jane iredale

M11 in other brands

Beyond Matte Liquid Foundation · Liquid and cream

Depth

Lighter than 34% of the shades in our data

Undertone

Listed as neutral from its retail listing

Swatch

Reads cooler than most shades this deep #c98966

Data

Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Rare Beauty 350C in Liquid Touch Weightless Foundation (likely close). In all, 151 ranges have a likely-close shade and 106 brands have one worth trying.

Closest shade in each brand

The 40 closest of 106 brands. The other 66 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Rare Beauty

   350C · Liquid Touch Weightless Foundation

   Likely close Swatch reads about the same · listed cool

2. Il Makiage

   212-66095 95 · Woke Up Like This Flawless Base Foundation

   Likely close Swatch reads about the same · listed cool

3. Tarte

   45H tan honey · face tape foundation

   Likely close Swatch reads about the same · listed warm

4. Ulta Beauty

   Tan Cool · Adjustable Coverage Foundation

   Likely close Swatch reads about the same · listed cool

5. Natasha Denona

   RN7 - Tan Dark Rosy Neutral · Hy-Glam Serum Foundation

   Likely close Swatch reads about the same · listed neutral-cool

6. Nudestix

   6 Nude · Tinted Cover Foundation

   Likely close Swatch reads about the same · listed neutral-warm

7. Hourglass

   Honey · Immaculate Liquid Powder Foundation

   Likely close Swatch reads about the same · listed warm

8. Physicians Formula

   Light to Medium · NF Sheer Line Of Defense Foundation SPF 30

   Likely close Swatch reads about the same

9. rms beauty

   55 · "Un" Cover-Up Cream Foundation

   Likely close Swatch reads about the same · listed olive

10. KVD Vegan Beauty

    64 Medium N · Lock-It Foundation

    Likely close Swatch reads about the same · listed neutral

11. Maybelline

    330 Toffee · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

12. Fenty Beauty

    370 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads about the same

13. Urban Decay

    8.0 · All Nighter Liquid Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

14. Too Faced

    Sable · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

    Likely close Swatch reads about the same · listed cool

15. Catrice

    020 Warm Beige · True Skin Hydrating Foundation

    Likely close Swatch reads about the same · listed warm

16. L'Oréal

    495 - Amber · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same

17. MAC

    NW30 · Studio Fix Soft Matte Foundation Stick

    Likely close Swatch reads about the same · listed cool

18. Estée Lauder

    5W1 Bronze · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads about the same · listed warm

19. florence by mills

    MT110 · Like a Light Skin Tint

    Likely close Swatch reads about the same · listed neutral

20. Haus Labs

    310 Medium · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed cool

21. Juice Beauty

    15 Rosy Sand · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads about the same · listed cool

22. UOMA Beauty

    T1C Bronze Venus · Say What?! Foundation

    Likely close Swatch reads about the same · listed cool

23. bareMinerals

    20 Oak · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed cool

24. Laura Mercier

    6C1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

    Likely close Swatch reads about the same · listed neutral

25. Milani

    Amber · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads about the same

26. Morphe

    F3.40 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

27. It Cosmetics

    Rich · Bye Bye Lines Sheer Liquid Foundation

    Likely close Swatch reads about the same

28. Exa

    330 Bensley · High Fidelity Foundation

    Likely close Swatch reads about the same · listed warm

29. Dior

    5 Warm Peach · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed warm

30. Revlon

    370 Toast · ColorStay Makeup For Normal/Dry Skin

    Likely close Swatch reads about the same

31. Lancôme

    360 Dore 20 W · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads about the same

32. La Mer

    430 Chestnut · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

33. Milk Makeup

    Caramel · Flex Foundation Stick

    Likely close Swatch reads about the same · listed neutral-warm

34. Shiseido

    440 Amber · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed olive

35. Bobbi Brown

    7 Almond · Skin Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

36. Clinique

    CN 74 Beige · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

    Likely close Swatch reads warmer · listed neutral-cool

37. Make Up For Ever

    Y445 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads warmer · listed warm

38. PÜR

    TP4 Medium Tan · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads warmer · listed neutral-cool

39. ILIA

    Macquarie · True Skin Serum Foundation

    Likely close Swatch reads about the same · listed neutral

40. L.A. Girl

    Natural · Pro Coverage Liquid Foundation

    Likely close Swatch reads about the same

Closest shade in the other 66 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay 500 Deep Like Me
• Amorepacific 208 Medium Yellow
• Anastasia Beverly Hills 320N
• Antonym Dark
• Armani Beauty 10
• Au Naturale Kapua
• Beauty Bakerie 325 Neutral
• beautyblender 3.70 Warm/Olive
• Becca Cosmetics 4W1 Hazel
• Benefit Cosmetics Shade 11
• Bite Beauty T115
• BLK/OPL Rich Caramel
• boscia Newport
• Burt's Bees Classic Ivory
• Charlotte Tilbury 12 COOL
• ColourPop 148N Med Dark
• COOLA Golden
• Cover FX N80
• CoverGirl 610 Rich/Deep
• Dermablend 55W Copper
• Dose Of Colors 121 Light Medium
• Dr. Dennis Gross Skincare Medium/Deep
• Dr. Jart+ Medium
• e.l.f. Cosmetics 35 Medium Cool
• Elcie Cosmetics Vanilla
• Essence 80 Cool Chai
• Flower Beauty M5 Caramel
• Givenchy Y315
• Gucci 310N
• Guerlain 055C
• Huda Beauty 455R
• Hynt Beauty Rich Chestnut
• J.Cat Beauty Sunkissed
• jane iredale Warm Brown
• Josie Maran Medium Dark
• Jouer Cosmetics Café
• Juvia's Place 420 Havana
• Kevyn Aucoin 13 Deep EF
• KIKO Milano Hazelnut
• Koh Gen Do 302
• Kosas Medium Tan Neutral 280
• Lawless Bronze
• lilah b. b classic
• Lorac 13
• Makeup Revolution F10.5
• NARS Tahoe
• NYX Professional Makeup Camel
• Ofra Cosmetics 4.75
• Origins 620
• Pacifica 18WT Warm Tan
• Pat McGrath Labs 20 Medium
• Perricone MD Beige
• Pretty Vulgar Shameless Skin
• Sephora Collection 12 Chestnut
• Smashbox 2.25
• Smith & Cult 370 Neutral
• surratt beauty 10 Surreal Skin
• The Ordinary 3.1 R
• Tom Ford 5.5 Bisque
• VDL V07 Cool Undertone
• W3LL People Dark Neutral
• Wander Beauty Rich
• Wet n Wild Amber
• Winky Lux Deep
• Yves Saint Laurent BD65
• ZOEVA 300N Joy

Filter every range in the shade finder

Next to it in Beyond Matte Liquid Foundation

• M10 (lighter)
• M12 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.