CoverGirl

L20 Light Ivory in other brands

TruBlend Matte Made Liquid Foundation · Liquid and cream

Depth: Lighter than 67% of the shades in our data
Undertone: Not listed
Swatch: Reads in between warm and cool #e0b190
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Gucci 210N in Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation (likely close). In all, 261 ranges have a likely-close shade and 104 brands have one worth trying.

Closest shade in each brand

The 40 closest of 104 brands. The other 64 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Gucci

210N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

Likely close Swatch reads about the same · listed cool
Lancôme

160 Ivoire W · Teint Idole Ultra Wear 24H Long Wear Foundation

Likely close Swatch reads about the same · listed warm
UOMA Beauty

T3N Fair Lady · Say What?! Foundation

Likely close Swatch reads about the same · listed neutral
Sephora Collection

7 Maple · Make No Mistake Foundation & Concealer Stick

Likely close Swatch reads about the same · listed olive
Fenty Beauty

210 · Pro Filt'r Soft Matte Powder Foundation

Likely close Swatch reads about the same · listed neutral-warm
Exa

520 Joshua · High Fidelity Foundation

Likely close Swatch reads about the same
Maybelline

Sun Beige · Super Stay Longwear Liquid Foundation 30Hr Wear

Likely close Swatch reads about the same
NARS

Patagonia · Soft Matte Complete Foundation

Likely close Swatch reads about the same · listed warm
Lawless

Oasis · Woke Up Like This Flawless Finish Foundation

Likely close Swatch reads about the same · listed warm
Clinique

Fresh Cream Chamois · Acne Solutions Liquid Makeup

Likely close Swatch reads about the same · listed neutral-cool
CoverGirl

Golden Tan · Simply Ageless 3-In-1 Liquid Foundation

Likely close Swatch reads about the same · listed warm
Tarte

29H Light-Medium Honey · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

Likely close Swatch reads about the same · listed warm
Juice Beauty

17 Medium Tan · PHYTO-PIGMENTS Flawless Serum Foundation

Likely close Swatch reads about the same · listed neutral
Yves Saint Laurent

BD30 · All Hours Longwear Natural Matte Foundation

Likely close Swatch reads about the same · listed warm
Kosas

Light Cool 150 · Revealer Skin-Improving Foundation SPF 25

Likely close Swatch reads about the same · listed cool
Cover FX

1 G Medium · Custom Cover Drops

Likely close Swatch reads about the same · listed warm
Hourglass

No. 2 Light Beige · Veil Fluid Makeup

Likely close Swatch reads about the same · listed neutral
Natasha Denona

55Wr · Foundation X+

Likely close Swatch reads about the same · listed neutral
Becca Cosmetics

2N2 Desert · Ultimate Coverage 24 Hour Foundation

Likely close Swatch reads about the same · listed neutral
Jouer Cosmetics

Honey Beige · Essential High Coverage Crème Foundation

Likely close Swatch reads about the same · listed olive
Milk Makeup

Sand · Flex Foundation Stick

Likely close Swatch reads about the same · listed olive
Wet n Wild

Soft Beige · PhotoFocus Liquid Foundation

Likely close Swatch reads about the same
Smith & Cult

230 Warm · Veiled Threat Weightless Micro-Blurring Foundation

Likely close Swatch reads about the same · listed warm
W3LL People

Fair Pink · Narcissist Foundation Stick

Likely close Swatch reads about the same · listed cool
Anastasia Beverly Hills

Banana · Stick Foundation

Likely close Swatch reads about the same · listed warm
ILIA

Bedarra · True Skin Serum Foundation

Likely close Swatch reads about the same · listed warm
La Mer

330 Tan · The Soft Fluid Long Wear Foundation SPF 20

Likely close Swatch reads about the same · listed neutral
Huda Beauty

210B Chai · #FauxFilter Full Coverage Matte Foundation

Likely close Swatch reads about the same · listed warm
Armani Beauty

4.5 · Neo Nude Foundation

Likely close Swatch reads about the same · listed warm
Urban Decay

30 · Hydromaniac Glowy Tinted Hydrator Foundation

Likely close Swatch reads about the same · listed neutral
L'Oréal

455 - Natural Buff · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

Likely close Swatch reads about the same
bareMinerals

04 Suede · COMPLEXION RESCUE Hydrating Foundation Stick with Mineral SPF 25

Likely close Swatch reads about the same · listed cool
Givenchy

Y215 · Teint Couture Everwear 24H Foundation SPF 20

Likely close Swatch reads about the same · listed warm
Morphe

F1.110 Cool · Fluidity Full-Coverage Foundation

Likely close Swatch reads about the same · listed cool
Make Up For Ever

Y325 · Ultra HD Invisible Cover Stick Foundation

Likely close Swatch reads about the same · listed warm
Dior

4 Warm · BACKSTAGE Face & Body Foundation

Likely close Swatch reads about the same · listed warm
Bobbi Brown

Sand · Skin Long-Wear Weightless Foundation SPF 15

Likely close Swatch reads about the same · listed neutral
Laura Mercier

Chai · Silk Crème Moisturizing Photo Edition Foundation

Likely close Swatch reads about the same · listed warm
It Cosmetics

30 Medium Cool · Your Skin But Better Foundation + Skincare

Likely close Swatch reads about the same · listed cool
Shiseido

250 Sand · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

Likely close Swatch reads about the same · listed warm

Closest shade in the other 64 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in TruBlend Matte Made Liquid Foundation

L90 Classic Beige (lighter)
L40 Classic Ivory (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.