Ulta Beauty

Medium Cool in other brands

Complexion Crush Foundation · Liquid and cream

Depth

Lighter than 61% of the shades in our data

Undertone

Listed as cool on the brand's website

Swatch

Reads in between warm and cool #dfa983

Data

Ulta Beauty's own website, October 2026 (how we collect it)

The closest shade in another brand is Smith & Cult 210 Cool in Veiled Threat Weightless Micro-Blurring Foundation (likely close). In all, 332 ranges have a likely-close shade and 112 brands have one worth trying.

Closest shade in each brand

The 40 closest of 112 brands. The other 72 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Smith & Cult

   210 Cool · Veiled Threat Weightless Micro-Blurring Foundation

   Likely close Swatch reads about the same · listed cool

2. Tarte

   36H Medium-Tan Honey · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

   Likely close Swatch reads about the same · listed warm

3. Max Factor

   50 - Natural Rose · Miracle Pure Skin-Improving Foundation

   Likely close Swatch reads about the same

4. NARS

   Sahel · Soft Matte Complete Foundation

   Likely close Swatch reads about the same · listed warm

5. Cover FX

   40 G+ · Pressed Mineral Foundation

   Likely close Swatch reads about the same · listed olive

6. Dior

   3.5 · Dior Airflash Spray Foundation

   Likely close Swatch reads about the same · listed neutral

7. Makeup Revolution

   F7 · Conceal & Glow Foundation

   Likely close Swatch reads about the same · listed neutral

8. Maybelline

   190 · Instant Age Rewind Eraser Treatment Makeup

   Likely close Swatch reads about the same

9. bareMinerals

   12 Medium Beige · ORIGINAL Foundation Broad Spectrum SPF 15

   Likely close Swatch reads about the same · listed neutral-warm

10. Fenty Beauty

    170 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads about the same

11. ILIA

    9 Paloma · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads about the same · listed neutral

12. Sephora Collection

    21 P · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed cool

13. Ulta Beauty

    Light To Medium Cool · Youthful Glow Foundation Serum Drops

    Likely close Swatch reads about the same · listed cool

14. Kevyn Aucoin

    7.5 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

15. Clinique

    WN 30 Biscuit · Beyond Perfecting Foundation + Concealer

    Likely close Swatch reads about the same · listed neutral-warm

16. KIKO Milano

    N37 Neutral 37 · Full Coverage 2-in-1 Foundation & Concealer

    Likely close Swatch reads about the same · listed neutral

17. Too Faced

    Light Beige · Born This Way Undetectable Medium-to-Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

18. Laura Mercier

    3W1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

    Likely close Swatch reads about the same · listed warm

19. Juice Beauty

    20 Golden Tan · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads about the same · listed warm

20. Clarins

    108W · Skin Illusion Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

21. Lancôme

    045W · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads about the same · listed warm

22. L'Oréal

    4 Medium Light · True Match Hyaluron Tinted Balm Foundation

    Likely close Swatch reads about the same

23. Catrice

    004 Neutral Porcelain · True Skin Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

24. W3LL People

    Medium Neutral · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed neutral

25. Shiseido

    460 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads about the same · listed neutral

26. KVD Vegan Beauty

    130 Light · Lock-It Powder Foundation

    Likely close Swatch reads about the same

27. Natasha Denona

    75 Y Dark · Foundation X+

    Likely close Swatch reads about the same · listed warm

28. It Cosmetics

    33 Medium Neutral · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed neutral

29. Yves Saint Laurent

    B30 · Touche Eclat All-In-One Glow Foundation

    Likely close Swatch reads about the same · listed neutral-warm

30. CoverGirl

    M30 Honeyed Bloom · TruBlend Matte Made Liquid Foundation

    Likely close Swatch reads about the same

31. Rare Beauty

    290N · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral-warm

32. Milani

    Golden Sand · Screen Queen Foundation

    Likely close Swatch reads about the same · listed warm

33. Bobbi Brown

    Cool Golden · Skin Long-Wear Fluid Powder Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

34. boscia

    Manhattan Beach · Skin Perfecting BB Cream Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed warm

35. Revlon

    300 Golden Beige · ColorStay Makeup For Combo/Oily Skin

    Likely close Swatch reads about the same · listed warm

36. Haus Labs

    175 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

37. jane iredale

    Teakwood · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed warm

38. Almay

    400 Medium Meets Deep · Smart Shade Skintone Matching Makeup

    Likely close Swatch reads about the same

39. florence by mills

    L040 · Like a Light Skin Tint

    Likely close Swatch reads about the same · listed cool

40. MAC

    NC40 · Studio Waterweight SPF 30 Foundation

    Likely close Swatch reads about the same · listed neutral-warm

Closest shade in the other 72 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Amorepacific 204 Light/Medium Yellow
• Anastasia Beverly Hills Banana
• Antonym Dark
• Armani Beauty 4.5
• Au Naturale Marino
• Beauty Bakerie 333 Neutral
• beautyblender 3.40 Warm
• Becca Cosmetics 2N2 Desert
• Benefit Cosmetics Shade 6 Medium Warm
• Bite Beauty M75
• BLK/OPL Rich Caramel
• Burt's Bees Natural Beige
• Charlotte Tilbury 4 FAIR
• Clé de Peau Beauté O20 Light Medium Ocher
• ColourPop 125N Med Dark
• COOLA Golden
• Dermablend 20W Cashew Beige
• Dose Of Colors 117 Light Medium
• Dr. Dennis Gross Skincare Medium/Deep
• Dr. Jart+ Light
• e.l.f. Cosmetics 21 Light Neutral
• Elcie Cosmetics Cameo
• Essence 168
• Estée Lauder 2W1 Dawn
• Exa 380 Alyssa
• Flower Beauty M1 Natural Beige
• Givenchy Y325
• Gucci 220N
• Guerlain 04W
• Hourglass No. 3.5 Honey
• Huda Beauty 415N
• Hynt Beauty Bronzed Beige
• Il Makiage 212-88065 65
• J.Cat Beauty Natural
• Josie Maran Medium Dark
• Jouer Cosmetics Honey Beige
• Juvia's Place 620 Fes
• Koh Gen Do 143
• Kosas 05 Tone
• L.A. Girl Fair
• La Mer 350 Honey
• Lawless Arizona
• lilah b. b classic
• Lorac 07
• Make Up For Ever Y325
• Milk Makeup Golden Nude
• Morphe Hint of Honey
• No7 Warm Ivory 570W
• Nudestix 5 Nude
• NYX Professional Makeup Natural
• Ofra Cosmetics 6
• Origins 410
• Pacifica 29CM Cool Medium
• Pat McGrath Labs 14 Light Medium
• Perricone MD Ivory
• Physicians Formula Fair to Light
• Pretty Vulgar Shameless Skin
• PÜR Medium
• Rimmel London 163 Golden Vanilla
• rms beauty 33
• Sisley Paris 2N1 (2+) Sand
• Smashbox 0.5
• surratt beauty 4 Surreal Skin
• The Ordinary 3.0 R
• Tom Ford 3.7 Champagne
• UOMA Beauty T1W Honey Honey
• Urban Decay 40
• VDL A06 Cool Deep Tan
• Wander Beauty Tan
• Wet n Wild Bronze Beige
• Winky Lux Medium Deep
• ZOEVA 180C Freedom

Filter every range in the shade finder

Next to it in Complexion Crush Foundation

• Light Warm (lighter)
• Medium Neutral (deeper)

Colours come from Ulta Beauty's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.