Foundation Shades

Ulta Beauty

Fair to Light Neutral in other brands

Mineral Powder Foundation · Powder

Depth
Lighter than 99% of the shades in our data
Undertone
Listed as neutral from its name
Swatch
Reads warmer than most shades this deep #fdebd1
Data
Retailer swatch, January 2021 (how we collect it)

This shade is lighter than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.

The closest shade in another brand is Shiseido 110 in Synchro Skin Self-Refreshing Foundation SPF 30 (likely close). In all, 54 ranges have a likely-close shade and 90 brands have one worth trying.

Closest shade in each brand

The 40 closest of 90 brands. The other 50 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Shiseido

    110 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads about the same · listed neutral

  2. Natasha Denona

    20Y · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed warm

  3. Huda Beauty

    130G · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed warm

  4. Estée Lauder

    1N1 Ivory Nude · Double Wear Stay In Place Matte Powder Foundation

    Likely close Swatch reads cooler · listed neutral-warm

  5. Sephora Collection

    Fair · Perfection Mist Airbrush Foundation

    Likely close Swatch reads about the same · listed neutral

  6. NARS

    Siberia · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed warm

  7. beautyblender

    1.10 Neutral · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

  8. Rare Beauty

    100W · Liquid Touch Weightless Foundation

    Likely close Swatch reads cooler · listed warm

  9. Dior

    0 Warm · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed warm

  10. Clinique

    0.25 Dune · Beyond Perfecting Powder Foundation + Concealer

    Likely close Swatch reads about the same · listed neutral-cool

  11. Make Up For Ever

    Y215 · Matte Velvet Skin Full Coverage Foundation

    Likely close Swatch reads deeper · listed warm

  12. Tarte

    Fair · BB Tinted Treatment 12-Hour Primer Broad Spectrum SPF 30 Sunscreen

    Likely close Swatch reads cooler

  13. Bobbi Brown

    Ivory · Skin Long-Wear Fluid Powder Foundation SPF 20

    Likely close Swatch reads cooler · listed cool

  14. Pacifica

    40NF Neutral Fair · Alight Clean Foundation

    Likely close Swatch reads cooler · listed neutral

  15. Makeup Revolution

    P5.7 · Conceal & Define Satte Matte Powder Foundation

    Likely close Swatch reads cooler · listed olive

  16. Pat McGrath Labs

    3 Light · Sublime Perfection Foundation

    Likely close Swatch reads cooler · listed neutral

  17. It Cosmetics

    Light · Bye Bye Foundation Full Coverage Moisturizer with SPF 50+

    Likely close Swatch reads cooler · listed warm

  18. The Ordinary

    1.1 P · Serum Foundation

    Likely close Swatch reads cooler · listed cool

  19. Maybelline

    110 Porcelain · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads cooler

  20. Tom Ford

    0.1 Cameo · Traceless Foundation Stick

    Likely close Swatch reads cooler

  21. VDL

    V01 Warm Ivory · Perfect Lasting Foundation

    Likely close Swatch reads about the same · listed warm

  22. Morphe

    F1.20 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  23. Too Faced

    Cloud · Born This Way Pressed Powder Foundation

    Likely close Swatch reads deeper and cooler · listed neutral-cool

  24. bareMinerals

    01 Fair · BarePRO 24 hour Longwear Liquid Foundation with Mineral SPF 20

    Likely close Swatch reads deeper and cooler · listed neutral-warm

  25. Fenty Beauty

    105 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads deeper · listed warm

  26. Urban Decay

    10NN · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads cooler · listed neutral

  27. rms beauty

    000 · "Un" Cover-Up Cream Foundation

    Likely close Swatch reads much cooler

  28. Kosas

    01 Tone · Tinted Face Oil Foundation

    Likely close Swatch reads deeper and cooler · listed cool

  29. Ulta Beauty

    Fair Warm · Velvet Matte Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  30. L'Oréal

    N0.5, Light · True Match Super-Blendable Foundation

    Likely close Swatch reads much cooler

  31. Exa

    530 Terese · High Fidelity Foundation

    Likely close Swatch reads cooler · listed neutral

  32. MAC

    NC10 · Studio Fix Powder Plus Foundation

    Likely close Swatch reads much cooler · listed neutral-warm

  33. Juvia's Place

    700 Vienna · I Am Magic Foundation

    Likely close Swatch reads deeper · listed warm

  34. Charlotte Tilbury

    1 NEUTRAL · Airbrush Flawless Foundation

    Likely close Swatch reads deeper and much cooler · listed neutral

  35. Lancôme

    009N · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads deeper and cooler · listed warm

  36. PÜR

    LG2 Light Porcelain · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads cooler · listed warm

  37. La Mer

    170 Warm Cameo · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads much cooler · listed warm

  38. Dose Of Colors

    103 Fair · Meet Your Hue Foundation

    Likely close Swatch reads much cooler · listed warm

  39. Almay

    Light · Smart Shade Skintone Matching Makeup

    Likely close Swatch reads deeper and cooler

  40. Catrice

    010 Light Beige · HD Liquid Coverage Foundation

    Worth sampling Swatch reads deeper and cooler

Closest shade in the other 50 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Mineral Powder Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.