Foundation Shades

Kevyn Aucoin

10 Medium EF in other brands

The Etherealist Foundation · Liquid and cream

Depth
Lighter than 45% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads in between warm and cool #c5a086
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Bobbi Brown Neutral Almond in Skin Long-Wear Fluid Powder Foundation SPF 20 (likely close). In all, 156 ranges have a likely-close shade and 104 brands have one worth trying.

Closest shade in each brand

The 40 closest of 104 brands. The other 64 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Bobbi Brown

    Neutral Almond · Skin Long-Wear Fluid Powder Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  2. Make Up For Ever

    R370 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed cool

  3. Hourglass

    Sable · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed neutral

  4. Origins

    520 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  5. Too Faced

    Honey · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

    Likely close Swatch reads about the same · listed cool

  6. e.l.f. Cosmetics

    Sand · Flawless Finish Foundation

    Likely close Swatch reads about the same · listed neutral

  7. Sephora Collection

    36 Golden Fawn · Matte Perfection Powder Foundation

    Likely close Swatch reads about the same · listed warm

  8. Almay

    130 Medium · Skin Perfecting Healthy Biome Makeup

    Likely close Swatch reads about the same

  9. Natasha Denona

    70WN · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  10. Dermablend

    37W · Flawless Creator Liquid Foundation Drops

    Likely close Swatch reads about the same · listed warm

  11. Givenchy

    W208 · Teint Couture City Balm Radiant Perfecting Skin Tint SPF 25

    Likely close Swatch reads about the same · listed warm

  12. It Cosmetics

    Neutral Medium · CC+ Cream Oil-Free Matte with SPF 40

    Likely close Swatch reads about the same · listed neutral

  13. Yves Saint Laurent

    BD50 · Touche Eclat Le Teint Radiant Liquid Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  14. Estée Lauder

    3C2 Pebble · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads about the same · listed cool

  15. Dior

    3 Cool · Dior Airflash Spray Foundation

    Likely close Swatch reads about the same · listed cool

  16. PÜR

    TN5 Warm Beige · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed warm

  17. Cover FX

    2 N Medium · Custom Cover Drops

    Likely close Swatch reads about the same · listed neutral

  18. bareMinerals

    13 Golden Beige · Matte Loose Powder Mineral Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  19. Guerlain

    04N · Lingerie De Peau Natural Perfection Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  20. NYX Professional Makeup

    Natural · Can't Stop Won't Stop Foundation

    Likely close Swatch reads about the same · listed neutral

  21. Tom Ford

    7.7 Honey · Traceless Soft Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  22. Laura Mercier

    13 · Smooth Finish Foundation Powder

    Likely close Swatch reads about the same · listed neutral

  23. Armani Beauty

    5 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed neutral

  24. ColourPop

    125N Med Dark · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed neutral

  25. Milk Makeup

    Caramel · Blur Liquid Matte Foundation

    Likely close Swatch reads about the same · listed warm

  26. Charlotte Tilbury

    9.5 · Magic Foundation

    Likely close Swatch reads cooler · listed warm

  27. Urban Decay

    7.0 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  28. La Mer

    43 Beige Nude · The Luminous Lifting Cushion Foundation SPF 20 + Refill

    Likely close Swatch reads about the same · listed warm

  29. Wander Beauty

    Golden Medium · Wanderlust Powder Foundation

    Likely close Swatch reads about the same · listed warm

  30. Kosas

    07 Tone · Tinted Face Oil Foundation

    Likely close Swatch reads about the same · listed neutral

  31. Burt's Bees

    Almond Beige · Goodness Glows Liquid Foundation

    Likely close Swatch reads deeper · listed cool

  32. Exa

    390 Allie · High Fidelity Foundation

    Likely close Swatch reads lighter · listed warm

  33. Haus Labs

    190 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed olive

  34. L'Oréal

    True Beige · True Match Lumi Healthy Luminous Makeup

    Likely close Swatch reads about the same

  35. Il Makiage

    212-66100 100 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed warm

  36. Juice Beauty

    10 Naked Beige · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads about the same

  37. Bite Beauty

    M90 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed neutral

  38. KVD Vegan Beauty

    048 Medium · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  39. CoverGirl

    580 Tan · Clean Fresh Skin Milk Foundation

    Likely close Swatch reads about the same

  40. florence by mills

    M080 · Like a Light Skin Tint

    Likely close Swatch reads cooler · listed warm

Closest shade in the other 64 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in The Etherealist Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.