It Cosmetics
36 Medium Cool in other brands
Your Skin But Better Foundation + Skincare · Liquid and cream
- Depth
- Lighter than 50% of the shades in our data
- Undertone
- Listed as cool from its name
- Swatch
- Reads cooler than most shades this deep #d3a187
- Data
- Retailer swatch, January 2021 (how we collect it)
The closest shade in another brand is Estée Lauder 4C1 Outdoor Beige in Double Wear Stay-in-Place Makeup (likely close). In all, 195 ranges have a likely-close shade and 105 brands have one worth trying.
Closest shade in each brand
The 40 closest of 105 brands. The other 65 brands are listed below.
One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.
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Estée Lauder
4C1 Outdoor Beige · Double Wear Stay-in-Place Makeup
Likely close Swatch reads about the same · listed cool
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bareMinerals
20 Oak · BAREPRO Longwear Powder Foundation
Likely close Swatch reads about the same · listed cool
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It Cosmetics
Transforming Light Beige · Bye Bye Redness Neutralizing Color-Correcting Cream
Likely close Swatch reads about the same
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Juice Beauty
12 Desert Beige · PHYTO-PIGMENTS Flawless Serum Foundation
Likely close Swatch reads about the same · listed neutral-warm
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Armani Beauty
5 · Power Fabric Longwear High Cover Foundation SPF 25
Likely close Swatch reads about the same · listed warm
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Tarte
51H · SEA Water Foundation Broad Spectrum SPF 15
Likely close Swatch reads about the same · listed warm
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Sephora Collection
30 Sand · Matte Perfection Full Coverage Foundation
Likely close Swatch reads about the same
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Laura Mercier
4C1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free
Likely close Swatch reads about the same · listed neutral-warm
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Lancôme
02C · SKIN FEELS GOOD Skin Nourishing Foundation
Likely close Swatch reads about the same · listed cool
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Make Up For Ever
Y315 · Ultra HD Invisible Cover Stick Foundation
Likely close Swatch reads about the same · listed warm
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Almay
400 Neutral · Clear Complexion Make Myself Clear Makeup
Likely close Swatch reads about the same · listed neutral
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Bobbi Brown
Cool Honey · Skin Long-Wear Weightless Foundation SPF 15
Likely close Swatch reads about the same · listed cool
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Guerlain
03W · Lingerie De Peau Natural Perfection Foundation SPF 20
Likely close Swatch reads about the same · listed warm
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Dermablend
35W · Flawless Creator Liquid Foundation Drops
Likely close Swatch reads about the same · listed warm
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Becca Cosmetics
3C1 Pebble · Ultimate Coverage 24 Hour Foundation
Likely close Swatch reads about the same · listed cool
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Milk Makeup
Almond · Flex Foundation Stick
Likely close Swatch reads about the same · listed neutral-cool
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UOMA Beauty
T1C Honey Honey · Say What?! Foundation
Likely close Swatch reads about the same · listed olive
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Jouer Cosmetics
Bronzed · Essential High Coverage Crème Foundation
Likely close Swatch reads about the same · listed neutral
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Hourglass
Sand · Immaculate Liquid Powder Foundation
Likely close Swatch reads about the same · listed warm
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CoverGirl
L70 Natural Ivory · TruBlend Matte Made Liquid Foundation
Likely close Swatch reads about the same
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Physicians Formula
Fair to Light · NF Sheer Line Of Defense Foundation SPF 30
Likely close Swatch reads about the same
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Natasha Denona
N7 - Medium Neutral · Hy-Glam Serum Foundation
Likely close Swatch reads about the same · listed neutral
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NYX Professional Makeup
Soft Beige · Born To Glow Naturally Radiant Foundation
Likely close Swatch reads about the same · listed cool
-
Milani
Creamy Natural · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation
Likely close Swatch reads about the same
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Yves Saint Laurent
B60 · All Hours Longwear Natural Matte Foundation
Likely close Swatch reads about the same · listed neutral
-
Charlotte Tilbury
9 · Magic Foundation
Likely close Swatch reads about the same · listed neutral-warm
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Bite Beauty
M80 · Changemaker Supercharged Micellar Foundation
Likely close Swatch reads about the same · listed warm
-
ILIA
Montserrat · True Skin Serum Foundation
Likely close Swatch reads about the same · listed neutral
Closest shade in the other 65 brands
A to Z by brand. The 40 above are closer; open a shade to see how close it is.
- Amorepacific 106 Medium Pink
- Anastasia Beverly Hills Banana
- Antonym Dark
- Au Naturale Seville
- Beauty Bakerie 333 Neutral
- beautyblender 3.65 Neutral
- Benefit Cosmetics Shade 4 Medium Neutral
- BLK/OPL Rich Caramel
- boscia Manhattan Beach
- Burt's Bees Almond Beige
- Catrice 010 Cool Cashmere
- ColourPop 125N Med Dark
- COOLA Golden
- Dose Of Colors 121 Light Medium
- Dr. Dennis Gross Skincare Medium/Deep
- Dr. Jart+ Light
- e.l.f. Cosmetics 25 Light Neutral
- Elcie Cosmetics Vanilla
- Essence 50 Neutral Champagne
- Fenty Beauty 260
- florence by mills L030
- Flower Beauty M1 Natural Beige
- Givenchy Y310
- Gucci 280C
- Haus Labs 210 Light Medium
- Huda Beauty 455R
- Hynt Beauty Bronzed Beige
- Il Makiage 212-66060 60
- J.Cat Beauty Soft Taupe
- jane iredale Fawn
- Juvia's Place 620 Fes
- Kevyn Aucoin 09 Medium EF
- Koh Gen Do 302
- Kosas 05 Tone
- L.A. Girl Porcelain
- La Mer 43 Beige Nude
- Lawless Oasis
- lilah b. b classic
- Lorac 13
- MAC NW30
- Makeup Revolution F6
- Maybelline Golden
- Morphe Hint of Toffee
- NARS Malaga
- Ofra Cosmetics 3
- Origins 240
- Pacifica 29CM Cool Medium
- Pat McGrath Labs 12 Light Medium
- Perricone MD Buff
- Pretty Vulgar Shameless Skin
- Rare Beauty 300C
- rms beauty 33.5
- Shiseido 430
- Smashbox 2.15
- Smith & Cult 270 Neutral
- surratt beauty 4 Surreal Skin
- The Ordinary 3.0 R
- Too Faced Natural Beige
- Ulta Beauty Dark Warm
- Urban Decay 4.5
- VDL V05 Warm Deep Tan
- W3LL People Tan
- Wet n Wild Peach Natural
- Winky Lux Medium Deep
- ZOEVA 210N Gifted
Filter every range in the shade finder
Next to it in Your Skin But Better Foundation + Skincare
- 35 Medium Warm (lighter)
- 39 Tan Neutral (deeper)
Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.