Foundation Shades

Burt's Bees

Medium Sand in other brands

Goodness Glows Liquid Foundation · Liquid and cream

Depth
Lighter than 22% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads warmer than most shades this deep #a17655
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Urban Decay 70NN in Stay Naked Weightless Liquid Foundation (likely close). In all, 117 ranges have a likely-close shade and 99 brands have one worth trying.

Closest shade in each brand

The 40 closest of 99 brands. The other 59 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Urban Decay

    70NN · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  2. bareMinerals

    27 Espresso · BAREPRO Longwear Powder Foundation

    Likely close Swatch reads about the same · listed cool

  3. Kevyn Aucoin

    14 Deep EF · The Etherealist Foundation

    Likely close Swatch reads about the same · listed warm

  4. NYX Professional Makeup

    Neutral Tan · Can't Stop Won't Stop Foundation

    Likely close Swatch reads about the same · listed neutral

  5. Smashbox

    4.05 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed warm

  6. Elcie Cosmetics

    Sand · Micro Silque Foundation

    Likely close Swatch reads about the same · listed neutral

  7. Il Makiage

    212-66115 115 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed cool

  8. BLK/OPL

    Heavenly Honey · Pore Perfecting Liquid Foundation

    Likely close Swatch reads about the same · listed cool

  9. Maybelline

    Truffle · SuperStay Full Coverage Powder Foundation

    Likely close Swatch reads about the same

  10. Natasha Denona

    93R · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed cool

  11. Wander Beauty

    Rich Deep · Wanderlust Powder Foundation

    Likely close Swatch reads about the same · listed warm

  12. Make Up For Ever

    R510 · Matte Velvet Skin Full Coverage Foundation

    Likely close Swatch reads warmer · listed neutral

  13. MAC

    NW58 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads about the same · listed neutral

  14. Tom Ford

    11.0 Dusk · Traceless Soft Matte Foundation

    Likely close Swatch reads cooler · listed neutral

  15. Huda Beauty

    540G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed warm

  16. NARS

    Trinidad · All Day Luminous Weightless Foundation

    Likely close Swatch reads about the same · listed neutral

  17. Physicians Formula

    Medium · NF Sheer Line Of Defense Foundation SPF 30

    Likely close Swatch reads about the same

  18. Fenty Beauty

    450 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  19. CoverGirl

    T30 Warm Honey · TruBlend Matte Made Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  20. Tarte

    46N · Maracuja Hydrating Tinted Moisturizer

    Likely close Swatch reads cooler · listed neutral

  21. Laura Mercier

    6W1 · Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

    Likely close Swatch reads cooler · listed warm

  22. Guerlain

    06W · Lingerie De Peau Natural Perfection Foundation SPF 20

    Likely close Swatch reads cooler · listed warm

  23. Pat McGrath Labs

    21 Medium · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed olive

  24. PÜR

    DN5 Hazelnut · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed neutral

  25. Anastasia Beverly Hills

    350C · Luminous Foundation

    Likely close Swatch reads cooler · listed warm

  26. Sephora Collection

    50 Deep Mocha · 10 Hour Wear Perfection Foundation

    Likely close Swatch reads about the same · listed cool

  27. Morphe

    F3.50 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  28. Catrice

    060 Latte Macchiato Beige · HD Liquid Coverage Foundation

    Likely close Swatch reads about the same

  29. Clinique

    Silk Cinnamon · Superbalanced Silk Makeup Broad Spectrum 15

    Likely close Swatch reads cooler

  30. Estée Lauder

    6N2 Mocha · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads about the same · listed neutral

  31. Givenchy

    N430 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads cooler · listed neutral-warm

  32. surratt beauty

    12 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed warm

  33. Too Faced

    Chai · Born This Way Pressed Powder Foundation

    Likely close Swatch reads cooler · listed warm

  34. L'Oréal

    Classic Tan/Cappuccino · True Match Lumi Healthy Luminous Makeup

    Likely close Swatch reads about the same

  35. Lawless

    Heat · Woke Up Like This Flawless Finish Foundation

    Likely close Swatch reads cooler · listed warm

  36. Ofra Cosmetics

    7.5 · Absolute Cover Foundation

    Likely close Swatch reads warmer · listed warm

  37. ColourPop

    190W Deep Dark · Pretty Fresh Foundation

    Likely close Swatch reads cooler · listed warm

  38. It Cosmetics

    Rich Honey · CC+ Cream Oil-Free Matte with SPF 40

    Likely close Swatch reads cooler · listed warm

  39. Yves Saint Laurent

    BD85 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  40. Armani Beauty

    13 · Power Fabric Longwear High Cover Foundation SPF 25

    Likely close Swatch reads cooler · listed cool

Closest shade in the other 59 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Goodness Glows Liquid Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.