e.l.f. Cosmetics

14 Fair Cool in other brands

Soft Glam Satin Foundation · Liquid and cream

Depth

Lighter than 85% of the shades in our data

Undertone

Listed as cool on the brand's website

Swatch

Reads in between warm and cool #ecc7a4

Data

e.l.f. Cosmetics's own website, October 2026 (how we collect it)

The closest shade in another brand is Huda Beauty 400G in #FauxFilter Skin Finish Buildable Coverage Foundation Stick (likely close). In all, 240 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Huda Beauty

   400G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

   Likely close Swatch reads about the same · listed warm

2. Bobbi Brown

   Warm Sand · Skin Foundation Stick

   Likely close Swatch reads about the same · listed warm

3. Ulta Beauty

   Light to Medium Neutral · Velvet Matte Longwear Foundation

   Likely close Swatch reads about the same · listed neutral

4. Pacifica

   37WL Warm Light · Alight Clean Foundation

   Likely close Swatch reads about the same · listed warm

5. La Mer

   180 Linen · The Soft Fluid Long Wear Foundation SPF 20

   Likely close Swatch reads about the same · listed warm

6. bareMinerals

   09 Light Natural · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

   Likely close Swatch reads about the same · listed warm

7. It Cosmetics

   21 Light Warm · Your Skin But Better Foundation + Skincare

   Likely close Swatch reads about the same · listed warm

8. L'Oréal

   420 - True Beige · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

   Likely close Swatch reads about the same

9. Urban Decay

   40CP · Stay Naked The Fix Powder Foundation

   Likely close Swatch reads about the same · listed cool

10. Maybelline

    220 Natural Beige · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

11. KVD Vegan Beauty

    006 Light · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed neutral

12. Too Faced

    Porcelain · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

    Likely close Swatch reads about the same · listed cool

13. Fenty Beauty

    185 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed neutral

14. MAC

    NW22 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed neutral

15. Guerlain

    01N · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

16. ZOEVA

    100W CNFT · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed warm

17. Benefit Cosmetics

    Shade 3 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

18. Smith & Cult

    150 Warm · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed warm

19. Kevyn Aucoin

    03 Light EF · Foundation Balm

    Likely close Swatch reads about the same

20. Smashbox

    1.1 · Studio Skin 24 Hour Oil-Free Hydra Foundation

    Likely close Swatch reads about the same · listed neutral

21. NYX Professional Makeup

    Soft Beige · Stay Matte Powder Foundation

    Likely close Swatch reads about the same

22. NARS

    L4 Deauville · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

23. Armani Beauty

    3 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed warm

24. Sephora Collection

    Medium · Perfection Mist Airbrush Foundation

    Likely close Swatch reads about the same · listed neutral

25. Laura Mercier

    Beige Ivory · Silk Crème Oil Free Photo Edition Foundation

    Likely close Swatch reads about the same · listed neutral-warm

26. Lancôme

    220 Buff C · Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    Likely close Swatch reads about the same

27. Shiseido

    150 Lace · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed warm

28. Hourglass

    Bisque · Vanish Seamless Finish Foundation Stick

    Likely close Swatch reads about the same · listed warm

29. jane iredale

    Radiant · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads about the same · listed neutral

30. Milani

    Creamy Nude · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads about the same

31. Charlotte Tilbury

    4 NEUTRAL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed neutral

32. Givenchy

    N203 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

33. Dior

    3 Warm · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed warm

34. Lawless

    Mesa · Woke Up Like This Flawless Finish Foundation

    Likely close Swatch reads about the same · listed warm

35. beautyblender

    1.60 Warm · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed warm

36. CoverGirl

    550 Light/Medium · Clean Fresh Skin Milk Foundation

    Likely close Swatch reads about the same

37. Flower Beauty

    L2 Ivory · Light Illusion Liquid Foundation

    Likely close Swatch reads about the same

38. Tarte

    16S Fair-Light Sand · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

39. Morphe

    F1.70 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

40. Tom Ford

    0.3 Ivory Silk · Traceless Foundation Stick

    Likely close Swatch reads about the same

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay 100 Ivory
• Amorepacific 104 Light/Medium Pink
• Anastasia Beverly Hills 210N
• Antonym Beige Light
• Au Naturale Porcelain
• Beauty Bakerie 345 Warm
• Becca Cosmetics 1W1 Shell
• Bite Beauty L20
• boscia Venice
• Burt's Bees Porcelain
• Catrice 002 Porcelain Beige
• Clinique CN 32 Buttermilk
• ColourPop 50W Light
• Cover FX G20
• Dermablend 0C Pale Ivory
• Dose Of Colors 110 Light
• Dr. Dennis Gross Skincare Light/Medium
• Dr. Jart+ Light
• e.l.f. Cosmetics 00 Fair Neutral
• Elcie Cosmetics Cameo
• Essence 10 Cool Porcelain
• Estée Lauder 1W2 Sand
• Exa 410 James
• florence by mills F010
• Gucci 120N
• Haus Labs 040 Fair
• Hynt Beauty Sand
• Il Makiage 212-66030 30
• ILIA 4 Formosa
• J.Cat Beauty Porcelain
• Josie Maran Fair Light
• Jouer Cosmetics Linen
• Juice Beauty 14 Sand
• Juvia's Place 630 Capri
• Koh Gen Do 213
• Kosas Very Light Neutral 100
• L.A. Girl Ivory
• lilah b. b original
• Lorac 03
• Make Up For Ever Y315
• Makeup Revolution F2.5
• Milk Makeup Sand
• Natasha Denona 42NY
• Nudestix 3 Nude
• Ofra Cosmetics 4.25
• Origins 100
• Pat McGrath Labs 13 Light Medium
• Perricone MD Porcelain
• Physicians Formula Fair
• PÜR Porcelain
• Rare Beauty 170W
• Revlon 220 Natural Beige
• rms beauty 11
• surratt beauty 1 Surreal Skin
• The Ordinary 2.1 P
• UOMA Beauty T1W Fair Lady
• VDL V04 Warm Tan
• W3LL People Fair Golden
• Wander Beauty Light Medium
• Wet n Wild Soft Beige
• Winky Lux Medium
• Yves Saint Laurent BD10

Filter every range in the shade finder

Next to it in Soft Glam Satin Foundation

• 13 Fair Neutral (lighter)
• 15 Fair Warm (deeper)

Colours come from e.l.f. Cosmetics's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.