Almay

100 Ivory in other brands

Clear Complexion Make Myself Clear Makeup · Liquid and cream

Depth: Lighter than 78% of the shades in our data
Undertone: Not listed
Swatch: Reads in between warm and cool #eac0a0
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is jane iredale Warm Silk in Liquid Minerals A Foundation (likely close). In all, 254 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

jane iredale

Warm Silk · Liquid Minerals A Foundation

Likely close Swatch reads about the same · listed warm
Makeup Revolution

F7 · Conceal & Hydrate Foundation

Likely close Swatch reads about the same · listed neutral
Guerlain

03C · L'Essentiel Natural Longwear Foundation SPF 20

Likely close Swatch reads about the same · listed cool
Exa

470 Stefania · High Fidelity Foundation

Likely close Swatch reads about the same · listed warm
Fenty Beauty

170 · Pro Filt'r Hydrating Longwear Foundation

Likely close Swatch reads about the same · listed cool
beautyblender

3.10 Cool · Bounce Liquid Whip Long Wear Foundation

Likely close Swatch reads about the same · listed cool
CoverGirl

Classic Ivory · Simply Ageless 3-In-1 Liquid Foundation

Likely close Swatch reads about the same
Clinique

WN 16 Buff · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

Likely close Swatch reads about the same
Yves Saint Laurent

B45 · All Hours Longwear Natural Matte Foundation

Likely close Swatch reads about the same · listed neutral
Gucci

140W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

Likely close Swatch reads about the same · listed warm
Shiseido

360 · Synchro Skin Self-Refreshing Foundation SPF 30

Likely close Swatch reads about the same · listed olive
MAC

NW15 · Studio Waterweight SPF 30 Foundation

Likely close Swatch reads about the same · listed neutral
Charlotte Tilbury

4 COOL · Airbrush Flawless Foundation

Likely close Swatch reads about the same · listed cool
Rare Beauty

130N · Liquid Touch Weightless Foundation

Likely close Swatch reads about the same · listed neutral
UOMA Beauty

T1W Fair Lady · Say What?! Foundation

Likely close Swatch reads about the same · listed warm
Ulta Beauty

Fair To Light Cool · Youthful Glow Foundation Serum Drops

Likely close Swatch reads about the same · listed cool
Urban Decay

2.0 · All Nighter Liquid Full Coverage Foundation

Likely close Swatch reads about the same · listed warm
Juice Beauty

14 Sand · PHYTO-PIGMENTS Flawless Serum Foundation

Likely close Swatch reads about the same · listed warm
NARS

Salzburg · Soft Matte Complete Foundation

Likely close Swatch reads about the same · listed neutral
Tom Ford

2.5 Linen · Traceless Foundation Stick

Likely close Swatch reads about the same
Milk Makeup

Sand · Sunshine Skin Tint SPF 30

Likely close Swatch reads about the same · listed warm
Cover FX

2 G Light · Custom Cover Drops

Likely close Swatch reads about the same · listed warm
Tarte

20S light sand · face tape foundation

Likely close Swatch reads about the same · listed warm
bareMinerals

02 Vanilla · COMPLEXION RESCUE Hydrating Foundation Stick with Mineral SPF 25

Likely close Swatch reads about the same · listed neutral-warm
surratt beauty

3 Surreal Skin · Surreal Skin Foundation Wand

Likely close Swatch reads about the same · listed cool
Maybelline

Warm Nude · Super Stay Longwear Liquid Foundation 30Hr Wear

Likely close Swatch reads about the same · listed warm
e.l.f. Cosmetics

20 Light Cool · Soft Glam Satin Foundation

Likely close Swatch reads about the same · listed cool
Too Faced

Pearl · Born This Way Undetectable Medium-to-Full Coverage Foundation

Likely close Swatch reads about the same · listed cool
La Mer

310 Beige · The Soft Fluid Long Wear Foundation SPF 20

Likely close Swatch reads about the same · listed neutral
W3LL People

Fair Golden · Narcissist Foundation Stick

Likely close Swatch reads about the same · listed warm
Armani Beauty

4 · Neo Nude Foundation

Likely close Swatch reads about the same · listed warm
ZOEVA

060N Brave · Authentik Skin Natural Luminous Foundation

Likely close Swatch reads about the same · listed neutral-warm
ILIA

5 Bom Bom · Super Serum Skin Tint SPF 40 Foundation

Likely close Swatch reads about the same · listed neutral
L'Oréal

430 - Ivory Buff · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

Likely close Swatch reads about the same
Milani

Creamy Natural · Conceal + Perfect 2-in-1 Foundation + Concealer

Likely close Swatch reads about the same
Kevyn Aucoin

05 ST · Stripped Nude Skin Tint

Likely close Swatch reads about the same
Smith & Cult

160 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

Likely close Swatch reads about the same · listed neutral
NYX Professional Makeup

Light Ivory · Born To Glow Naturally Radiant Foundation

Likely close Swatch reads about the same · listed cool
Lorac

03 · PRO Soft Focus Longwear Foundation

Likely close Swatch reads about the same · listed neutral-warm
Wander Beauty

Fair Light · Wanderlust Powder Foundation

Likely close Swatch reads about the same · listed warm

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Clear Complexion Make Myself Clear Makeup

200 Buff (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.