Essence

280 Cool Ebony in other brands

Pretty Natural Hydrating Foundation · Liquid and cream

Depth: Lighter than 5% of the shades in our data
Undertone: Listed as cool from its name
Swatch: Reads warmer than most shades this deep #76461a
Data: Retailer swatch, January 2021 (how we collect it)

Listed as cool, but its swatch reads warmer than most shades this deep. Retailer swatches don't always show undertone well, so give the listed undertone more weight.

This shade is deeper than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.

The closest shade in another brand is Hourglass Ebony in Immaculate Liquid Powder Foundation (likely close). In all, 26 ranges have a likely-close shade and 78 brands have one worth trying.

Closest shade in each brand

The 40 closest of 78 brands. The other 38 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Hourglass

Ebony · Immaculate Liquid Powder Foundation

Likely close Swatch reads about the same · listed warm
Haus Labs

490 Medium Deep · Triclone Skin Tech Medium Coverage Foundation

Likely close Swatch reads about the same · listed warm
beautyblender

4.40 Neutral · Bounce Liquid Whip Long Wear Foundation

Likely close Swatch reads about the same · listed neutral
Rare Beauty

520W · Liquid Touch Weightless Foundation

Likely close Swatch reads cooler · listed warm
Too Faced

Spiced Rum · Born This Way Foundation

Likely close Swatch reads about the same · listed cool
NARS

D5 Zambie · Natural Radiant Longwear Foundation

Likely close Swatch reads about the same · listed warm
Anastasia Beverly Hills

450C · Luminous Foundation

Likely close Swatch reads about the same · listed warm
Estée Lauder

7C2 Sienna · Double Wear Stay-in-Place Makeup

Likely close Swatch reads lighter · listed cool
Tarte

57H Rich Honey · Amazonian Clay Full Coverage Foundation SPF 15

Likely close Swatch reads about the same · listed warm
Urban Decay

80 · Hydromaniac Glowy Tinted Hydrator Foundation

Likely close Swatch reads lighter and cooler · listed warm
Milani

Golden Sienna · Screen Queen Foundation

Likely close Swatch reads about the same · listed warm
It Cosmetics

60 Deep Warm · Your Skin But Better Foundation + Skincare

Likely close Swatch reads about the same · listed warm
Huda Beauty

540G Chocolate Truffle · #FauxFilter Full Coverage Matte Foundation

Likely close Swatch reads deeper and warmer · listed warm
MAC

NW47 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

Likely close Swatch reads about the same · listed neutral
Physicians Formula

DpW2 · The Healthy Foundation SPF 20

Likely close Swatch reads cooler
Lancôme

550 Suede C · Teint Idole Ultra Longwear Foundation Stick SPF 21

Likely close Swatch reads cooler
L'Oréal

W10, Deep · True Match Super-Blendable Foundation

Likely close Swatch reads about the same
e.l.f. Cosmetics

54 Deep Neutral · Soft Glam Satin Foundation

Likely close Swatch reads cooler · listed neutral
Clinique

CN 126 Espresso · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

Likely close Swatch reads cooler · listed neutral-cool
Wet n Wild

Almond · PhotoFocus Stick Foundation

Likely close Swatch reads lighter and cooler
Lorac

25 · PRO Soft Focus Longwear Foundation

Likely close Swatch reads warmer · listed neutral-warm
Flower Beauty

D3 Mocha · Light Illusion Liquid Foundation

Likely close Swatch reads about the same
Nudestix

10 Nude · Tinted Cover Foundation

Likely close Swatch reads lighter and cooler · listed neutral-cool
Milk Makeup

Deep · Sunshine Skin Tint SPF 30

Worth sampling Swatch reads lighter · listed warm
Charlotte Tilbury

15 WARM · Airbrush Flawless Foundation

Worth sampling Swatch reads cooler · listed warm
Makeup Revolution

F14.2 · Conceal & Glow Foundation

Worth sampling Swatch reads lighter · listed olive
Fenty Beauty

445 · Pro Filt'r Soft Matte Powder Foundation

Worth sampling Swatch reads lighter and cooler · listed olive
Becca Cosmetics

Cocao · Skin Love Weightless Blur Foundation

Worth sampling Swatch reads cooler · listed cool
Dose Of Colors

133 Dark · Meet Your Hue Foundation

Worth sampling Swatch reads cooler · listed neutral-warm
bareMinerals

30 Cocoa · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

Worth sampling Swatch reads cooler · listed neutral-cool
Beauty Bakerie

305 Warm · InstaBake Aqua Glass Foundation

Worth sampling Swatch reads cooler · listed warm
Morphe

F4.90 Warm · Fluidity Full-Coverage Foundation

Worth sampling Swatch reads cooler · listed warm
NYX Professional Makeup

Warm Mahogany · Can't Stop Won't Stop Foundation

Worth sampling Swatch reads lighter · listed warm
Benefit Cosmetics

Shade 11 Dark Neutral · Hello Happy Flawless Brightening Foundation SPF 15

Worth sampling Swatch reads cooler · listed neutral
Ulta Beauty

Tan Neutral · Effortless Effect Foundation

Worth sampling Swatch reads lighter and cooler · listed neutral
Catrice

090 Espresso Beige · HD Liquid Coverage Foundation

Worth sampling Swatch reads cooler
KIKO Milano

Cocoa · Tuscan Sunshine Luminous Foundation

Worth sampling Swatch reads lighter and cooler
Burt's Bees

Deep Maple · Goodness Glows Liquid Foundation

Worth sampling Swatch reads about the same · listed cool
Perricone MD

Rich · No Makeup Foundation Serum Broad Spectrum SPF 20

Worth sampling Swatch reads lighter and cooler
Dermablend

85N · Flawless Creator Liquid Foundation Drops

Worth sampling Swatch reads cooler · listed neutral

Closest shade in the other 38 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Pretty Natural Hydrating Foundation

270 Warm Amber (lighter)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.