Foundation Shades

Rimmel London

100 Mocha in other brands

Multi-Tasker Blur Booster Stick (Primer & Tint) · Stick

Depth
Lighter than 16% of the shades in our data
Undertone
Not listed
Swatch
Reads in between warm and cool #98613b
Data
Rimmel London's own website, October 2026 (how we collect it)

The closest shade in another brand is Rimmel London 100 Mocha in Multi-Tasker Wake Me Up Concealer & Foundation (likely close). In all, 194 ranges have a likely-close shade and 104 brands have one worth trying.

Closest shade in each brand

The 40 closest of 104 brands. The other 64 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Rimmel London

    100 Mocha · Multi-Tasker Wake Me Up Concealer & Foundation

    Likely close Swatch reads about the same

  2. PÜR

    Dark · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  3. Essence

    53 · Natural Matte Mousse Foundation

    Likely close Swatch reads about the same

  4. Beauty Bakerie

    313 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed warm

  5. Fenty Beauty

    410 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  6. It Cosmetics

    51.5 Rich Warm · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed warm

  7. bareMinerals

    25 Golden Dark · ORIGINAL Liquid Mineral Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  8. Clé de Peau Beauté

    O80 Deep Ocher · The Foundation SPF 22

    Likely close Swatch reads about the same · listed neutral

  9. Milani

    Warm Bronze · Screen Queen Foundation

    Likely close Swatch reads about the same · listed warm

  10. Tarte

    53H Deep Honey · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  11. NARS

    D4 Namibia · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  12. Catrice

    062W · Skin Like Tinted Moisturizer

    Likely close Swatch reads about the same · listed warm

  13. e.l.f. Cosmetics

    6 Tan/Deep Warm · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed warm

  14. Natasha Denona

    NR13 - Dark Neutral Rosy · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  15. Pat McGrath Labs

    27 Medium Deep · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed neutral

  16. Clinique

    WN 124 Sienna · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    Likely close Swatch reads about the same

  17. KIKO Milano

    9.5 WG Warm Gold · Unlimited 24H Matte Foundation

    Likely close Swatch reads about the same · listed warm

  18. Too Faced

    Chai · Born This Way Foundation

    Likely close Swatch reads about the same · listed warm

  19. Nudestix

    8 Nude · Tinted Cover Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  20. Anastasia Beverly Hills

    370W · Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  21. Estée Lauder

    8C1 Rich Java · Double Wear Stay In Place Matte Powder Foundation

    Likely close Swatch reads about the same · listed cool

  22. Haus Labs

    440 Medium Deep · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  23. Armani Beauty

    11.5 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  24. NYX Professional Makeup

    Sienna · Total Control Pro Drop Foundation

    Likely close Swatch reads about the same

  25. Morphe

    F4.30 Warm · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  26. Charlotte Tilbury

    13 NEUTRAL · Airbrush Flawless Foundation

    Likely close Swatch reads cooler · listed neutral

  27. Maybelline

    368 · Fit Me Tinted Moisturizer

    Likely close Swatch reads about the same

  28. Clarins

    D4N · Double Serum Foundation 2in1 Hybrid Foundation

    Likely close Swatch reads about the same

  29. Cover FX

    G100 · Power Play Foundation

    Likely close Swatch reads about the same · listed warm

  30. KVD Vegan Beauty

    072 Tan · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed cool

  31. Benefit Cosmetics

    Shade 10 Deep Warm · Hello Happy Velvet Powder Foundation

    Likely close Swatch reads about the same · listed warm

  32. surratt beauty

    14 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed warm

  33. Exa

    170 Paetynn · High Fidelity Foundation

    Likely close Swatch reads about the same · listed warm

  34. MAC

    NC60 · Studio Fix Soft Matte Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  35. Becca Cosmetics

    Walnut · Skin Love Weightless Blur Foundation

    Likely close Swatch reads about the same · listed neutral

  36. BLK/OPL

    Amber · TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15

    Likely close Swatch reads about the same

  37. Kosas

    Medium Deep Neutral Olive 360 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed olive

  38. jane iredale

    M14 · Beyond Matte Liquid Foundation

    Likely close Swatch reads cooler · listed warm

  39. Makeup Revolution

    F13 · Conceal & Hydrate Foundation

    Likely close Swatch reads about the same · listed warm

  40. Laura Mercier

    Ganache · Flawless Lumière Radiance-Perfecting Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 64 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Multi-Tasker Blur Booster Stick (Primer & Tint)

Colours come from Rimmel London's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.