Foundation Shades

Hourglass

Natural in other brands

Immaculate Liquid Powder Foundation · Liquid and cream

Depth
Lighter than 73% of the shades in our data
Undertone
Listed as cool from its retail listing
Swatch
Reads cooler than most shades this deep #e2b7a5
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is PÜR Light in 4-In-1 Foundation Stick (likely close). In all, 139 ranges have a likely-close shade and 101 brands have one worth trying.

Closest shade in each brand

The 40 closest of 101 brands. The other 61 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. PÜR

    Light · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed neutral-cool

  2. NYX Professional Makeup

    Medium Buff · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed neutral

  3. Milani

    Creamy Nude · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads about the same

  4. UOMA Beauty

    T2C Honey Honey · Say What?! Foundation

    Likely close Swatch reads about the same · listed olive

  5. Clinique

    CN 29 Bisque · Even Better Makeup Broad Spectrum SPF 15

    Likely close Swatch reads about the same

  6. Revlon

    250 Fresh Beige · ColorStay Makeup For Combo/Oily Skin

    Likely close Swatch reads about the same

  7. MAC

    NW35 · Studio Waterweight SPF 30 Foundation

    Likely close Swatch reads about the same · listed neutral

  8. Natasha Denona

    N6 - Light Medium Neutral · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral

  9. Bobbi Brown

    2.25 Cool Sand · Skin Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

  10. Sephora Collection

    9 · Clean Glowing Skin Foundation

    Likely close Swatch reads about the same · listed cool

  11. KVD Vegan Beauty

    52 Medium N · Lock-It Foundation

    Likely close Swatch reads about the same · listed neutral

  12. Dior

    025 Soft Beige · Diorskin Forever Perfect Matte Powder Foundation

    Likely close Swatch reads cooler

  13. L'Oréal

    435 - Rose Vanilla · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

  14. Armani Beauty

    1 · Power Fabric Longwear High Cover Foundation SPF 25

    Likely close Swatch reads about the same · listed neutral

  15. CoverGirl

    215 Natural Ivory · Olay Simply Ageless Foundation

    Likely close Swatch reads about the same

  16. bareMinerals

    9.5 Flax · BAREPRO Longwear Powder Foundation

    Likely close Swatch reads warmer · listed cool

  17. Nudestix

    3 Nude · Tinted Cover Foundation

    Likely close Swatch reads warmer · listed neutral

  18. Givenchy

    P115 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads warmer · listed cool

  19. Tarte

    20B light beige · face tape foundation

    Likely close Swatch reads about the same · listed cool

  20. It Cosmetics

    Transforming Porcelain Beige · Bye Bye Redness Neutralizing Color-Correcting Cream

    Likely close Swatch reads about the same

  21. Estée Lauder

    1C0 Shell · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads about the same · listed cool

  22. Jouer Cosmetics

    Bisque · Essential High Coverage Crème Foundation

    Likely close Swatch reads about the same · listed cool

  23. Ulta Beauty

    Light To Medium Cool · Moisturizing Foundation Stick

    Likely close Swatch reads warmer · listed cool

  24. Wet n Wild

    Rose Ivory · PhotoFocus Liquid Foundation

    Likely close Swatch reads warmer

  25. Lancôme

    010C · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads about the same · listed cool

  26. Cover FX

    P20 · Natural Finish Foundation

    Likely close Swatch reads lighter · listed cool

  27. Haus Labs

    110 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads warmer · listed neutral

  28. Amorepacific

    102 Light Pink · Color Control Cushion Compact Broad Spectrum SPF 50+

    Likely close Swatch reads about the same · listed cool

  29. Charlotte Tilbury

    0 · Magic Foundation

    Likely close Swatch reads deeper · listed cool

  30. Lawless

    Mirage · Woke Up Like This Flawless Finish Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  31. Yves Saint Laurent

    BR25 · Touche Eclat Le Teint Radiant Liquid Foundation

    Likely close Swatch reads about the same · listed cool

  32. Hourglass

    Vanilla · Vanish Seamless Finish Foundation Stick

    Likely close Swatch reads warmer · listed cool

  33. Antonym

    Beige Medium Light · Skin Esteem Organic Liquid Foundation

    Likely close Swatch reads about the same

  34. ILIA

    Maraca · True Skin Serum Foundation

    Likely close Swatch reads warmer · listed neutral-warm

  35. Dermablend

    15C · Flawless Creator Liquid Foundation Drops

    Likely close Swatch reads warmer · listed cool

  36. Dr. Jart+

    Light · Premium Beauty Balm SPF 40

    Likely close Swatch reads deeper

  37. Makeup Revolution

    F4 · Conceal & Glow Foundation

    Likely close Swatch reads lighter · listed cool

  38. ColourPop

    83C Medium · Pretty Fresh Foundation

    Likely close Swatch reads warmer · listed cool

  39. Kevyn Aucoin

    01 Light EF · The Etherealist Foundation

    Likely close Swatch reads about the same · listed cool

  40. Josie Maran

    RG30 Mystical · Vibrancy Argan Oil Foundation Fluid

    Likely close Swatch reads warmer · listed neutral

Closest shade in the other 61 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Immaculate Liquid Powder Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.