    Classic Ivory · PhotoFocus Stick Foundation

    Likely close Swatch reads about the same

  22. Makeup Revolution

    P10 · Conceal & Define Satte Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  23. Urban Decay

    50CP · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads about the same · listed cool

  24. beautyblender

    3.50 Warm · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed warm

  25. Lorac

    05 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  26. Morphe

    F1.120 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  27. NARS

    M3.5 Vanuatu · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  28. Essence

    30 · Skin Tint

    Likely close Swatch reads about the same

  29. Charlotte Tilbury

    6 NEUTRAL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed neutral

  30. Ulta Beauty

    Light Warm · Adjustable Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  31. Cover FX

    40 G+ · Natural Finish Foundation

    Likely close Swatch reads about the same · listed olive

  32. Armani Beauty

    5.8 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  33. Flower Beauty

    M2 Soft Sand · Light Illusion Liquid Foundation

    Likely close Swatch reads about the same

  34. Kevyn Aucoin

    05 Light EF · Foundation Balm

    Likely close Swatch reads about the same

  35. Dermablend

    35C Medium Beige · Cover Creme Full Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  36. Lancôme

    350 Bisque · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  37. Milani

    Soft Vanilla · Screen Queen Foundation

    Likely close Swatch reads about the same

  38. Benefit Cosmetics

    Shade 4 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  39. UOMA Beauty

    T3W Fair Lady · Say What?! Foundation

    Likely close Swatch reads about the same · listed warm

  40. Lawless

    Mojave · Woke Up Like This Flawless Finish Foundation

    Likely close Swatch reads about the same · listed neutral

Closest shade in the other 69 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Complexion Crush Foundation

Colours come from Ulta Beauty's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.