Too Faced

Cloud in other brands

Born This Way Foundation · Liquid and cream

Depth

Lighter than 85% of the shades in our data

Undertone

Listed as neutral-cool from its retail listing

Swatch

Reads in between warm and cool #ebc7ae

Data

Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Dior 3.5 Neutral in BACKSTAGE Face & Body Foundation (likely close). In all, 241 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Dior

   3.5 Neutral · BACKSTAGE Face & Body Foundation

   Likely close Swatch reads about the same · listed neutral

2. Smith & Cult

   110 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

   Likely close Swatch reads about the same · listed neutral

3. L'Oréal

   Golden Sun · Age Perfect Radiant Serum Foundation

   Likely close Swatch reads about the same · listed warm

4. Cover FX

   1 N Light · Custom Cover Drops

   Likely close Swatch reads about the same · listed neutral

5. e.l.f. Cosmetics

   1 Fair Neutral Peach · Halo Glow Liquid Filter

   Likely close Swatch reads about the same · listed neutral-warm

6. Juice Beauty

   11 Rosy Beige · PHYTO-PIGMENTS Flawless Serum Foundation

   Likely close Swatch reads about the same · listed cool

7. MAC

   NW13 · Studio Waterweight SPF 30 Foundation

   Likely close Swatch reads about the same · listed cool

8. Tarte

   13N Fair Neutral · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

   Likely close Swatch reads about the same · listed neutral

9. CoverGirl

   230 Classic Beige · Olay Simply Ageless Foundation

   Likely close Swatch reads about the same

10. jane iredale

    Amber · Liquid Minerals A Foundation

    Likely close Swatch reads about the same · listed warm

11. Laura Mercier

    Ecru · Silk Crème Oil Free Photo Edition Foundation

    Likely close Swatch reads about the same · listed cool

12. Morphe

    F1.60 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

13. Sephora Collection

    1 Driftwood · Make No Mistake Foundation & Concealer Stick

    Likely close Swatch reads about the same · listed neutral-cool

14. Beauty Bakerie

    349 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed warm

15. Bobbi Brown

    4 Natural · Skin Foundation SPF 15

    Likely close Swatch reads about the same · listed olive

16. PÜR

    LP5 Ivory · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

17. Pat McGrath Labs

    8 Light Medium · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed warm

18. Fenty Beauty

    200 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed cool

19. ILIA

    3 Balos · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads about the same · listed neutral-cool

20. Make Up For Ever

    Y225 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

21. Milani

    Warm Shell · Screen Queen Foundation

    Likely close Swatch reads about the same · listed warm

22. Ulta Beauty

    Fair Cool · Youthful Glow Foundation Serum Drops

    Likely close Swatch reads about the same · listed cool

23. Clinique

    CN 10 Alabaster · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    Likely close Swatch reads about the same

24. NYX Professional Makeup

    Light Ivory · Total Control Pro Drop Foundation

    Likely close Swatch reads about the same

25. Natasha Denona

    25 WLight · Foundation X+

    Likely close Swatch reads about the same · listed warm

26. Estée Lauder

    2N1 Desert Beige · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads about the same · listed neutral

27. Koh Gen Do

    2 · Aqua Foundation

    Likely close Swatch reads about the same · listed cool

28. Lancôme

    240 Versatile Rose Clair II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

29. NARS

    Yukon · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed cool

30. Milk Makeup

    Porcelain · Blur Liquid Matte Foundation

    Likely close Swatch reads about the same · listed neutral

31. Shiseido

    110 Alabaster · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed neutral

32. Maybelline

    120 Classic Ivory · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

33. La Mer

    320 Blush · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

34. Juvia's Place

    730 Isla · I Am Magic Foundation

    Likely close Swatch reads about the same · listed neutral-cool

35. VDL

    A04 Cool Medium Beige · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed cool

36. Armani Beauty

    2 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed warm

37. Bite Beauty

    L20 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed warm

38. Makeup Revolution

    F2 · Conceal & Glow Foundation

    Likely close Swatch reads about the same · listed cool

39. Hourglass

    No. 1.5 Nude · Veil Fluid Makeup

    Likely close Swatch reads about the same · listed cool

40. Kevyn Aucoin

    03 ST · Stripped Nude Skin Tint

    Likely close Swatch reads about the same

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay 100 Ivory
• Amorepacific 102 Light Pink
• Anastasia Beverly Hills 210N
• Antonym Beige Light
• Au Naturale Porcelain
• bareMinerals 05 Fairly Medium
• beautyblender 2.10 Cool
• Becca Cosmetics 1C1 Alabaster
• Benefit Cosmetics Shade 1 Fair Cool
• boscia Venice
• Burt's Bees Porcelain
• Catrice 040 Warm Beige
• Charlotte Tilbury 3 COOL
• ColourPop 55N Light
• Dermablend 0N
• Dose Of Colors 106 Fair
• Dr. Dennis Gross Skincare Light/Medium
• Dr. Jart+ light to medium skin
• Elcie Cosmetics Porcelain
• Essence 10 Cool Porcelain
• Exa 470 Stefania
• florence by mills F010
• Flower Beauty L2 Ivory
• Givenchy P100
• Gucci 120N
• Guerlain 02C
• Haus Labs 070 Fair
• Huda Beauty 250G
• Hynt Beauty Sand
• Il Makiage 212-66010 10
• It Cosmetics Fair Light
• J.Cat Beauty Rose Beige
• Josie Maran RG10 Supernatural
• Jouer Cosmetics Shell
• Kosas 03 Tone
• KVD Vegan Beauty 41 Light N
• L.A. Girl Porcelain
• Lawless Sunrise
• lilah b. b original
• Lorac 03
• Nudestix 2.5 Nude
• Ofra Cosmetics 4.25
• Origins 200
• Pacifica 36CL Cool Light
• Perricone MD Porcelain
• Physicians Formula Fair
• Rare Beauty 120C
• Revlon 200 Nude
• rms beauty 11
• Smashbox 1.0
• surratt beauty 3 Surreal Skin
• The Ordinary 1.2 P
• Tom Ford 0.4 Rose
• Too Faced Snow
• UOMA Beauty T1N Fair Lady
• Urban Decay 10
• W3LL People Dark Neutral
• Wander Beauty Medium
• Wet n Wild Soft Ivory
• Winky Lux Light
• Yves Saint Laurent B30
• ZOEVA 090C Charismatic

Filter every range in the shade finder

Next to it in Born This Way Foundation

• Snow (lighter)
• Ivory (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.