Laura Mercier

Ecru in other brands

Silk Crème Oil Free Photo Edition Foundation · Liquid and cream

Depth

Lighter than 83% of the shades in our data

Undertone

Listed as cool from its retail listing

Swatch

Reads cooler than most shades this deep #eac5ad

Data

Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Tarte 22B Light Beige in Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20 (likely close). In all, 237 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Tarte

   22B Light Beige · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

   Likely close Swatch reads about the same · listed cool

2. Cover FX

   N20 · Power Play Foundation

   Likely close Swatch reads about the same · listed neutral

3. Fenty Beauty

   200 · Pro Filt'r Soft Matte Powder Foundation

   Likely close Swatch reads about the same · listed cool

4. Make Up For Ever

   Y225 · Ultra HD Invisible Cover Stick Foundation

   Likely close Swatch reads about the same · listed warm

5. Dior

   3.5 Neutral · BACKSTAGE Face & Body Foundation

   Likely close Swatch reads about the same · listed neutral

6. Sephora Collection

   10 Ivory · Matte Perfection Full Coverage Foundation

   Likely close Swatch reads about the same

7. Milani

   Warm Porcelain · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

   Likely close Swatch reads about the same · listed warm

8. Too Faced

   Cloud · Born This Way Foundation

   Likely close Swatch reads about the same · listed neutral-cool

9. Laura Mercier

   1C1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

   Likely close Swatch reads about the same · listed cool

10. MAC

    NW20 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed cool

11. Yves Saint Laurent

    B30 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed neutral

12. NARS

    Yukon · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed cool

13. Koh Gen Do

    2 · Aqua Foundation

    Likely close Swatch reads about the same · listed cool

14. ILIA

    Bowen · True Skin Serum Foundation

    Likely close Swatch reads about the same · listed warm

15. Smith & Cult

    110 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed neutral

16. La Mer

    320 Blush · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

17. L'Oréal

    Golden Sun · Age Perfect Radiant Serum Foundation

    Likely close Swatch reads about the same · listed warm

18. Kevyn Aucoin

    04 ST · Stripped Nude Skin Tint

    Likely close Swatch reads about the same

19. Bite Beauty

    L20 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed warm

20. e.l.f. Cosmetics

    1 Fair Neutral Peach · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed neutral-warm

21. Juice Beauty

    11 Rosy Beige · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads about the same · listed cool

22. PÜR

    LP5 Ivory · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

23. Bobbi Brown

    Cool Ivory · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

24. Natasha Denona

    40N · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral

25. boscia

    Venice · Skin Perfecting BB Cream Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed neutral

26. Shiseido

    110 Alabaster · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed neutral

27. Ulta Beauty

    Fair Cool · Youthful Glow Foundation Serum Drops

    Likely close Swatch reads about the same · listed cool

28. Clinique

    CN 10 Alabaster · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    Likely close Swatch reads about the same

29. Morphe

    F1.60 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

30. Beauty Bakerie

    347 Cool · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed cool

31. CoverGirl

    230 Classic Beige · Olay Simply Ageless Foundation

    Likely close Swatch reads about the same

32. jane iredale

    Amber · Liquid Minerals A Foundation

    Likely close Swatch reads about the same · listed warm

33. Maybelline

    120 Classic Ivory · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

34. Juvia's Place

    730 Isla · I Am Magic Foundation

    Likely close Swatch reads about the same · listed neutral-cool

35. Armani Beauty

    4.25 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

36. Antonym

    Beige Light · Skin Esteem Organic Liquid Foundation

    Likely close Swatch reads cooler

37. Pat McGrath Labs

    8 Light Medium · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed warm

38. Wander Beauty

    Medium · Nude Illusion Liquid Foundation

    Likely close Swatch reads cooler

39. Lancôme

    240 Versatile Rose Clair II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

40. Hourglass

    No. 1.5 Nude · Veil Fluid Makeup

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay 100 Ivory
• Amorepacific 102 Light Pink
• Anastasia Beverly Hills 210N
• Au Naturale Porcelain
• bareMinerals 05 Fairly Medium
• beautyblender 2.10 Cool
• Becca Cosmetics 1C1 Alabaster
• Benefit Cosmetics Shade 3
• Burt's Bees Porcelain
• Catrice 040 Warm Beige
• Charlotte Tilbury 3 Fair
• ColourPop 55N Light
• Dermablend 0N
• Dose Of Colors 106 Fair
• Dr. Dennis Gross Skincare Light/Medium
• Dr. Jart+ light to medium skin
• Elcie Cosmetics Porcelain
• Essence 10 Cool Porcelain
• Estée Lauder 2N1 Desert Beige
• Exa 470 Stefania
• florence by mills F010
• Flower Beauty L2 Ivory
• Givenchy P100
• Gucci 110C
• Guerlain 035C
• Haus Labs 070 Fair
• Huda Beauty 300N
• Hynt Beauty Sand
• Il Makiage 212-66010 10
• It Cosmetics 20.5 Light Neutral
• J.Cat Beauty Rose Beige
• Josie Maran RG10 Supernatural
• Jouer Cosmetics Warm Ivory
• Kosas 03 Tone
• KVD Vegan Beauty 105 Fair
• L.A. Girl Porcelain
• Lawless Sunrise
• lilah b. b original
• Lorac 03
• Makeup Revolution F2
• Milk Makeup Porcelain
• Nudestix 2.5 Nude
• NYX Professional Makeup Light Ivory
• Ofra Cosmetics 4.25
• Origins 200
• Pacifica 36CL Cool Light
• Perricone MD Porcelain
• Physicians Formula Fair
• Rare Beauty 140C
• Revlon 200 Nude
• rms beauty 11
• Smashbox 1.0
• surratt beauty 2 Surreal Skin
• The Ordinary 1.2 P
• Tom Ford 3.5 Ivory Rose
• UOMA Beauty T1N Fair Lady
• Urban Decay 10
• VDL A04 Cool Medium Beige
• W3LL People Dark Neutral
• Wet n Wild Rose Ivory
• Winky Lux Medium
• ZOEVA 090C Charismatic

Filter every range in the shade finder

Next to it in Silk Crème Oil Free Photo Edition Foundation

• Cashew Beige (lighter)
• Rose Ivory (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.