Milk Makeup

Deep in other brands

Flex Foundation Stick · Stick

Depth

Lighter than 16% of the shades in our data

Undertone

Listed as neutral from its retail listing

Swatch

Reads cooler than most shades this deep #92685b

Data

Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Yves Saint Laurent B90 in Touche Eclat Le Teint Radiant Liquid Foundation (likely close). In all, 49 ranges have a likely-close shade and 88 brands have one worth trying.

Closest shade in each brand

The 40 closest of 88 brands. The other 48 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Yves Saint Laurent

   B90 · Touche Eclat Le Teint Radiant Liquid Foundation

   Likely close Swatch reads about the same · listed cool

2. Huda Beauty

   590R · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

   Likely close Swatch reads cooler · listed cool

3. Tarte

   61H · SEA Water Foundation Broad Spectrum SPF 15

   Likely close Swatch reads warmer · listed warm

4. Pretty Vulgar

   Skin Candy · Cool AF Lava Water Foundation

   Likely close Swatch reads about the same · listed olive

5. Josie Maran

   RG85 Unstoppable · Vibrancy Argan Oil Foundation Fluid

   Likely close Swatch reads about the same · listed neutral-cool

6. Sephora Collection

   66.5 Light Espresso · 10 Hour Wear Perfection Foundation

   Likely close Swatch reads about the same · listed neutral

7. Bobbi Brown

   Cool Chestnut · Skin Long-Wear Fluid Powder Foundation SPF 20

   Likely close Swatch reads warmer · listed cool

8. Kevyn Aucoin

   16 Deep EF · The Etherealist Foundation

   Likely close Swatch reads about the same · listed warm

9. Milk Makeup

   Cocoa · Blur Liquid Matte Foundation

   Likely close Swatch reads about the same · listed neutral

10. ColourPop

    205N Deep Dark · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed neutral

11. Make Up For Ever

    Y535 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

12. Bite Beauty

    D180 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads cooler · listed cool

13. jane iredale

    Cocoa · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads warmer · listed neutral

14. Fenty Beauty

    460 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads warmer · listed cool

15. bareMinerals

    11 Cedar · COMPLEXION RESCUE Hydrating Foundation Stick with Mineral SPF 25

    Likely close Swatch reads warmer · listed cool

16. Too Faced

    Cocoa · Born This Way Foundation

    Likely close Swatch reads about the same · listed neutral

17. Natasha Denona

    96NR · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral-cool

18. e.l.f. Cosmetics

    Sienna · Flawless Finish Foundation

    Likely close Swatch reads deeper · listed neutral-warm

19. Cover FX

    N70 · Natural Finish Foundation

    Likely close Swatch reads warmer · listed neutral

20. Origins

    720 · Pretty in Bloom SPF 20 Flower-Infused Long-Wear Foundation

    Likely close Swatch reads warmer · listed warm

21. Dior

    9 Neutral · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed neutral

22. Jouer Cosmetics

    Hazelnut · Essential High Coverage Crème Foundation

    Likely close Swatch reads about the same · listed cool

23. Kosas

    08 Tone · Tinted Face Oil Foundation

    Likely close Swatch reads warmer · listed warm

24. Black Up

    12 HC · Full Coverage Cream Foundation

    Likely close Swatch reads cooler · listed cool

25. CoverGirl

    2 Deep Golden · Full Spectrum Matte Ambition All Day Foundation

    Likely close Swatch reads much warmer · listed warm

26. Laura Mercier

    Truffle · Silk Crème Moisturizing Photo Edition Foundation

    Likely close Swatch reads lighter · listed neutral

27. Clinique

    Silk Brandy · Superbalanced Silk Makeup Broad Spectrum 15

    Likely close Swatch reads much warmer

28. VDL

    A07 Cool Rich Brown · Perfect Lasting Foundation

    Likely close Swatch reads much warmer · listed cool

29. Il Makiage

    212-66165 165 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads much warmer · listed cool

30. Hourglass

    Chestnut · Immaculate Liquid Powder Foundation

    Likely close Swatch reads much warmer · listed warm

31. Nudestix

    10 Deep · Nudies Tinted Blur Stick

    Likely close Swatch reads much cooler · listed neutral

32. Tom Ford

    11.7 Nutmeg · Traceless Foundation Stick

    Likely close Swatch reads deeper and warmer

33. Urban Decay

    90NN · Stay Naked The Fix Powder Foundation

    Likely close Swatch reads deeper · listed neutral

34. florence by mills

    D170 · Like a Light Skin Tint

    Likely close Swatch reads warmer · listed warm

35. Shiseido

    530 Henna · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads lighter · listed neutral

36. rms beauty

    99 · "Un" Cover-Up Cream Foundation

    Worth sampling Swatch reads about the same

37. Maybelline

    Java · SuperStay Full Coverage Powder Foundation

    Worth sampling Swatch reads deeper and warmer

38. Dermablend

    72N · Flawless Creator Liquid Foundation Drops

    Worth sampling Swatch reads much warmer · listed neutral

39. ILIA

    16 Pavones · Super Serum Skin Tint SPF 40 Foundation

    Worth sampling Swatch reads about the same · listed warm

40. Givenchy

    W430 · Teint Couture City Balm Radiant Perfecting Skin Tint SPF 25

    Worth sampling Swatch reads deeper · listed warm

Closest shade in the other 48 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Anastasia Beverly Hills Fawn
• Armani Beauty 13.5
• Au Naturale Cali
• Beauty Bakerie 313 Warm
• Becca Cosmetics 4C2 Sepia
• Benefit Cosmetics Shade 10 Deep Warm
• BLK/OPL Toasted Chesnut
• boscia La Jolla
• Burt's Bees Chestnut
• Catrice 080 Caramel Beige
• Charlotte Tilbury 11.5
• COOLA Medium/Dark
• Dr. Jart+ Deep
• Elcie Cosmetics Warm Ivory
• Estée Lauder 8N1 Expresso
• Exa 190
• Gucci 480C
• Guerlain 06W
• Haus Labs 400 Medium Deep
• It Cosmetics 53 Rich Neutral
• J.Cat Beauty Espresso
• Juice Beauty 26 Tawny
• Juvia's Place 300 Gabon
• KVD Vegan Beauty 215 Rich Deep
• L.A. Girl Creamy Cocoa
• L'Oréal 113 Brown Suede
• La Mer 52 Warm Honey
• Lancôme 13C
• Lawless Nocturnal
• Lorac 23
• MAC NW58
• Makeup Revolution F12.7
• Milani Walnut
• Morphe Hint of Truffle
• NARS Khartoum
• NYX Professional Makeup Warm Carmel
• Ofra Cosmetics 9
• Pat McGrath Labs 32 Deep
• PÜR DPG1 Mocha
• Rare Beauty 450N
• Revlon 420 Mahogany
• Smashbox 4.2
• surratt beauty 12 Surreal Skin
• The Ordinary 3.2 R
• Ulta Beauty Deep
• UOMA Beauty T1N Black Pearl
• Wander Beauty Deep
• Wet n Wild Cocoa

Filter every range in the shade finder

Next to it in Flex Foundation Stick

• Hazelnut (lighter)
• Warm Deep (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.