e.l.f. Cosmetics

Cacao in other brands

Flawless Finish Foundation · Liquid and cream

Depth

Lighter than 2% of the shades in our data

Undertone

Listed as warm from its retail listing

Swatch

Reads cooler than most shades this deep #5f3930

Data

Retailer swatch, January 2021 (how we collect it)

Listed as warm, but its swatch reads cooler than most shades this deep. Retailer swatches don't always show undertone well, so give the listed undertone more weight.

This shade is deeper than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.

The closest shade in another brand is Smashbox 4.7 in Studio Skin 24 Hour Oil-Free Hydra Foundation (likely close). In all, 53 ranges have a likely-close shade and 71 brands have one worth trying.

Closest shade in each brand

The 40 closest of 71 brands. The other 31 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Smashbox

   4.7 · Studio Skin 24 Hour Oil-Free Hydra Foundation

   Likely close Swatch reads about the same · listed neutral

2. Exa

   110 Fazon · High Fidelity Foundation

   Likely close Swatch reads about the same · listed neutral

3. Estée Lauder

   8C2 Intense Java · Futurist Hydra Rescue Moisturizing Makeup SPF 45

   Likely close Swatch reads about the same · listed cool

4. Morphe

   F5.50 Warm · Fluidity Full-Coverage Foundation

   Likely close Swatch reads about the same · listed warm

5. Ulta Beauty

   Dark Neutral · Youthful Glow Foundation Serum Drops

   Likely close Swatch reads about the same · listed neutral

6. NARS

   Zambia · Soft Matte Complete Foundation

   Likely close Swatch reads about the same · listed neutral

7. Becca Cosmetics

   6W3 Tonka · Ultimate Coverage 24 Hour Foundation

   Likely close Swatch reads about the same · listed warm

8. NYX Professional Makeup

   Deep Espresso · Born To Glow Naturally Radiant Foundation

   Likely close Swatch reads about the same · listed cool

9. KVD Vegan Beauty

   094 Deep · True Portrait Medium Coverage Shake Foundation

   Likely close Swatch reads warmer · listed neutral

10. Milani

    Warm Mocha · Screen Queen Foundation

    Likely close Swatch reads about the same · listed warm

11. bareMinerals

    11.5 Mahogany · Complexion Rescue Hydrating Foundation Stick Broad Spectrum SPF 25

    Likely close Swatch reads lighter · listed neutral-warm

12. Au Naturale

    Java · Zero Gravity C2P Foundation

    Likely close Swatch reads about the same · listed cool

13. PÜR

    DPP4 Coffee · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed cool

14. Rare Beauty

    560W · Liquid Touch Weightless Foundation

    Likely close Swatch reads deeper · listed warm

15. Lancôme

    552 Suede C · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads warmer · listed cool

16. Urban Decay

    90 · Hydromaniac Glowy Tinted Hydrator Foundation

    Likely close Swatch reads warmer · listed neutral

17. It Cosmetics

    63 Deep Cool · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads cooler · listed cool

18. Juvia's Place

    110 Senegal · I Am Magic Foundation

    Likely close Swatch reads deeper · listed neutral

19. Givenchy

    W480 · Teint Couture City Balm Radiant Perfecting Skin Tint SPF 25

    Likely close Swatch reads cooler · listed warm

20. Maybelline

    380 Espresso · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads warmer

21. Tarte

    60H Mahogany · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads deeper · listed warm

22. Make Up For Ever

    R550 · Ultra HD Invisible Cover Foundation

    Likely close Swatch reads warmer · listed cool

23. L.A. Girl

    Dark Chocolate · Pro Coverage Liquid Foundation

    Likely close Swatch reads warmer

24. Haus Labs

    500 Deep · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads deeper and cooler · listed neutral

25. MAC

    NC63 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads warmer · listed neutral

26. Makeup Revolution

    F17.5 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads deeper · listed olive

27. e.l.f. Cosmetics

    61 Rich Cool · Soft Glam Satin Foundation

    Likely close Swatch reads warmer · listed cool

28. Gucci

    580N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads much warmer · listed neutral

29. L'Oréal

    115 Rich Ebony · Infallible Pro-Matte Liquid Longwear Foundation

    Likely close Swatch reads deeper and warmer

30. Too Faced

    Truffle · Born This Way Undetectable Medium-to-Full Coverage Foundation

    Likely close Swatch reads deeper · listed warm

31. Anastasia Beverly Hills

    540W · Luminous Foundation

    Likely close Swatch reads deeper and warmer · listed neutral

32. Fenty Beauty

    495 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads warmer · listed cool

33. Dose Of Colors

    137 Deep · Meet Your Hue Foundation

    Likely close Swatch reads much warmer · listed neutral-warm

34. Pat McGrath Labs

    35 Deep · Sublime Perfection Foundation

    Likely close Swatch reads deeper and warmer · listed neutral-cool

35. Cover FX

    5 N Deep · Custom Cover Drops

    Likely close Swatch reads lighter and warmer · listed neutral

36. Il Makiage

    212-66240 240 · Woke Up Like This Flawless Base Foundation

    Worth sampling Swatch reads deeper and warmer · listed cool

37. Hourglass

    Chestnut · Vanish Seamless Finish Foundation Stick

    Worth sampling Swatch reads lighter and much warmer · listed neutral

38. Beauty Bakerie

    303 Warm · InstaBake Aqua Glass Foundation

    Worth sampling Swatch reads much warmer · listed warm

39. ColourPop

    215N Deep Dark · Pretty Fresh Foundation

    Worth sampling Swatch reads lighter · listed neutral

40. BLK/OPL

    Ebony Brown · Pore Perfecting Liquid Foundation

    Worth sampling Swatch reads much warmer · listed cool

Closest shade in the other 31 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Armani Beauty 15
• beautyblender 4.60 Neutral
• Benefit Cosmetics Shade 11 Dark Neutral
• Bobbi Brown Cool Espresso
• Catrice 098 Deep Mocha
• Charlotte Tilbury 16 COOL
• Clinique CN 126 Espresso
• CoverGirl 3 Deep Cool
• Dermablend 90N
• Dior 080 Ebony
• Elcie Cosmetics Chestnut
• florence by mills D200
• ILIA 18 Roque
• J.Cat Beauty Autumn Spice
• jane iredale M18
• Kosas 10 Tone
• La Mer 410 Espresso
• Laura Mercier Espresso
• Marc Jacobs Beauty 86 Cocoa Deep
• Milk Makeup Espresso
• Natasha Denona NR15 - Deep Neutral Rosy
• Ofra Cosmetics 10
• Pacifica 01CD Cool Deep
• Physicians Formula DpN4
• Sephora Collection 65 Deep Dark Ebony
• Smith & Cult 490 Neutral
• The Ordinary 3.3 N
• Tom Ford 13.0 Espresso
• UOMA Beauty T2W Black Pearl
• Yves Saint Laurent B95
• ZOEVA 430N Warrior

Filter every range in the shade finder

Next to it in Flawless Finish Foundation

• Mocha (lighter)
• Ebony (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.