KIKO Milano

WR30 Warm Rose in other brands

Full Coverage 2-in-1 Foundation & Concealer · Liquid and cream

Depth

Lighter than 79% of the shades in our data

Undertone

Listed as warm on the brand's website

Swatch

Reads in between warm and cool #efbe98

Data

KIKO Milano's own website, October 2026 (how we collect it)

The closest shade in another brand is It Cosmetics Neutral Medium in CC+ Cream Illumination SPF 50+ (likely close). In all, 294 ranges have a likely-close shade and 110 brands have one worth trying.

Closest shade in each brand

The 40 closest of 110 brands. The other 70 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. It Cosmetics

   Neutral Medium · CC+ Cream Illumination SPF 50+

   Likely close Swatch reads about the same · listed neutral

2. Pacifica

   31CL Cool Light · Alight Clean Foundation

   Likely close Swatch reads about the same · listed cool

3. KIKO Milano

   3.5 NG Neutral Gold · Unlimited 24H Matte Foundation

   Likely close Swatch reads about the same · listed neutral-warm

4. Milani

   Creamy Natural · Conceal + Perfect 2-in-1 Foundation + Concealer

   Likely close Swatch reads about the same

5. Shiseido

   160 Shell · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

   Likely close Swatch reads about the same · listed neutral

6. L'Oréal

   N3, Light Medium · True Match Super-Blendable Foundation

   Likely close Swatch reads about the same

7. Tarte

   26N light-medium neutral · Amazonian Clay Blurring Powder Foundation

   Likely close Swatch reads about the same · listed neutral

8. Charlotte Tilbury

   5 COOL · Airbrush Flawless Foundation

   Likely close Swatch reads about the same · listed cool

9. Morphe

   Hint of Almond · Morphe 2 Hint Hint Skin Tint

   Likely close Swatch reads about the same · listed neutral

10. Too Faced

    Pearl · Born This Way Undetectable Medium-to-Full Coverage Foundation

    Likely close Swatch reads about the same · listed cool

11. Catrice

    002 Neutral Ivory · True Skin Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

12. Hourglass

    Buff · Immaculate Liquid Powder Foundation

    Likely close Swatch reads about the same · listed warm

13. Clinique

    CN 28 Ivory · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed neutral-cool

14. MAC

    NC15 · Studio Fix Soft Matte Foundation Stick

    Likely close Swatch reads about the same · listed warm

15. Tom Ford

    2.0 Buff · Traceless Foundation Stick

    Likely close Swatch reads about the same

16. NARS

    M1.5 Vallauris · Sheer Glow Foundation

    Likely close Swatch reads about the same · listed cool

17. bareMinerals

    5.5 Bamboo · Complexion Rescue Hydrating Foundation Stick Broad Spectrum SPF 25

    Likely close Swatch reads about the same · listed warm

18. Dose Of Colors

    114 Light · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed warm

19. Huda Beauty

    350G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed warm

20. Maybelline

    120 · Instant Age Rewind Eraser Treatment Makeup

    Likely close Swatch reads about the same

21. Revlon

    460 Macadamia · ColorStay Makeup For Normal/Dry Skin

    Likely close Swatch reads about the same

22. Rare Beauty

    200C · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed cool

23. Fenty Beauty

    160 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

24. Ulta Beauty

    Medium Neutral · Mineral Powder Foundation

    Likely close Swatch reads about the same · listed neutral

25. Kevyn Aucoin

    05 ST · Stripped Nude Skin Tint

    Likely close Swatch reads about the same

26. Smashbox

    0.2 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed warm

27. beautyblender

    3.10 Cool · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed cool

28. Gucci

    170W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

29. W3LL People

    Fair Golden · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed warm

30. CoverGirl

    560 Medium · Clean Fresh Skin Milk Foundation

    Likely close Swatch reads about the same

31. UOMA Beauty

    T2W Fair Lady · Say What?! Foundation

    Likely close Swatch reads about the same · listed warm

32. ZOEVA

    080W Brilliant · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed warm

33. Becca Cosmetics

    2W1 Vanilla · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed warm

34. Max Factor

    03 LIGHT · Miracle Second Skin Foundation

    Likely close Swatch reads about the same

35. Exa

    410 James · High Fidelity Foundation

    Likely close Swatch reads about the same · listed neutral

36. Wander Beauty

    Fair Light · Wanderlust Powder Foundation

    Likely close Swatch reads about the same · listed warm

37. surratt beauty

    2 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed cool

38. Lancôme

    340 Versatile Nu III · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

39. La Mer

    310 Beige · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

40. J.Cat Beauty

    Custard · Skinsurance Max Coverage Silky Foundation

    Likely close Swatch reads about the same

Closest shade in the other 70 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay 200 Buff
• Amorepacific 104 Light/Medium Pink
• Anastasia Beverly Hills 240N
• Antonym Beige Light
• Armani Beauty 5
• Au Naturale Lucerne
• Beauty Bakerie 341 Warm Neutral
• Benefit Cosmetics Shade 4
• Bite Beauty L35
• Bobbi Brown 3 Beige
• boscia Manhattan Beach
• Burt's Bees Buff
• Clarins 105N
• Clé de Peau Beauté O10 Light Ocher
• ColourPop 80W Medium
• COOLA Golden
• Cover FX 2 G Light
• Dermablend 30W Bisque
• Dior 020 Light Beige
• Dr. Dennis Gross Skincare Light/Medium
• Dr. Jart+ Light
• e.l.f. Cosmetics Fair 150 C – fair with cool undertones
• Elcie Cosmetics Cameo
• Essence 50 Medium Ivory
• Estée Lauder 1N0 Porcelain
• florence by mills F020
• Flower Beauty M1 Natural Beige
• Givenchy Y205
• Guerlain 03C
• Haus Labs 120 Light
• Hynt Beauty Sand
• Il Makiage 212-66050 50
• ILIA 6 Ora
• jane iredale M2
• Josie Maran RG30 Mystical
• Jouer Cosmetics Golden Sand
• Juice Beauty 17 Medium Tan
• Juvia's Place 600 Cairo
• Koh Gen Do 143
• Kosas Light Neutral Warm 130
• KVD Vegan Beauty 45 Light W
• L.A. Girl Bisque
• Laura Mercier Buff
• Lawless Mesa
• lilah b. b natural
• Lorac 06
• Make Up For Ever Y375Golden
• Makeup Revolution F3.5
• Milk Makeup Medium Light
• Natasha Denona 55WR
• No7 1 Crème
• Nudestix 3 Nude
• NYX Professional Makeup Vanilla
• Ofra Cosmetics 4.25
• Origins 100
• Pat McGrath Labs 13 Light Medium
• Perricone MD Porcelain
• Physicians Formula Fair
• PÜR Golden Light
• Rimmel London Sesame 070W - Warm
• rms beauty 11.5
• Sephora Collection 15.5 N
• Sisley Paris 1N (1) Ivory
• Smith & Cult 190 Warm
• The Ordinary 2.1 P
• Urban Decay 3.5
• VDL V04.5 Cool Undertone
• Wet n Wild Soft Ivory
• Winky Lux Medium
• Yves Saint Laurent B10

Filter every range in the shade finder

Next to it in Full Coverage 2-in-1 Foundation & Concealer

• N25 Neutral (lighter)
• WB30 Warm Beige (deeper)

Colours come from KIKO Milano's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.