- Depth
- Lighter than 99% of the shades in our data
- Undertone
- Listed as neutral-cool from its retail listing
- Swatch
- Reads cooler than most shades this deep #f7e7dd
- Data
- Retailer swatch, January 2021 (how we collect it)
This shade is lighter than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.
The closest shade in another brand is Bobbi Brown 00 Alabaster in Skin Foundation SPF 15 (likely close). In all, 100 ranges have a likely-close shade and 91 brands have one worth trying.
Closest shade in each brand
The 40 closest of 91 brands. The other 51 brands are listed below.
One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.
-
Bobbi Brown
00 Alabaster · Skin Foundation SPF 15
Likely close Swatch reads about the same · listed cool
-
VDL
A02 Cool Light Beige · Perfect Lasting Foundation
Likely close Swatch reads about the same · listed cool
-
Natasha Denona
23R · Transformatte Pore Vanishing Matte Foundation
Likely close Swatch reads about the same · listed cool
-
Tarte
Ivory · Amazonian Clay BB Tinted Moisturizer Broad Spectrum SPF 20 Sunscreen
Likely close Swatch reads about the same
-
Beauty Bakerie
359 Cool · InstaBake Aqua Glass Foundation
Likely close Swatch reads about the same · listed cool
-
Morphe
F1.10 Neutral · Fluidity Full-Coverage Foundation
Likely close Swatch reads about the same · listed neutral
-
Dior
0 Cool Rosy · BACKSTAGE Face & Body Foundation
Likely close Swatch reads about the same · listed cool
-
Dose Of Colors
101 Fair · Meet Your Hue Foundation
Likely close Swatch reads about the same · listed neutral
-
Ulta Beauty
Fair Warm · Adjustable Coverage Foundation
Likely close Swatch reads about the same · listed warm
-
It Cosmetics
Fair · Celebration Full Coverage Powder Foundation
Likely close Swatch reads about the same
-
Smith & Cult
120 Cool · Veiled Threat Weightless Micro-Blurring Foundation
Likely close Swatch reads about the same · listed cool
-
PÜR
LN2 Fair Ivory · 4-in-1 Pressed Mineral Powder Foundation SPF 15
Likely close Swatch reads warmer · listed neutral
-
Maybelline
105 Fair Ivory · Fit Me Matte + Poreless Liquid Foundation
Likely close Swatch reads about the same
-
Clinique
CN 0.75 Custard · Beyond Perfecting Foundation + Concealer
Likely close Swatch reads warmer · listed neutral-cool
-
Smashbox
0.3 · Studio Skin 24 Hour Oil-Free Hydra Foundation
Likely close Swatch reads about the same · listed neutral
-
Makeup Revolution
F6.5 · Conceal & Define Full Coverage Foundation
Likely close Swatch reads warmer · listed warm
-
e.l.f. Cosmetics
Light Ivory · Flawless Finish Foundation
Likely close Swatch reads about the same · listed warm
-
ColourPop
10N Fair · Pretty Fresh Foundation
Likely close Swatch reads about the same · listed neutral
-
Pat McGrath Labs
1 Light · Sublime Perfection Foundation
Likely close Swatch reads about the same · listed cool
-
Urban Decay
20CP · Stay Naked The Fix Powder Foundation
Likely close Swatch reads cooler · listed cool
-
Estée Lauder
1N2 Ecru · Futurist Hydra Rescue Moisturizing Makeup SPF 45
Likely close Swatch reads warmer · listed neutral-cool
-
ZOEVA
010N Aglow · Authentik Skin Natural Luminous Foundation
Likely close Swatch reads much warmer · listed neutral
-
Sephora Collection
1 Lace · Matte Perfection Tinted Moisturizer
Likely close Swatch reads deeper and cooler
-
L'Oréal
390 - Snow · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation
Likely close Swatch reads warmer
-
Fenty Beauty
100 · Pro Filt'r Soft Matte Powder Foundation
Likely close Swatch reads much cooler · listed neutral
-
Lancôme
140 Ivoire · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation
Likely close Swatch reads warmer
-
jane iredale
Ivory · PurePressed Base Mineral Foundation Refill
Likely close Swatch reads much warmer · listed neutral
-
UOMA Beauty
T1N White Pearl · Say What?! Foundation
Likely close Swatch reads deeper · listed neutral
-
Huda Beauty
120B · #FauxFilter Skin Finish Buildable Coverage Foundation Stick
Likely close Swatch reads about the same · listed cool
-
W3LL People
Fair Pink · Bio Base Pressed Foundation
Likely close Swatch reads much cooler · listed cool
-
KVD Vegan Beauty
002 Light · True Portrait Medium Coverage Shake Foundation
Likely close Swatch reads cooler · listed neutral
-
beautyblender
1.20 Cool · Bounce Liquid Whip Long Wear Foundation
Likely close Swatch reads warmer · listed cool
-
La Mer
130 Warm Ivory · The Soft Fluid Long Wear Foundation SPF 20
Likely close Swatch reads about the same · listed warm
Closest shade in the other 51 brands
A to Z by brand. The 40 above are closer; open a shade to see how close it is.
- Almay Light
- Anastasia Beverly Hills 100N
- Armani Beauty 0
- Au Naturale Porcelain
- bareMinerals 01 Fair
- Becca Cosmetics 1C1 Alabaster
- Benefit Cosmetics Shade 1 Fair Cool
- Bite Beauty L10
- boscia Venice
- Catrice 010 Light Beige
- Charlotte Tilbury 1 Fair
- Dermablend 0N
- Dr. Jart+ light to medium skin
- Elcie Cosmetics Porcelain
- Flower Beauty L1 Porcelain
- Givenchy P95
- Gucci 110C
- Guerlain 00C
- Haus Labs 015 Fair
- Hourglass Shell
- Il Makiage 212-66005 5
- ILIA Mallorca
- Josie Maran Fair Light
- Jouer Cosmetics Ivory
- Juice Beauty 05 Buff
- Juvia's Place 700 Vienna
- Kevyn Aucoin 01 ST
- Koh Gen Do 12
- Kosas 01 Tone
- L.A. Girl White
- Laura Mercier 1W1
- Lawless Sunrise
- lilah b. b original
- Lorac 01
- MAC NC10
- Make Up For Ever R210
- Milk Makeup Fair
- NYX Professional Makeup Light Pale
- Origins 320
- Pacifica 40NF Neutral Fair
- Rare Beauty 100W
- Revlon 110 Ivory
- rms beauty 000
- Shiseido 140
- The Ordinary 1.1 P
- Tom Ford 0.0 Pearl
- Too Faced Cloud
- Wander Beauty Fair
- Wet n Wild Rose Ivory
- Winky Lux Light
- Yves Saint Laurent B10
Filter every range in the shade finder
Next to it in Morphe 2 Hint Hint Skin Tint
- Hint of Ivory (lighter)
- Hint of Marshmallow (deeper)
Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.