Foundation Shades

Urban Decay

30NN in other brands

Stay Naked The Fix Powder Foundation · Powder

Depth
Lighter than 95% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads warmer than most shades this deep #f7dab9
Data
Retailer swatch, January 2021 (how we collect it)

This shade is lighter than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.

The closest shade in another brand is La Mer 160 Crème in The Soft Fluid Long Wear Foundation SPF 20 (likely close). In all, 141 ranges have a likely-close shade and 99 brands have one worth trying.

Closest shade in each brand

The 40 closest of 99 brands. The other 59 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. La Mer

    160 Crème · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  2. Revlon

    150 Buff · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same

  3. Flower Beauty

    L1 Porcelain · Light Illusion Liquid Foundation

    Likely close Swatch reads about the same

  4. Estée Lauder

    1W2 Sand · Double Wear Stay In Place Matte Powder Foundation

    Likely close Swatch reads about the same · listed olive

  5. jane iredale

    Bisque · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed warm

  6. Huda Beauty

    150G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed warm

  7. Bobbi Brown

    Beige · Skin Long-Wear Fluid Powder Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  8. Pacifica

    39CF Cool Fair · Alight Clean Foundation

    Likely close Swatch reads about the same · listed cool

  9. Givenchy

    N00 · Matissime Velvet Radiant Mattifying Fluid Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  10. Haus Labs

    030 Fair · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  11. Shiseido

    220 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads about the same · listed neutral

  12. Beauty Bakerie

    355 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads cooler · listed warm

  13. Dermablend

    0C Linen · Smooth Liquid Camo Foundation

    Likely close Swatch reads about the same · listed cool

  14. NYX Professional Makeup

    Pale · Can't Stop Won't Stop Foundation

    Likely close Swatch reads about the same · listed warm

  15. Ulta Beauty

    Fair to Light Warm · Velvet Matte Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  16. Kevyn Aucoin

    02 ST · Stripped Nude Skin Tint

    Likely close Swatch reads about the same

  17. Milani

    Warm Nude · Screen Queen Foundation

    Likely close Swatch reads cooler · listed warm

  18. Guerlain

    00N · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  19. Fenty Beauty

    1 · Eaze Drop Lightweight Blurring Skin Tint

    Likely close Swatch reads about the same

  20. Juvia's Place

    700 Vienna · I Am Magic Foundation

    Likely close Swatch reads warmer · listed warm

  21. MAC

    NC20 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed warm

  22. Makeup Revolution

    F6 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  23. It Cosmetics

    Fair · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads about the same

  24. Charlotte Tilbury

    2 WARM · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed warm

  25. Benefit Cosmetics

    Shade 2 Light Neutral · Hello Happy Velvet Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  26. beautyblender

    1.30 Warm · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed warm

  27. NARS

    L1.25 Kailash · Light Reflecting Advanced Skincare Foundation

    Likely close Swatch reads cooler · listed warm

  28. Maybelline

    Light Beige · Super Stay Longwear Liquid Foundation 30Hr Wear

    Likely close Swatch reads about the same

  29. The Ordinary

    2.0 P · Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  30. Anastasia Beverly Hills

    120W · Luminous Foundation

    Likely close Swatch reads deeper · listed warm

  31. Smashbox

    1.05 · Studio Skin 24 Hour Oil-Free Hydra Foundation

    Likely close Swatch reads about the same · listed olive

  32. L'Oréal

    Ivory · Age Perfect Radiant Serum Foundation

    Likely close Swatch reads about the same

  33. e.l.f. Cosmetics

    11 Fair Neutral · Soft Glam Satin Foundation

    Likely close Swatch reads deeper · listed neutral

  34. PÜR

    LG6 Vanilla · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  35. bareMinerals

    1.5 Birch · COMPLEXION RESCUE Tinted Moisturizer with Hyaluronic Acid and Mineral SPF 30

    Likely close Swatch reads cooler · listed warm

  36. Too Faced

    Swan · Born This Way Undetectable Medium-to-Full Coverage Foundation

    Likely close Swatch reads cooler · listed neutral

  37. Dose Of Colors

    104 Fair · Meet Your Hue Foundation

    Likely close Swatch reads cooler · listed warm

  38. Natasha Denona

    26Y · Foundation X+

    Likely close Swatch reads deeper · listed warm

  39. Dior

    2 Warm · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads cooler · listed warm

  40. Cover FX

    G10 · Pressed Mineral Foundation

    Likely close Swatch reads cooler · listed warm

Closest shade in the other 59 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Stay Naked The Fix Powder Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.