Natasha Denona

31W in other brands

Foundation X+ · Liquid and cream

Depth

Lighter than 83% of the shades in our data

Undertone

Listed as warm from its retail listing

Swatch

Reads warmer than most shades this deep #e3c8ad

Data

Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Tom Ford 1.3 Nude Ivory in Traceless Soft Matte Foundation (likely close). In all, 197 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Tom Ford

   1.3 Nude Ivory · Traceless Soft Matte Foundation

   Likely close Swatch reads about the same · listed neutral

2. Ulta Beauty

   Light Cool · Effortless Effect Foundation

   Likely close Swatch reads about the same · listed cool

3. L'Oréal

   Pearl · Infallible 24HR Fresh Wear Foundation In A Powder

   Likely close Swatch reads about the same

4. PÜR

   LG6 Light Nude · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

   Likely close Swatch reads about the same · listed warm

5. Make Up For Ever

   Y305 · Matte Velvet Skin Full Coverage Foundation

   Likely close Swatch reads about the same · listed warm

6. Guerlain

   01W · L'Essentiel Natural Longwear Foundation SPF 20

   Likely close Swatch reads about the same · listed warm

7. Haus Labs

   040 Fair · Triclone Skin Tech Medium Coverage Foundation

   Likely close Swatch reads about the same · listed neutral

8. Wet n Wild

   Nude Ivory · Photo Focus Dewy Foundation

   Likely close Swatch reads about the same

9. e.l.f. Cosmetics

   Beige · Flawless Finish Foundation

   Likely close Swatch reads about the same · listed cool

10. Too Faced

    Snow · Born This Way Pressed Powder Foundation

    Likely close Swatch reads about the same · listed neutral-cool

11. bareMinerals

    06 Cashmere · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed neutral-warm

12. Koh Gen Do

    213 · Aqua Foundation

    Likely close Swatch reads about the same · listed warm

13. MAC

    NW5 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed cool

14. ColourPop

    50W Light · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed warm

15. Lancôme

    015N · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads about the same · listed neutral

16. Lorac

    01 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed cool

17. Laura Mercier

    0W1 · Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed warm

18. NARS

    Alaska · Pure Radiant Tinted Moisturizer Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed warm

19. Anastasia Beverly Hills

    210N · Luminous Foundation

    Likely close Swatch reads about the same · listed neutral-warm

20. Burt's Bees

    Porcelain · Goodness Glows Liquid Foundation

    Likely close Swatch reads about the same · listed cool

21. Maybelline

    Nude Beige · Dream Radiant Liquid Foundation

    Likely close Swatch reads about the same

22. Givenchy

    Y105 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads cooler · listed warm

23. Morphe

    F1.50 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

24. Hourglass

    Ivory · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed cool

25. Tarte

    14S Fair Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

26. Catrice

    030 Sand Beige · HD Liquid Coverage Foundation

    Likely close Swatch reads about the same

27. Jouer Cosmetics

    Linen · Essential High Coverage Crème Foundation

    Likely close Swatch reads about the same · listed warm

28. NYX Professional Makeup

    Light Ivory · Can't Stop Won't Stop Foundation

    Likely close Swatch reads about the same · listed cool

29. Origins

    110 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed neutral

30. Juvia's Place

    710 Maricao · I Am Magic Foundation

    Likely close Swatch reads cooler · listed neutral-warm

31. Huda Beauty

    110N Angel Food · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed neutral

32. Natasha Denona

    42NY · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

33. Revlon

    210 Sand Beige · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

34. Exa

    460 Gretta · High Fidelity Foundation

    Likely close Swatch reads about the same

35. Dior

    2 Warm Olive · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed olive

36. L.A. Girl

    Porcelain · Pro.Matte Foundation

    Likely close Swatch reads about the same

37. Charlotte Tilbury

    1.5 · Light Wonder Foundation

    Likely close Swatch reads about the same

38. beautyblender

    1.40 Neutral · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

39. Estée Lauder

    1W2 Sand · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads about the same · listed olive

40. CoverGirl

    210 Classic Ivory · Olay Simply Ageless Foundation

    Likely close Swatch reads about the same

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay 100 Ivory
• Amorepacific 104 Light/Medium Pink
• Antonym Beige Light
• Armani Beauty 4
• Au Naturale Porcelain
• Beauty Bakerie 345 Warm
• Becca Cosmetics 1N1 Linen
• Benefit Cosmetics Shade 1 Fair Cool
• Bite Beauty L25
• Bobbi Brown 3.5 Warm Beige
• boscia Venice
• Clinique WN 04 Bone
• Cover FX N10
• Dermablend 0N
• Dose Of Colors 108 Light
• Dr. Dennis Gross Skincare Light/Medium
• Dr. Jart+ light to medium skin
• Elcie Cosmetics Porcelain
• Essence 10 Cool Porcelain
• Fenty Beauty 130
• florence by mills F010
• Flower Beauty L2 Ivory
• Gucci 120N
• Hynt Beauty Sand
• Il Makiage 212-66005 5
• ILIA 3 Balos
• It Cosmetics 10.5 Fair Neutral
• J.Cat Beauty Porcelain
• jane iredale Light Beige
• Josie Maran Fair Light
• Juice Beauty 05 Buff
• Kevyn Aucoin 02 ST
• Kosas Very Light Neutral 100
• KVD Vegan Beauty 004 Light
• La Mer 03 Warm Porcelain
• Lawless Sunrise
• lilah b. b original
• Makeup Revolution F1
• Milani Creamy Nude
• Milk Makeup Porcelain
• Nudestix 3 Nude
• Ofra Cosmetics 4.25
• Pacifica 38NF Neutral Fair
• Pat McGrath Labs 8 Light Medium
• Perricone MD Porcelain
• Physicians Formula Fair
• Rare Beauty 170W
• rms beauty 11
• Sephora Collection 1
• Shiseido 260
• Smashbox 1.05
• Smith & Cult 150 Warm
• surratt beauty 1 Surreal Skin
• The Ordinary 1.2 P
• UOMA Beauty T1W White Pearl
• Urban Decay 0.5
• VDL V04 Warm Tan
• W3LL People Pale Ivory
• Wander Beauty Medium
• Winky Lux Light
• Yves Saint Laurent BD10
• ZOEVA 020C Amazing

Filter every range in the shade finder

Next to it in Foundation X+

• 30 WLight Medium (lighter)
• 35R (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.