Rimmel London

507: Warm Cinnamon – Neutral undertone in other brands

Lasting Finish 35 Hour Foundation · Liquid and cream

Depth: Lighter than 18% of the shades in our data
Undertone: Listed as neutral on the brand's website
Swatch: Reads warmer than most shades this deep #9e653b
Data: Rimmel London's own website, October 2026 (how we collect it)

The closest shade in another brand is Charlotte Tilbury 13 DEEP in Unreal Skin Sheer Glow Tint Hydrating Foundation Stick (likely close). In all, 191 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Charlotte Tilbury

13 DEEP · Unreal Skin Sheer Glow Tint Hydrating Foundation Stick

Likely close Swatch reads about the same · listed neutral
Essence

205 · Silky Cushion Foundation

Likely close Swatch reads about the same
Tarte

Tan Sand · Amazonian Clay Full Coverage Airbrush Foundation

Likely close Swatch reads about the same · listed warm
It Cosmetics

51 Rich Warm · Your Skin But Better Foundation + Skincare

Likely close Swatch reads about the same · listed warm
Max Factor

Mahogany · Lasting Performance Foundation

Likely close Swatch reads about the same
Clé de Peau Beauté

O90 Very Deep Ocher · Radiant Cream Foundation SPF 25

Likely close Swatch reads about the same · listed neutral
KIKO Milano

WB110 Warm Beige 110 · Full Coverage 2-in-1 Foundation & Concealer

Likely close Swatch reads about the same · listed warm
Milani

Cool Sienna · Screen Queen Foundation

Likely close Swatch reads about the same · listed cool
Kosas

Medium Deep Warm 350 · Revealer Skin-Improving Foundation SPF 25

Likely close Swatch reads about the same · listed warm
Estée Lauder

6C1 Rich Cocoa · Double Wear Light Soft Matte Hydra Makeup

Likely close Swatch reads about the same · listed cool
Natasha Denona

NY12 - Dark Neutral Yellow · Hy-Glam Serum Foundation

Likely close Swatch reads about the same · listed neutral-warm
Clarins

D4N · Double Serum Foundation 2in1 Hybrid Foundation

Likely close Swatch reads about the same
Becca Cosmetics

Walnut · Skin Love Weightless Blur Foundation

Likely close Swatch reads about the same · listed neutral
Cover FX

G100 · Power Play Foundation

Likely close Swatch reads about the same · listed warm
bareMinerals

30 Cocoa · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

Likely close Swatch reads about the same · listed neutral-cool
Rimmel London

Cappuccino 502W - Warm · Match Perfection Foundation

Likely close Swatch reads about the same · listed warm
Juvia's Place

330 Accra · I Am Magic Foundation

Likely close Swatch reads about the same · listed olive
Maybelline

355 · Instant Age Rewind Eraser Treatment Makeup

Likely close Swatch reads about the same
Benefit Cosmetics

Shade 11 · Hello Happy Air Stick Foundation SPF 20

Likely close Swatch reads about the same · listed neutral
Armani Beauty

11.5 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

Likely close Swatch reads about the same · listed warm
Makeup Revolution

F13 · Fast Base Stick Foundation

Likely close Swatch reads about the same · listed warm
Urban Decay

70 · Hydromaniac Glowy Tinted Hydrator Foundation

Likely close Swatch reads about the same · listed warm
Huda Beauty

500G Mocha · #FauxFilter Full Coverage Matte Foundation

Likely close Swatch reads about the same · listed warm
NYX Professional Makeup

Almond · Total Control Pro Drop Foundation

Likely close Swatch reads about the same
Laura Mercier

19 · Smooth Finish Foundation Powder

Likely close Swatch reads about the same · listed neutral
Too Faced

Chai · Born This Way Undetectable Medium-to-Full Coverage Powder Foundation

Likely close Swatch reads about the same · listed warm
Dose Of Colors

128 Medium Tan · Meet Your Hue Foundation

Likely close Swatch reads about the same · listed warm
PÜR

DG6 Dark Almond · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

Likely close Swatch reads about the same · listed warm
Fenty Beauty

410 · Pro Filt'r Soft Matte Powder Foundation

Likely close Swatch reads about the same · listed warm
Nudestix

8 Nude · Tinted Cover Foundation

Likely close Swatch reads about the same · listed neutral-warm
e.l.f. Cosmetics

Tan 460 W - Tan with warm undertones · Camo CC Cream SPF 30

Likely close Swatch reads about the same · listed warm
KVD Vegan Beauty

190 Tan Deep · Lock-It Powder Foundation

Likely close Swatch reads about the same
Morphe

F3.80 Cool · Fluidity Full-Coverage Foundation

Likely close Swatch reads about the same · listed cool
Pat McGrath Labs

26 Medium Deep · Sublime Perfection Foundation

Likely close Swatch reads about the same · listed warm
Catrice

095N · Nude Drop Tinted Serum Foundation

Likely close Swatch reads about the same · listed neutral
Ulta Beauty

Tan Cool · Effortless Effect Foundation

Likely close Swatch reads about the same · listed cool
Beauty Bakerie

313 Warm · InstaBake Aqua Glass Foundation

Likely close Swatch reads about the same · listed warm
Make Up For Ever

Y528 · Reboot Active Care Revitalizing Foundation

Likely close Swatch reads about the same · listed cool
L'Oréal

375 Warm · Infallible Skin Ink 2-in-1 Foundation Concealer

Likely close Swatch reads about the same · listed warm
surratt beauty

14 Surreal Skin · Surreal Skin Foundation Wand

Likely close Swatch reads cooler · listed warm

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Lasting Finish 35 Hour Foundation

504: Amber - Warm Undertone (lighter)
510: Cinnamon – For Tan skin with Natural undertones (deeper)

Colours come from Rimmel London's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.