- Depth
- Lighter than 10% of the shades in our data
- Undertone
- Listed as neutral on the brand's website
- Swatch
- Reads in between warm and cool #904a1e
- Data
- Ulta Beauty's own website, October 2026 (how we collect it)
The closest shade in another brand is Benefit Cosmetics Shade 10 Deep Warm in Hello Happy Flawless Brightening Foundation SPF 15 (likely close). In all, 74 ranges have a likely-close shade and 90 brands have one worth trying.
Closest shade in each brand
The 40 closest of 90 brands. The other 50 brands are listed below.
One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.
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Benefit Cosmetics
Shade 10 Deep Warm · Hello Happy Flawless Brightening Foundation SPF 15
Likely close Swatch reads about the same · listed warm
-
Natasha Denona
P10 - Deep Peach · Hy-Glam Serum Foundation
Likely close Swatch reads about the same · listed warm
-
Too Faced
Chestnut · Born This Way Matte 24 Hour Foundation
Likely close Swatch reads about the same · listed neutral-warm
-
Almay
900 Cappuccino · Clear Complexion Make Myself Clear Makeup
Likely close Swatch reads about the same
-
CoverGirl
455 - Rich/Deep Neutral · Clean Fresh Blurring Skin Tint SPF 30
Likely close Swatch reads about the same · listed neutral
-
Clarins
118.5N · Skin Illusion Natural Hydrating Foundation SPF 15
Likely close Swatch reads about the same · listed neutral
-
Lancôme
530 Suede C · Teint Idole Ultra Wear 24H Long Wear Foundation
Likely close Swatch reads about the same · listed cool
-
Ulta Beauty
Tan Neutral · Youthful Glow Foundation Serum Drops
Likely close Swatch reads about the same · listed neutral
-
Kosas
Deep Neutral 380 · Revealer Skin-Improving Foundation SPF 25
Likely close Swatch reads about the same · listed neutral
-
bareMinerals
31 Mocha · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20
Likely close Swatch reads about the same · listed cool
-
Pacifica
04CD Cool Deep · Alight Clean Foundation
Likely close Swatch reads about the same · listed cool
-
It Cosmetics
52 Rich Warm · Your Skin But Better Foundation + Skincare
Likely close Swatch reads about the same · listed warm
-
Perricone MD
Rich · No Makeup Foundation Serum Broad Spectrum SPF 20
Likely close Swatch reads about the same
-
L'Oréal
C8, Medium Deep · True Match Super-Blendable Foundation
Likely close Swatch reads about the same
-
Fenty Beauty
445 · Pro Filt'r Soft Matte Powder Foundation
Likely close Swatch reads about the same · listed olive
-
Juvia's Place
240 Lagos · I Am Magic Foundation
Likely close Swatch reads about the same · listed neutral
-
Charlotte Tilbury
14 DEEP · Unreal Skin Sheer Glow Tint Hydrating Foundation Stick
Likely close Swatch reads about the same · listed neutral
-
Marc Jacobs Beauty
84 Cocoa Medium · Re(marc)able Full Cover Foundation Concentrate
Likely close Swatch reads about the same · listed cool
-
Bobbi Brown
Walnut · Skin Long-Wear Weightless Foundation SPF 15
Likely close Swatch reads cooler · listed cool
-
MAC
NC50 · Pro Longwear Nourishing Waterproof Foundation
Likely close Swatch reads about the same · listed warm
-
e.l.f. Cosmetics
Rich 620 W – rich with warm undertones · Camo Hydrating CC Cream
Likely close Swatch reads about the same · listed warm
-
Haus Labs
470 Medium Deep · Triclone Skin Tech Medium Coverage Foundation
Likely close Swatch reads about the same · listed warm
-
Tarte
54H Deep Honey · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20
Likely close Swatch reads about the same · listed warm
-
Dose Of Colors
130 Dark · Meet Your Hue Foundation
Likely close Swatch reads about the same · listed warm
-
Maybelline
360 · Instant Age Rewind Eraser Treatment Makeup
Likely close Swatch reads about the same
-
Rare Beauty
530N · Liquid Touch Weightless Foundation
Likely close Swatch reads deeper · listed neutral-cool
-
Catrice
092 Warm Spices · True Skin Hydrating Foundation
Likely close Swatch reads about the same · listed warm
-
Sisley Paris
7N Caramel · Phyto-Teint Ultra Eclat
Likely close Swatch reads lighter · listed neutral
-
KIKO Milano
07 Hazelnut Brew · Matte Diaries Triple Wear Face Multitasker
Likely close Swatch reads about the same
-
Laura Mercier
Truffle · Flawless Fusion Ultra-Longwear Foundation
Likely close Swatch reads about the same · listed neutral
-
Estée Lauder
6C2 Pecan · Double Wear Stay-in-Place Makeup
Likely close Swatch reads about the same · listed cool
-
KVD Vegan Beauty
76 Deep W · Lock-It Foundation
Likely close Swatch reads about the same · listed warm
-
Rimmel London
504 Deep Mocha · Kind & Free Glow It Up Moisturising Skin Tint
Likely close Swatch reads about the same
-
Dermablend
80W Chocolate Brown · Cover Creme Full Coverage Foundation
Likely close Swatch reads cooler · listed neutral
Closest shade in the other 50 brands
A to Z by brand. The 40 above are closer; open a shade to see how close it is.
- Anastasia Beverly Hills 430W
- Armani Beauty 13.5
- Au Naturale Mumbai
- Beauty Bakerie 309 Warm
- beautyblender 4.35 Warm
- Becca Cosmetics 5N1 Terracotta
- BLK/OPL Hazelnut
- boscia La Jolla
- Burt's Bees Rich Brown
- Clé de Peau Beauté O100 Rich Deep Ocher
- Clinique CN 126 Espresso
- ColourPop 213C Deep Dark
- Cover FX G110
- Dior 070 Dark Brown
- Elcie Cosmetics Almond
- Essence 230
- Exa 200 Rae
- florence by mills D180
- Flower Beauty D3 Mocha
- Gucci 510C
- Hourglass Warm Almond
- Huda Beauty 530R Coffee Bean
- Il Makiage 212-66225 225
- ILIA 17 Miho
- J.Cat Beauty Espresso
- jane iredale M14
- Juice Beauty 29 Deep
- L.A. Girl Rich Cocoa
- La Mer 420 Terra
- Lorac 24
- Make Up For Ever R530
- Milani Natural Toffee
- Milk Makeup Deep
- Morphe F4.40 Neutral
- No7 18 Chestnut
- NYX Professional Makeup Warm Mahogany
- Pat McGrath Labs 33 Deep
- Pretty Vulgar Darling At Dusk
- PÜR Golden Deep
- Revlon 500 Walnut
- Sephora Collection 67 P
- Shiseido 520 Rosewood
- Smashbox 4.25
- Smith & Cult 480 Neutral
- surratt beauty 15 Surreal Skin
- Tom Ford 9.7 Cool Dusk
- UOMA Beauty T1C Black Pearl
- Urban Decay 80
- Yves Saint Laurent B90
- ZOEVA 350W Masterful
Filter every range in the shade finder
Next to it in Complexion Crush Foundation
- Dark Cool (lighter)
- Dark Olive (deeper)
Colours come from Ulta Beauty's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.