Foundation Shades

Tarte

29N light-medium neutral in other brands

Timeless Hydrating Foundation · Liquid and cream

Depth
Lighter than 70% of the shades in our data
Undertone
Listed as neutral on the brand's website
Swatch
Reads in between warm and cool #eab085
Data
Tarte's own website, October 2026 (how we collect it)

The closest shade in another brand is Maybelline 322 in Super Stay 24HR Glowy Skin Tint with Vitamin C (likely close). In all, 288 ranges have a likely-close shade and 111 brands have one worth trying.

Closest shade in each brand

The 40 closest of 111 brands. The other 71 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Maybelline

    322 · Super Stay 24HR Glowy Skin Tint with Vitamin C

    Likely close Swatch reads about the same · listed neutral

  2. Tarte

    29N light-medium neutral · Maneater Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  3. KIKO Milano

    2WG Warm Gold · Skin Lover Intensive Serum Foundation

    Likely close Swatch reads about the same · listed warm

  4. J.Cat Beauty

    Natural · Aquasurance Compact Foundation

    Likely close Swatch reads about the same

  5. Max Factor

    35 - Pearl Beige · Miracle Pure Skin-Improving Foundation

    Likely close Swatch reads about the same

  6. Smith & Cult

    250 Warm · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed warm

  7. Too Faced

    Nude · Born This Way Undetectable Medium-to-Full Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  8. jane iredale

    Caramel · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed warm

  9. L'Oréal

    W5, Medium · True Match Super-Blendable Foundation

    Likely close Swatch reads about the same

  10. Smashbox

    1.0 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed neutral

  11. Armani Beauty

    5.5 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed warm

  12. Sephora Collection

    24 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  13. Clinique

    CN 20 Fair · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed neutral-cool

  14. Gucci

    230W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

  15. Yves Saint Laurent

    BD50 · Touche Eclat All-In-One Glow Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  16. Bobbi Brown

    5 Honey · Skin Weightless Powder Foundation

    Likely close Swatch reads about the same · listed warm

  17. Rare Beauty

    270N · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral

  18. bareMinerals

    12 Medium Beige · ORIGINAL Liquid Mineral Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral-warm

  19. Dior

    020 Light Beige · Dreamskin Fresh & Perfect Cushion Broad Spectrum SPF 50

    Likely close Swatch reads about the same · listed neutral

  20. Clarins

    105.5W · Skin Illusion Natural Hydrating Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  21. boscia

    Manhattan Beach · Skin Perfecting BB Cream Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed warm

  22. Laura Mercier

    Cameo · Flawless Lumière Radiance-Perfecting Foundation

    Likely close Swatch reads about the same · listed cool

  23. Tom Ford

    7.7 Honey · Traceless Foundation Stick

    Likely close Swatch reads about the same

  24. Au Naturale

    Marino · Zero Gravity C2P Foundation

    Likely close Swatch reads about the same · listed neutral

  25. MAC

    NC40 · Studio Waterweight SPF 30 Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  26. Fenty Beauty

    250 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  27. Morphe

    Hint of Toast · Morphe 2 Hint Hint Skin Tint

    Likely close Swatch reads about the same · listed warm

  28. Charlotte Tilbury

    3 FAIR · Unreal Skin Sheer Glow Tint Hydrating Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  29. NARS

    Santa Fe · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed neutral

  30. Natasha Denona

    P3 - Light Peach · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed warm

  31. Shiseido

    410 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads about the same

  32. W3LL People

    Medium Neutral · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  33. Ulta Beauty

    Light To Medium Cool · Complexion Crush Foundation

    Likely close Swatch reads about the same · listed cool

  34. Catrice

    004 Neutral Porcelain · True Skin Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

  35. KVD Vegan Beauty

    47 Light N · Lock-It Foundation

    Likely close Swatch reads about the same · listed neutral

  36. Milani

    Deep Beige · Screen Queen Foundation

    Likely close Swatch reads about the same

  37. It Cosmetics

    Tan · Bye Bye Lines Sheer Liquid Foundation

    Likely close Swatch reads about the same

  38. Make Up For Ever

    Y425 · Matte Velvet Skin Blurring Powder Foundation

    Likely close Swatch reads about the same · listed warm

  39. Pacifica

    27WM Warm Medium · Alight Clean Foundation

    Likely close Swatch reads about the same · listed warm

  40. Kevyn Aucoin

    06 ST · Stripped Nude Skin Tint

    Likely close Swatch reads about the same

Closest shade in the other 71 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Timeless Hydrating Foundation

Colours come from Tarte's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.