Foundation Shades

Smith & Cult

140 Warm in other brands

Veiled Threat Weightless Micro-Blurring Foundation · Liquid and cream

Depth
Lighter than 90% of the shades in our data
Undertone
Listed as warm from its name
Swatch
Reads warmer than most shades this deep #efcea7
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Juvia's Place 640 Malta in I Am Magic Foundation (likely close). In all, 179 ranges have a likely-close shade and 100 brands have one worth trying.

Closest shade in each brand

The 40 closest of 100 brands. The other 60 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Juvia's Place

    640 Malta · I Am Magic Foundation

    Likely close Swatch reads about the same · listed warm

  2. Dose Of Colors

    109 Light · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed warm

  3. Fenty Beauty

    185 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  4. MAC

    NC25 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed warm

  5. Lancôme

    230 Versatile Ecru II · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  6. Anastasia Beverly Hills

    150W · Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  7. Ulta Beauty

    Medium Warm · Mineral Powder Foundation

    Likely close Swatch reads about the same · listed warm

  8. Kevyn Aucoin

    4 Light EF · Foundation Balm

    Likely close Swatch reads about the same

  9. Natasha Denona

    27Wy · Foundation X+

    Likely close Swatch reads about the same · listed warm

  10. Charlotte Tilbury

    3 WARM · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed warm

  11. NYX Professional Makeup

    Natural · Stay Matte Powder Foundation

    Likely close Swatch reads about the same

  12. Laura Mercier

    Medium Ivory · Silk Crème Oil Free Photo Edition Foundation

    Likely close Swatch reads about the same · listed warm

  13. NARS

    L3.5 Salzburg · Light Reflecting Advanced Skincare Foundation

    Likely close Swatch reads about the same · listed warm

  14. bareMinerals

    04 Aspen · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed neutral-cool

  15. Urban Decay

    40WY · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads about the same · listed warm

  16. L'Oréal

    Porcelain · Infallible 24HR Fresh Wear Foundation In A Powder

    Likely close Swatch reads about the same

  17. Becca Cosmetics

    1W1 Shell · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed warm

  18. L.A. Girl

    Ivory · Pro.Matte Foundation

    Likely close Swatch reads about the same

  19. Sephora Collection

    11.5 P · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed cool

  20. Hourglass

    No. 0 Porcelain · Veil Fluid Makeup

    Likely close Swatch reads about the same · listed warm

  21. Dermablend

    10N Cream · Smooth Liquid Camo Foundation

    Likely close Swatch reads about the same · listed neutral

  22. Milani

    Warm Linen · Screen Queen Foundation

    Likely close Swatch reads about the same · listed warm

  23. Shiseido

    250 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads about the same · listed warm

  24. Wander Beauty

    Medium · Wanderlust Powder Foundation

    Likely close Swatch reads about the same · listed olive

  25. Huda Beauty

    220N · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  26. jane iredale

    Warm Sienna · Liquid Minerals A Foundation

    Likely close Swatch reads about the same · listed warm

  27. Too Faced

    Porcelain · Born This Way Undetectable Medium-to-Full Coverage Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  28. Pacifica

    38NF Neutral Fair · Alight Clean Foundation

    Likely close Swatch reads about the same · listed neutral

  29. It Cosmetics

    22.5 Light Warm · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads cooler · listed warm

  30. ZOEVA

    100W CNFT · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  31. Haus Labs

    030 Fair · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  32. Makeup Revolution

    F2 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  33. e.l.f. Cosmetics

    Lily · Flawless Finish Foundation

    Likely close Swatch reads warmer · listed warm

  34. Cover FX

    G20 · Pressed Mineral Foundation

    Likely close Swatch reads cooler · listed warm

  35. The Ordinary

    2.0 P · Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  36. Benefit Cosmetics

    Shade 2 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  37. La Mer

    230 Light Ochre · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  38. VDL

    V04 Warm Tan · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed warm

  39. KVD Vegan Beauty

    004 Light · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads cooler · listed neutral

  40. Morphe

    F1.70 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

Closest shade in the other 60 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Veiled Threat Weightless Micro-Blurring Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.