Foundation Shades

Origins

220 in other brands

Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation · Liquid and cream

Depth
Lighter than 64% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads in between warm and cool #d7b190
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Koh Gen Do 143 in Aqua Foundation (likely close). In all, 238 ranges have a likely-close shade and 103 brands have one worth trying.

Closest shade in each brand

The 40 closest of 103 brands. The other 63 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Koh Gen Do

    143 · Aqua Foundation

    Likely close Swatch reads about the same · listed warm

  2. Armani Beauty

    4.5 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed neutral

  3. Kosas

    3.5 Tone · Tinted Face Oil Foundation

    Likely close Swatch reads about the same · listed neutral

  4. Physicians Formula

    Fair to Light · Silk Foundation Elixir

    Likely close Swatch reads about the same

  5. Ulta Beauty

    Light To Medium Neutral · Moisturizing Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  6. Guerlain

    035N · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  7. Kevyn Aucoin

    04 Light EF · The Etherealist Foundation

    Likely close Swatch reads about the same · listed warm

  8. KVD Vegan Beauty

    012 Light · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  9. Sephora Collection

    18.5 Dune · 10 Hour Wear Perfection Foundation

    Likely close Swatch reads about the same · listed warm

  10. CoverGirl

    Creamy Beige · Simply Ageless 3-In-1 Liquid Foundation

    Likely close Swatch reads about the same

  11. Clinique

    Matte Medium · Superpowder Double Face Makeup

    Likely close Swatch reads about the same

  12. Too Faced

    Almond · Born This Way Foundation

    Likely close Swatch reads about the same · listed warm

  13. Make Up For Ever

    Y315 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed neutral

  14. bareMinerals

    04 Golden Fair · Matte Loose Powder Mineral Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  15. Laura Mercier

    Ecru · Flawless Fusion Ultra-Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  16. Tarte

    27N Light-Medium Neutral · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral

  17. Au Naturale

    Lucerne · Zero Gravity C2P Foundation

    Likely close Swatch reads about the same · listed neutral

  18. Smith & Cult

    240 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed neutral

  19. Lancôme

    220 Buff C · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed cool

  20. PÜR

    MN5 Golden Medium · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  21. NYX Professional Makeup

    Warm Vanilla · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed warm

  22. Huda Beauty

    150G Crème Brulée · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed warm

  23. beautyblender

    2.50 Neutral · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  24. NARS

    M1.5 Vallauris · Light Reflecting Advanced Skincare Foundation

    Likely close Swatch reads about the same · listed cool

  25. Bobbi Brown

    Natural · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral

  26. It Cosmetics

    Light · Bye Bye Foundation Powder

    Likely close Swatch reads about the same · listed neutral

  27. Yves Saint Laurent

    BD35 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed warm

  28. Lorac

    02 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  29. MAC

    N6.5 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed neutral

  30. Exa

    350 KB · High Fidelity Foundation

    Likely close Swatch reads about the same · listed warm

  31. Il Makiage

    212-66015 15 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed warm

  32. VDL

    V04.5 Cool Undertone · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed cool

  33. Urban Decay

    10NN · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  34. Cover FX

    40 G+ · Power Play Foundation

    Likely close Swatch reads about the same · listed olive

  35. Benefit Cosmetics

    5 Shade Medium Neutral Warm · Hello Happy Flawless Brightening Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral-warm

  36. Beauty Bakerie

    337 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed warm

  37. Hourglass

    Beige · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed neutral

  38. Anastasia Beverly Hills

    230N · Luminous Foundation

    Likely close Swatch reads about the same · listed cool

  39. Morphe

    F2.20 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  40. Tom Ford

    6.5 Sable · Traceless Soft Matte Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 63 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.