Foundation Shades

Ulta Beauty

Fair to Light Warm in other brands

Adjustable Coverage Powder Foundation · Powder

Depth
Lighter than 87% of the shades in our data
Undertone
Listed as warm on the brand's website
Swatch
Reads warmer than most shades this deep #e2ccb3
Data
Ulta Beauty's own website, October 2026 (how we collect it)

The closest shade in another brand is Tom Ford 0.5 Porcelain in Traceless Soft Matte Foundation (likely close). In all, 165 ranges have a likely-close shade and 109 brands have one worth trying.

Closest shade in each brand

The 40 closest of 109 brands. The other 69 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Tom Ford

    0.5 Porcelain · Traceless Soft Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  2. Benefit Cosmetics

    Shade 1 Fair Cool · Hello Happy Velvet Powder Foundation

    Likely close Swatch reads about the same · listed cool

  3. Clarins

    L1N · Double Serum Foundation 2in1 Hybrid Foundation

    Likely close Swatch reads about the same

  4. NARS

    Alaska · Pure Radiant Tinted Moisturizer Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed warm

  5. Hourglass

    Ivory · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed cool

  6. Lancôme

    095 Ivoire W · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads about the same

  7. ColourPop

    45W Light · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed warm

  8. Ulta Beauty

    Fair to Light Neutral · Effortless Effect Foundation

    Likely close Swatch reads about the same · listed neutral

  9. MAC

    NC11.5 · Studio Radiance Serum-Powered Foundation

    Likely close Swatch reads about the same · listed warm

  10. L.A. Girl

    Nude · Pro.Matte Foundation

    Likely close Swatch reads about the same

  11. Sisley Paris

    0N Dawn · Phyto-Teint Perfection

    Likely close Swatch reads about the same · listed neutral

  12. Laura Mercier

    Sand Beige · Silk Crème Moisturizing Photo Edition Foundation

    Likely close Swatch reads about the same · listed warm

  13. Natasha Denona

    42 WYMedium · Foundation X+

    Likely close Swatch reads about the same · listed warm

  14. e.l.f. Cosmetics

    Pearl · Flawless Finish Foundation

    Likely close Swatch reads about the same · listed neutral

  15. Too Faced

    Snow · Born This Way Pressed Powder Foundation

    Likely close Swatch reads cooler · listed neutral-cool

  16. Koh Gen Do

    113 · Aqua Foundation

    Likely close Swatch reads cooler · listed warm

  17. Maybelline

    Ivory · Dream Urban Cover Flawless Coverage Foundation SPF 50

    Likely close Swatch reads cooler

  18. Lorac

    01 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  19. Origins

    320 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads cooler · listed cool

  20. L'Oréal

    Pearl · Infallible 24HR Fresh Wear Foundation In A Powder

    Likely close Swatch reads cooler

  21. PÜR

    LG6 Light Nude · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads cooler · listed warm

  22. The Ordinary

    1.2 P · Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  23. Make Up For Ever

    Y355 · Matte Velvet Skin Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  24. VDL

    V02.5 Cool Undertone · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed cool

  25. Charlotte Tilbury

    1.5 · Light Wonder Foundation

    Likely close Swatch reads cooler

  26. Elcie Cosmetics

    Porcelain · Micro Silque Foundation

    Likely close Swatch reads about the same · listed neutral

  27. Wet n Wild

    Nude Ivory · Photo Focus Dewy Foundation

    Likely close Swatch reads cooler

  28. Anastasia Beverly Hills

    160C · Luminous Foundation

    Likely close Swatch reads about the same · listed neutral

  29. CoverGirl

    L-3 - Natural Ivory · TruBlend Hydrating Foundation

    Likely close Swatch reads cooler

  30. Tarte

    12N fair neutral · Amazonian Clay Tinted Serum

    Likely close Swatch reads lighter · listed neutral

  31. NYX Professional Makeup

    Fair · Can't Stop Won't Stop Foundation

    Likely close Swatch reads deeper · listed cool

  32. bareMinerals

    07 Warm Light · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads about the same · listed warm

  33. Clé de Peau Beauté

    BF10 Light Buff · Radiant Fluid Foundation Matte SPF 20

    Likely close Swatch reads deeper · listed warm

  34. Haus Labs

    040 Fair · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  35. Fenty Beauty

    150 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads cooler · listed neutral

  36. Guerlain

    01W · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads cooler · listed warm

  37. Huda Beauty

    130G Panna Cotta · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed warm

  38. Givenchy

    Y105 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads cooler · listed warm

  39. It Cosmetics

    Fair · Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads lighter

  40. Morphe

    F1.50 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

Closest shade in the other 69 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Adjustable Coverage Powder Foundation

Colours come from Ulta Beauty's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.