Foundation Shades

Fenty Beauty

350 in other brands

Pro Filt'r Hydrating Longwear Foundation · Liquid and cream

Depth
Lighter than 38% of the shades in our data
Undertone
Listed as neutral-cool from its retail listing
Swatch
Reads warmer than most shades this deep #c69666
Data
Retailer swatch, January 2021 (how we collect it)

Listed as neutral-cool, but its swatch reads warmer than most shades this deep. Retailer swatches don't always show undertone well, so give the listed undertone more weight.

The closest shade in another brand is Too Faced Warm Sand in Born This Way Undetectable Medium-to-Full Coverage Powder Foundation (likely close). In all, 182 ranges have a likely-close shade and 105 brands have one worth trying.

Closest shade in each brand

The 40 closest of 105 brands. The other 65 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Too Faced

    Warm Sand · Born This Way Undetectable Medium-to-Full Coverage Powder Foundation

    Likely close Swatch reads about the same · listed warm

  2. Smashbox

    3.02 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed olive

  3. Armani Beauty

    7.5 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  4. Milani

    Deep Tan · Screen Queen Foundation

    Likely close Swatch reads about the same

  5. Estée Lauder

    4N1 Shell Beige · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads about the same · listed neutral

  6. Fenty Beauty

    10 · Eaze Drop Lightweight Blurring Skin Tint

    Likely close Swatch reads about the same

  7. Maybelline

    Soft Tan · Fit Me Dewy + Smooth Foundation

    Likely close Swatch reads about the same

  8. Essence

    90 Neutral Suede · Pretty Natural Hydrating Foundation

    Likely close Swatch reads about the same · listed neutral

  9. PÜR

    Tan · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  10. KVD Vegan Beauty

    054 Medium · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed neutral

  11. Wet n Wild

    Desert Beige · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

  12. Kosas

    Medium Tan Neutral Olive 260 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed olive

  13. Milk Makeup

    Golden Sand · Flex Foundation Stick

    Likely close Swatch reads about the same · listed warm

  14. Hourglass

    Warm Beige · Immaculate Liquid Powder Foundation

    Likely close Swatch reads about the same · listed warm

  15. Clinique

    WN 76 Toasted Wheat · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    Likely close Swatch reads about the same

  16. Tarte

    42G Tan Golden · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  17. Givenchy

    P350 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  18. Catrice

    038 Honey Beige · HD Liquid Coverage Foundation

    Likely close Swatch reads about the same

  19. Origins

    530 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads about the same · listed warm

  20. Laura Mercier

    Tawny · Flawless Lumière Radiance-Perfecting Foundation

    Likely close Swatch reads about the same · listed warm

  21. It Cosmetics

    35 Medium Warm · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed warm

  22. Huda Beauty

    320G Tres Leches · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed warm

  23. The Ordinary

    3.1 Y · Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  24. NYX Professional Makeup

    Beige · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed warm

  25. Sephora Collection

    33 Medium Walnut · 10 Hour Wear Perfection Foundation

    Likely close Swatch reads about the same · listed neutral

  26. Kevyn Aucoin

    12 Deep EF · Foundation Balm

    Likely close Swatch reads about the same

  27. Morphe

    F2.100 Warm · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  28. Lancôme

    450 Suede N · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  29. Rare Beauty

    340C · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  30. Dermablend

    40W Sienna · Smooth Liquid Camo Foundation

    Likely close Swatch reads about the same · listed warm

  31. MAC

    NW48 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed neutral

  32. Lorac

    08 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  33. Becca Cosmetics

    Amber · Skin Love Weightless Blur Foundation

    Likely close Swatch reads about the same · listed neutral

  34. Natasha Denona

    87W · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed warm

  35. Benefit Cosmetics

    Shade 8 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  36. Urban Decay

    50 · Hydromaniac Glowy Tinted Hydrator Foundation

    Likely close Swatch reads about the same · listed warm

  37. e.l.f. Cosmetics

    5 Medium/Tan Warm · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed warm

  38. Gucci

    350W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

  39. jane iredale

    Velvet · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed warm

  40. Bobbi Brown

    Warm Honey · Skin Foundation Stick

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 65 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Pro Filt'r Hydrating Longwear Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.