Foundation Shades

ColourPop

50W Light in other brands

Pretty Fresh Foundation · Liquid and cream

Depth
Lighter than 83% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads in between warm and cool #e6c7aa
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Ulta Beauty Light Warm in Effortless Effect Foundation (likely close). In all, 226 ranges have a likely-close shade and 101 brands have one worth trying.

Closest shade in each brand

The 40 closest of 101 brands. The other 61 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Ulta Beauty

    Light Warm · Effortless Effect Foundation

    Likely close Swatch reads about the same · listed warm

  2. bareMinerals

    06 Cashmere · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed neutral-warm

  3. Guerlain

    01W · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  4. Hourglass

    Sand · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed warm

  5. Burt's Bees

    Porcelain · Goodness Glows Liquid Foundation

    Likely close Swatch reads about the same · listed cool

  6. Tarte

    16S Fair-Light Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  7. Estée Lauder

    1W2 Sand · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads about the same · listed olive

  8. Haus Labs

    040 Fair · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  9. Huda Beauty

    110N Angel Food · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  10. Anastasia Beverly Hills

    210N · Luminous Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  11. e.l.f. Cosmetics

    0.5 Fair Cool · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed cool

  12. CoverGirl

    210 Classic Ivory · Olay Simply Ageless Foundation

    Likely close Swatch reads about the same

  13. Natasha Denona

    42NY · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  14. Bobbi Brown

    3.5 Warm Beige · Skin Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  15. Givenchy

    Y110 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  16. Too Faced

    Porcelain · Born This Way Pressed Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  17. Origins

    100 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed cool

  18. Tom Ford

    2.0 Buff · Traceless Soft Matte Foundation

    Likely close Swatch reads about the same · listed warm

  19. Jouer Cosmetics

    Linen · Essential High Coverage Crème Foundation

    Likely close Swatch reads about the same · listed warm

  20. Wet n Wild

    Soft Ivory · Photo Focus Dewy Foundation

    Likely close Swatch reads about the same

  21. Lancôme

    220 Buff C · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads about the same

  22. Dior

    2 Warm Olive · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed olive

  23. Catrice

    030 Sand Beige · HD Liquid Coverage Foundation

    Likely close Swatch reads about the same

  24. Make Up For Ever

    Y305 · Matte Velvet Skin Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  25. Armani Beauty

    4 · Luminous Silk Compact Powder Foundation

    Likely close Swatch reads about the same · listed warm

  26. Laura Mercier

    2W2 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

    Likely close Swatch reads about the same · listed neutral-warm

  27. Sephora Collection

    5 Crepe · Matte Perfection Tinted Moisturizer

    Likely close Swatch reads about the same

  28. beautyblender

    1.40 Neutral · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  29. MAC

    NW22 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed neutral

  30. Shiseido

    330 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads about the same · listed warm

  31. NYX Professional Makeup

    Light Ivory · Can't Stop Won't Stop Foundation

    Likely close Swatch reads about the same · listed cool

  32. PÜR

    MG2 Bisque · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed warm

  33. Revlon

    210 Sand Beige · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

  34. jane iredale

    Radiant · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed neutral

  35. Juvia's Place

    710 Maricao · I Am Magic Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  36. L'Oréal

    Pearl · Infallible 24HR Fresh Wear Foundation In A Powder

    Likely close Swatch reads about the same

  37. Exa

    460 Gretta · High Fidelity Foundation

    Likely close Swatch reads about the same

  38. Smith & Cult

    150 Warm · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed warm

  39. Morphe

    F1.50 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads warmer · listed neutral

  40. Lawless

    Sunrise · Woke Up Like This Flawless Finish Foundation

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 61 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Pretty Fresh Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.