Foundation Shades

Cover FX

P40 in other brands

Natural Finish Foundation · Liquid and cream

Depth
Lighter than 48% of the shades in our data
Undertone
Listed as cool from its retail listing
Swatch
Reads cooler than most shades this deep #d09e8f
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is bareMinerals 11 Soft Medium in Matte Loose Powder Mineral Foundation SPF 15 (likely close). In all, 55 ranges have a likely-close shade and 99 brands have one worth trying.

Closest shade in each brand

The 40 closest of 99 brands. The other 59 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. bareMinerals

    11 Soft Medium · Matte Loose Powder Mineral Foundation SPF 15

    Likely close Swatch reads warmer · listed cool

  2. Sephora Collection

    23.5 Intense Petal · 10 Hour Wear Perfection Foundation

    Likely close Swatch reads about the same · listed cool

  3. Armani Beauty

    5.25 · Power Fabric Longwear High Cover Foundation SPF 25

    Likely close Swatch reads about the same · listed cool

  4. Dior

    4 Neutral · Dior Forever Matte Foundation

    Likely close Swatch reads warmer · listed neutral

  5. COOLA

    Light/Medium · Rōsilliance Organic BB+ Cream SPF 30

    Likely close Swatch reads warmer

  6. lilah b.

    b pure · Marvelous Matte Crème Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  7. Lancôme

    03C · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads about the same · listed cool

  8. Estée Lauder

    2C3 Fresco · Double Wear Light Soft Matte Hydra Makeup

    Likely close Swatch reads warmer · listed cool

  9. Yves Saint Laurent

    BR25 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads warmer · listed cool

  10. Bite Beauty

    M85 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads warmer · listed cool

  11. Almay

    500 Beige · Clear Complexion Make Myself Clear Makeup

    Likely close Swatch reads warmer

  12. Haus Labs

    240 Light Medium · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads cooler · listed cool

  13. Too Faced

    Ganace · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

    Likely close Swatch reads warmer · listed neutral

  14. Wander Beauty

    Deep · Wanderlust Powder Foundation

    Likely close Swatch reads warmer · listed cool

  15. Jouer Cosmetics

    Cashew · Essential High Coverage Crème Foundation

    Likely close Swatch reads warmer · listed cool

  16. L'Oréal

    C5, Medium · True Match Super-Blendable Foundation

    Likely close Swatch reads about the same

  17. Make Up For Ever

    R330 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads warmer · listed neutral

  18. KVD Vegan Beauty

    125 Light · Lock-It Powder Foundation Refills

    Likely close Swatch reads lighter and warmer

  19. PÜR

    DP1 Nutmeg · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads warmer · listed cool

  20. Cover FX

    P50 · Power Play Foundation

    Likely close Swatch reads about the same · listed cool

  21. Guerlain

    04C · Lingerie De Peau Natural Perfection Foundation SPF 20

    Likely close Swatch reads warmer · listed cool

  22. Tom Ford

    5.1 Cool Almond · Traceless Foundation Stick

    Likely close Swatch reads warmer · listed cool

  23. Antonym

    Tan · Skin Esteem Organic Liquid Foundation

    Likely close Swatch reads warmer

  24. Dermablend

    40N · Flawless Creator Liquid Foundation Drops

    Likely close Swatch reads warmer · listed neutral-cool

  25. Kevyn Aucoin

    09 Medium EF · The Etherealist Foundation

    Likely close Swatch reads warmer · listed warm

  26. Natasha Denona

    R5 - Medium Rosy · Hy-Glam Serum Foundation

    Likely close Swatch reads warmer · listed cool

  27. Revlon

    340 Early Tan · ColorStay Makeup For Combo/Oily Skin

    Likely close Swatch reads warmer

  28. Nudestix

    4 Medium · Nudies Tinted Blur Stick

    Likely close Swatch reads lighter · listed warm

  29. Exa

    430 Dana · High Fidelity Foundation

    Likely close Swatch reads lighter and warmer

  30. La Mer

    210 Bisque · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads warmer · listed cool

  31. Origins

    600 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads warmer · listed cool

  32. Bobbi Brown

    Neutral Honey · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads much warmer · listed neutral

  33. Juice Beauty

    16 Natural Tan · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads deeper and warmer · listed warm

  34. Clinique

    Medium · Acne Solutions BB Cream SPF 40

    Likely close Swatch reads much warmer

  35. Koh Gen Do

    303 · Aqua Foundation

    Likely close Swatch reads deeper · listed neutral-warm

  36. Maybelline

    242 Light Honey · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads lighter and warmer

  37. It Cosmetics

    Transforming Light Beige · Bye Bye Redness Neutralizing Color-Correcting Cream

    Likely close Swatch reads much warmer

  38. W3LL People

    Tan · Bio Base Pressed Foundation

    Likely close Swatch reads warmer · listed neutral

  39. ILIA

    Montserrat · True Skin Serum Foundation

    Worth sampling Swatch reads warmer · listed neutral

  40. Charlotte Tilbury

    9 · Magic Foundation

    Worth sampling Swatch reads much warmer · listed neutral-warm

Closest shade in the other 59 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Natural Finish Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.