Foundation Shades

Too Faced

Swan in other brands

Born This Way Foundation · Liquid and cream

Depth
Lighter than 64% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads in between warm and cool #d7b096
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is NARS Groenland in Pure Radiant Tinted Moisturizer Broad Spectrum SPF 30 (likely close). In all, 227 ranges have a likely-close shade and 104 brands have one worth trying.

Closest shade in each brand

The 40 closest of 104 brands. The other 64 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. NARS

    Groenland · Pure Radiant Tinted Moisturizer Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed warm

  2. Jouer Cosmetics

    Beige Nude · Essential High Coverage Crème Foundation

    Likely close Swatch reads about the same · listed warm

  3. Sephora Collection

    22.5 Pink Natural · 10 Hour Wear Perfection Foundation

    Likely close Swatch reads about the same · listed cool

  4. Charlotte Tilbury

    7 · Magic Foundation

    Likely close Swatch reads about the same · listed olive

  5. CoverGirl

    L40 Classic Ivory · TruBlend Matte Made Liquid Foundation

    Likely close Swatch reads about the same

  6. L'Oréal

    104.5 Nude Buff · Infallible Pro-Matte Liquid Longwear Foundation

    Likely close Swatch reads about the same

  7. Ulta Beauty

    Fair To Light Neutral · Youthful Glow Foundation Serum Drops

    Likely close Swatch reads about the same · listed neutral

  8. Urban Decay

    3.25 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  9. Make Up For Ever

    Y215 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

  10. Dior

    3 Warm Olive · Dior Forever Matte Foundation

    Likely close Swatch reads about the same · listed olive

  11. e.l.f. Cosmetics

    3 Light/Medium Cool · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed cool

  12. Laura Mercier

    0N1 · Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed neutral

  13. Yves Saint Laurent

    BD25 · Touche Eclat Le Teint Radiant Liquid Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  14. lilah b.

    b natural · Marvelous Matte Crème Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  15. Lorac

    02 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  16. Amorepacific

    104 Light/Medium Pink · Color Control Cushion Compact Broad Spectrum SPF 50+

    Likely close Swatch reads about the same · listed cool

  17. Guerlain

    04N · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  18. jane iredale

    Light Beige · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed cool

  19. Clinique

    Light Medium · Moisture Surge CC Cream Hydrating Colour Corrector Broad Spectrum SPF 30

    Likely close Swatch reads about the same

  20. bareMinerals

    Medium · Prime Time BB Tinted Primer Broad Spectrum SPF 30

    Likely close Swatch reads about the same

  21. Origins

    300 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed cool

  22. PÜR

    MP3 Blush Medium · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

  23. Milani

    Buff · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads about the same

  24. Armani Beauty

    4.5 · Luminous Silk Compact Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  25. Cover FX

    N50 · Pressed Mineral Foundation

    Likely close Swatch reads about the same · listed neutral

  26. Bobbi Brown

    Cool Natural · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

  27. Exa

    320 Laura · High Fidelity Foundation

    Likely close Swatch reads about the same · listed warm

  28. Wet n Wild

    Shell Ivory · Photo Focus Dewy Foundation

    Likely close Swatch reads warmer

  29. It Cosmetics

    Medium · CC+ Cream Oil-Free Matte with SPF 40

    Likely close Swatch reads about the same · listed warm

  30. Kosas

    Very Light Cool 120 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed cool

  31. Fenty Beauty

    230 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  32. Givenchy

    Y215 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  33. Tarte

    27N Light-Medium Neutral · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral

  34. NYX Professional Makeup

    Alabaster · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed neutral

  35. ILIA

    Bedarra · True Skin Serum Foundation

    Likely close Swatch reads about the same · listed warm

  36. Au Naturale

    Lucerne · Zero Gravity C2P Foundation

    Likely close Swatch reads about the same · listed neutral

  37. KVD Vegan Beauty

    010 Light · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed cool

  38. Maybelline

    238 Rich Tan · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

  39. La Mer

    21 Petal · The Luminous Lifting Cushion Foundation SPF 20 + Refill

    Likely close Swatch reads about the same · listed cool

  40. Kevyn Aucoin

    05 Light EF · The Etherealist Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 64 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Born This Way Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.