- Depth
- Lighter than 75% of the shades in our data
- Undertone
- Listed as warm on the brand's website
- Swatch
- Reads in between warm and cool #e6ba95
- Data
- Rimmel London's own website, October 2026 (how we collect it)
The closest shade in another brand is L'Oréal 250 Neutral in Infallible Cushion Foundation (likely close). In all, 333 ranges have a likely-close shade and 110 brands have one worth trying.
Closest shade in each brand
The 40 closest of 110 brands. The other 70 brands are listed below.
One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.
-
L'Oréal
250 Neutral · Infallible Cushion Foundation
Likely close Swatch reads about the same · listed neutral
-
Estée Lauder
1N0 Porcelain · Double Wear Stay-in-Place Makeup
Likely close Swatch reads about the same · listed neutral
-
Flower Beauty
M1 Natural Beige · Light Illusion Liquid Foundation
Likely close Swatch reads about the same
-
Clinique
CN 18 Cream Whip · Even Better Clinical Serum Foundation Broad Spectrum SPF 25
Likely close Swatch reads about the same
-
bareMinerals
10 Cool Beige · BAREPRO Longwear Powder Foundation
Likely close Swatch reads about the same · listed cool
-
ZOEVA
080W Brilliant · Authentik Skin Natural Luminous Foundation
Likely close Swatch reads about the same · listed warm
-
MAC
NW33 · Studio Fix Powder Plus Foundation
Likely close Swatch reads about the same · listed neutral
-
Fenty Beauty
230 · Pro Filt'r Hydrating Longwear Foundation
Likely close Swatch reads about the same · listed neutral
-
NARS
M1 Punjab · Natural Radiant Longwear Foundation
Likely close Swatch reads about the same · listed warm
-
Tarte
26N light-medium neutral · Amazonian Clay Blurring Powder Foundation
Likely close Swatch reads about the same · listed neutral
-
Shiseido
150 Lace · Revitalessence Skin Glow Foundation SPF 30
Likely close Swatch reads about the same
-
Laura Mercier
Buff · Flawless Fusion Ultra-Longwear Foundation
Likely close Swatch reads about the same · listed neutral
-
Ulta Beauty
Light Cool · Youthful Glow Foundation Serum Drops
Likely close Swatch reads about the same · listed cool
-
Urban Decay
3.5 · All Nighter Liquid Full Coverage Foundation
Likely close Swatch reads about the same · listed cool
-
Lancôme
260 Bisque N · Teint Idole Ultra Longwear Foundation Stick SPF 21
Likely close Swatch reads about the same
-
surratt beauty
4 Surreal Skin · Surreal Skin Foundation Wand
Likely close Swatch reads about the same · listed warm
-
e.l.f. Cosmetics
0 Fair Neutral Warm · Halo Glow Liquid Filter
Likely close Swatch reads about the same · listed neutral-warm
-
KIKO Milano
N35 Neutral · Full Coverage 2-in-1 Foundation & Concealer
Likely close Swatch reads about the same · listed neutral
-
It Cosmetics
Light Medium · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+
Likely close Swatch reads about the same
-
Armani Beauty
5.2 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation
Likely close Swatch reads about the same · listed warm
-
Clarins
103N · Skin Illusion Full Coverage Foundation
Likely close Swatch reads about the same · listed neutral
-
Gucci
170W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation
Likely close Swatch reads about the same · listed warm
-
W3LL People
Fair Golden · Narcissist Foundation Stick
Likely close Swatch reads about the same · listed warm
-
jane iredale
Honey Bronze · PurePressed Base Mineral Foundation Refill
Likely close Swatch reads about the same · listed cool
-
Rare Beauty
200C · Liquid Touch Weightless Foundation
Likely close Swatch reads about the same · listed cool
-
Makeup Revolution
F3.5 · Conceal & Define Full Coverage Foundation
Likely close Swatch reads about the same · listed neutral
-
Too Faced
Pearl · Born This Way Undetectable Medium-to-Full Coverage Foundation
Likely close Swatch reads about the same · listed cool
-
CoverGirl
Medium Beige · Simply Ageless 3-In-1 Liquid Foundation
Likely close Swatch reads about the same
-
Wander Beauty
Fair Light · Wanderlust Powder Foundation
Likely close Swatch reads about the same · listed warm
-
Beauty Bakerie
341 Warm Neutral · InstaBake Aqua Glass Foundation
Likely close Swatch reads about the same · listed neutral-warm
-
Milk Makeup
Light Sand · Flex Foundation Stick
Likely close Swatch reads about the same · listed warm
-
Max Factor
W33 Crystal Beige · Facefinity All Day Flawless 3 in 1 Foundation
Likely close Swatch reads about the same
-
Revlon
310 Warm Golden · ColorStay Full Cover Foundation
Likely close Swatch reads about the same · listed warm
-
Morphe
F2.10 Cool · Fluidity Full-Coverage Foundation
Likely close Swatch reads about the same · listed cool
Closest shade in the other 70 brands
A to Z by brand. The 40 above are closer; open a shade to see how close it is.
- Amorepacific 104 Light/Medium Pink
- Anastasia Beverly Hills 240N
- Antonym Beige Light
- Au Naturale Lucerne
- beautyblender 3.10 Cool
- Becca Cosmetics 2W1 Vanilla
- Benefit Cosmetics 5 Shade Medium Neutral Warm
- Bite Beauty L20
- boscia Manhattan Beach
- Burt's Bees Buff
- Catrice 002 Neutral Ivory
- Charlotte Tilbury 5 COOL
- Clé de Peau Beauté O10 Light Ocher
- ColourPop 80W Medium
- COOLA Golden
- Dermablend 30W Bisque
- Dior 4 Warm
- Dose Of Colors 114 Light
- Dr. Dennis Gross Skincare Medium/Deep
- Dr. Jart+ Light
- Elcie Cosmetics Cameo
- Essence 120
- florence by mills F020
- Givenchy Y205
- Guerlain 03C
- Haus Labs 120 Light
- Hourglass Buff
- Huda Beauty 405N
- Hynt Beauty Sand
- Il Makiage 212-66050 50
- ILIA Catalina
- J.Cat Beauty Buff
- Josie Maran RG30 Mystical
- Jouer Cosmetics Golden Sand
- Juice Beauty 17 Medium Tan
- Juvia's Place 650 Alexandria
- Kevyn Aucoin 05 ST
- Koh Gen Do 143
- Kosas Light Neutral 140
- KVD Vegan Beauty 008 Light
- L.A. Girl Bisque
- La Mer 310 Beige
- Lawless Arizona
- lilah b. b natural
- Lorac 03
- Make Up For Ever Y375Golden
- Maybelline 128 Warm Nude
- Natasha Denona 55Wr
- No7 1 Crème
- Nudestix 4 Nude
- NYX Professional Makeup Vanilla
- Ofra Cosmetics 4.25
- Origins 220
- Pacifica 32WL Warm Light
- Pat McGrath Labs 11 Light Medium
- Perricone MD Ivory
- Physicians Formula Fair to Light
- PÜR Golden Medium
- Rimmel London 070: Sesame – For Light skin with Neutral undertones
- rms beauty 11
- Sephora Collection 15.5 N
- Sisley Paris 2W2 Desert
- Smashbox 0.2
- Smith & Cult 190 Warm
- The Ordinary 2.1 P
- Tom Ford 2.7 Vellum
- UOMA Beauty T2W Fair Lady
- VDL V04.5 Cool Undertone
- Winky Lux Medium
- Yves Saint Laurent B10
Filter every range in the shade finder
Next to it in Match Perfection Foundation
- Rose Ivory 010C - Cool (lighter)
- Ivory 100N - Neutral (deeper)
Colours come from Rimmel London's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.