Foundation Shades

UOMA Beauty

T2C Honey Honey in other brands

Say What?! Foundation · Liquid and cream

Depth
Lighter than 73% of the shades in our data
Undertone
Listed as olive from its retail listing
Swatch
Reads cooler than most shades this deep #e5b6a4
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Clinique CN 29 Bisque in Even Better Makeup Broad Spectrum SPF 15 (likely close). In all, 119 ranges have a likely-close shade and 100 brands have one worth trying.

Closest shade in each brand

The 40 closest of 100 brands. The other 60 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Clinique

    CN 29 Bisque · Even Better Makeup Broad Spectrum SPF 15

    Likely close Swatch reads about the same

  2. Sephora Collection

    9 · Clean Glowing Skin Foundation

    Likely close Swatch reads about the same · listed cool

  3. Dior

    025 Soft Beige · Diorskin Forever Perfect Matte Powder Foundation

    Likely close Swatch reads about the same

  4. Milani

    Creamy Nude · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads about the same

  5. It Cosmetics

    Transforming Porcelain Beige · Bye Bye Redness Neutralizing Color-Correcting Cream

    Likely close Swatch reads about the same

  6. PÜR

    Blush Porcelain · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed cool

  7. Bobbi Brown

    2.25 Cool Sand · Skin Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

  8. Hourglass

    Natural · Immaculate Liquid Powder Foundation

    Likely close Swatch reads about the same · listed cool

  9. KVD Vegan Beauty

    46 Light C · Lock-It Foundation

    Likely close Swatch reads about the same · listed cool

  10. Armani Beauty

    1 · Power Fabric Longwear High Cover Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral

  11. Lawless

    Mirage · Woke Up Like This Flawless Finish Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  12. Natasha Denona

    N6 - Light Medium Neutral · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral

  13. MAC

    NW35 · Studio Waterweight SPF 30 Foundation

    Likely close Swatch reads about the same · listed neutral

  14. L'Oréal

    C3, Light Medium · True Match Super-Blendable Foundation

    Likely close Swatch reads about the same

  15. NYX Professional Makeup

    Medium Buff · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed neutral

  16. bareMinerals

    7.5 Shell · BAREPRO Longwear Powder Foundation

    Likely close Swatch reads cooler · listed cool

  17. Revlon

    250 Fresh Beige · ColorStay Makeup For Combo/Oily Skin

    Likely close Swatch reads about the same

  18. CoverGirl

    215 Natural Ivory · Olay Simply Ageless Foundation

    Likely close Swatch reads warmer

  19. Nudestix

    2 Light · Nudies Tinted Blur Stick

    Likely close Swatch reads about the same · listed neutral

  20. Cover FX

    P30 · Natural Finish Foundation

    Likely close Swatch reads about the same · listed cool

  21. Tarte

    20B light beige · face tape foundation

    Likely close Swatch reads warmer · listed cool

  22. Givenchy

    P115 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads warmer · listed cool

  23. Bite Beauty

    L45 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed cool

  24. Charlotte Tilbury

    0 · Magic Foundation

    Likely close Swatch reads deeper · listed cool

  25. Make Up For Ever

    Y345 · Matte Velvet Skin Blurring Powder Foundation

    Likely close Swatch reads warmer · listed warm

  26. Smith & Cult

    180 Cool · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads warmer · listed cool

  27. Estée Lauder

    1C0 Shell · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads about the same · listed cool

  28. Jouer Cosmetics

    Bisque · Essential High Coverage Crème Foundation

    Likely close Swatch reads warmer · listed cool

  29. Wet n Wild

    Rose Ivory · PhotoFocus Liquid Foundation

    Likely close Swatch reads warmer

  30. Lancôme

    010C · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads warmer · listed cool

  31. Haus Labs

    110 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads warmer · listed neutral

  32. ILIA

    Maraca · True Skin Serum Foundation

    Likely close Swatch reads warmer · listed neutral-warm

  33. Makeup Revolution

    F4 · Conceal & Glow Foundation

    Likely close Swatch reads lighter · listed cool

  34. Laura Mercier

    Ecru · Silk Crème Moisturizing Photo Edition Foundation

    Likely close Swatch reads warmer · listed cool

  35. Ulta Beauty

    Light To Medium Cool · Moisturizing Foundation Stick

    Likely close Swatch reads warmer · listed cool

  36. Perricone MD

    Porcelain · No Makeup Foundation Serum Broad Spectrum SPF 20

    Likely close Swatch reads lighter and warmer

  37. jane iredale

    Suntan · Liquid Minerals A Foundation

    Likely close Swatch reads warmer · listed neutral

  38. Exa

    430 Dana · High Fidelity Foundation

    Likely close Swatch reads deeper

  39. Antonym

    Beige Medium Light · Skin Esteem Organic Liquid Foundation

    Likely close Swatch reads about the same

  40. Amorepacific

    102 Light Pink · Color Control Cushion Compact Broad Spectrum SPF 50+

    Likely close Swatch reads warmer · listed cool

Closest shade in the other 60 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Say What?! Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.