Sephora Collection

10 Light Ivory in other brands

10 Hour Wear Perfection Foundation · Liquid and cream

Depth: Lighter than 59% of the shades in our data
Undertone: Listed as neutral from its retail listing
Swatch: Reads in between warm and cool #dcaa81
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Too Faced Warm Nude in Born This Way Undetectable Medium-to-Full Coverage Foundation (likely close). In all, 255 ranges have a likely-close shade and 105 brands have one worth trying.

Closest shade in each brand

The 40 closest of 105 brands. The other 65 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Too Faced

Warm Nude · Born This Way Undetectable Medium-to-Full Coverage Foundation

Likely close Swatch reads about the same · listed warm
L'Oréal

Golden Beige · Infallible 24HR Fresh Wear Foundation In A Powder

Likely close Swatch reads about the same · listed warm
Bobbi Brown

Warm Ivory · Skin Long-Wear Weightless Foundation SPF 15

Likely close Swatch reads about the same · listed warm
L.A. Girl

Fair · Pro Coverage Liquid Foundation

Likely close Swatch reads about the same
Huda Beauty

415N · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

Likely close Swatch reads about the same · listed neutral
Estée Lauder

2W1 Dawn · Double Wear Maximum Cover Camouflage Makeup for Face and Body SPF 15

Likely close Swatch reads about the same · listed warm
Milani

Golden Sand · Screen Queen Foundation

Likely close Swatch reads about the same · listed warm
Il Makiage

212-66025 25 · Woke Up Like This Flawless Base Foundation

Likely close Swatch reads about the same · listed warm
Tarte

36N Medium-Tan Neutral · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

Likely close Swatch reads about the same · listed neutral
Natasha Denona

70 WNMedium · Foundation X+

Likely close Swatch reads about the same · listed neutral-warm
Sephora Collection

14 P · Best Skin Ever Liquid Foundation

Likely close Swatch reads about the same · listed cool
Almay

120 Beige · Skin Perfecting Healthy Biome Makeup

Likely close Swatch reads about the same
Yves Saint Laurent

BD45 · All Hours Longwear Natural Matte Foundation

Likely close Swatch reads about the same · listed warm
Lancôme

350 Bisque C · Teint Idole Ultra Wear 24H Long Wear Foundation

Likely close Swatch reads about the same · listed cool
MAC

NC18 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

Likely close Swatch reads about the same · listed neutral
Kevyn Aucoin

07 Medium EF · Foundation Balm

Likely close Swatch reads about the same
Origins

410 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

Likely close Swatch reads about the same · listed cool
NARS

Vallaurius · Soft Matte Complete Foundation

Likely close Swatch reads about the same · listed cool
Clinique

WN 64 Butterscotch · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

Likely close Swatch reads about the same
Shiseido

340 Oak · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

Likely close Swatch reads about the same · listed olive
Au Naturale

Sand · Zero Gravity C2P Foundation

Likely close Swatch reads about the same · listed warm
Fenty Beauty

150 · Pro Filt'r Soft Matte Longwear Foundation

Likely close Swatch reads about the same
Gucci

240W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

Likely close Swatch reads about the same · listed warm
Ulta Beauty

Light Warm · Youthful Glow Foundation Serum Drops

Likely close Swatch reads about the same · listed warm
Armani Beauty

6.25 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

Likely close Swatch reads about the same · listed warm
Laura Mercier

2N1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

Likely close Swatch reads about the same · listed neutral
e.l.f. Cosmetics

23 Light Cool · Soft Glam Satin Foundation

Likely close Swatch reads about the same · listed cool
Milk Makeup

Golden Nude · Flex Foundation Stick

Likely close Swatch reads about the same · listed warm
It Cosmetics

Medium Tan · Bye Bye Foundation Full Coverage Moisturizer with SPF 50+

Likely close Swatch reads about the same · listed warm
ZOEVA

180C Freedom · Authentik Skin Natural Luminous Foundation

Likely close Swatch reads about the same · listed cool
Catrice

039 Warm Driftwood · HD Liquid Coverage Foundation

Likely close Swatch reads about the same · listed warm
Rare Beauty

250W · Liquid Touch Weightless Foundation

Likely close Swatch reads about the same · listed warm
Pat McGrath Labs

14 Light Medium · Sublime Perfection Foundation

Likely close Swatch reads about the same · listed olive
KVD Vegan Beauty

47 Light N · Lock-It Foundation

Likely close Swatch reads about the same · listed neutral
bareMinerals

12 Warm Natural · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

Likely close Swatch reads about the same · listed warm
Smith & Cult

200 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

Likely close Swatch reads about the same · listed neutral
Make Up For Ever

Y425 · Matte Velvet Skin Blurring Powder Foundation

Likely close Swatch reads about the same · listed warm
W3LL People

Medium Neutral · Narcissist Foundation Stick

Likely close Swatch reads about the same · listed neutral
Makeup Revolution

F10 · Conceal & Hydrate Foundation

Likely close Swatch reads about the same · listed warm
Revlon

220 Natural Beige · ColorStay Light Cover Liquid Foundation

Likely close Swatch reads about the same

Closest shade in the other 65 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in 10 Hour Wear Perfection Foundation

8 Light Ivory (lighter)
11.5 Pink Ecru (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.